{"id":30476,"date":"2015-04-14T12:09:34","date_gmt":"2015-04-14T11:09:34","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=30476"},"modified":"2019-07-02T14:12:16","modified_gmt":"2019-07-02T13:12:16","slug":"pantone-oder-prozess","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/de\/print-inspiration\/pantone-or-process\/","title":{"rendered":"Pantone oder Prozess?"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><!--more--><\/p>\n<h3><em>CMYK oder Pantone? Sie sind sich nicht sicher, welches Farbformat Sie f\u00fcr Ihren Auftrag ben\u00f6tigen? Lassen Sie uns einen Blick auf die Unterschiede werfen und erkl\u00e4ren, wo sie alle ben\u00f6tigt werden.<\/em><\/h3>\n<h2>CMYK<\/h2>\n<p>Wie in unserem\u00a0<a href=\"https:\/\/www.solopress.com\/blog\/de\/support-guides\/\">Leitfaden zur Farbunterst\u00fctzung<\/a>CMYK ist die Standardfarbpalette f\u00fcr kommerzielle Druckdokumente. Es ist auch die Bezeichnung f\u00fcr die vier verwendeten Druckfarben: Cyan, Magenta, Gelb und Key (Schwarz). In den meisten Druckereien werden die Farben in der Regel in der durch die Abk\u00fcrzung angegebenen Reihenfolge hinzugef\u00fcgt. Die Abk\u00fcrzung f\u00fcr Schwarz ist K f\u00fcr \"Key\" (Schl\u00fcssel), weil die anderen Farben an der schwarzen Schl\u00fcsselplatte ausgerichtet sind, d. h. gekeyt werden.<\/p>\n<p>Beim Druck im CMYK-Verfahren werden die Farben in die vier Farben getrennt und mit Hilfe von T\u00f6nungen, die aus kleinen Punkten bestehen, die in verschiedenen Winkeln auf das Vierfarbverfahren aufgebracht werden, neu erstellt. Die getrennten Farbbilder werden dann f\u00fcr jede Farbe des Prozesses auf eine andere Platte \u00fcbertragen und nacheinander gedruckt, um das vollst\u00e4ndige Bild zu erzeugen.<\/p>\n<h2>Pantone<\/h2>\n<p>Das PMS- (Pantone Matching System) oder Spot-Colour-Verfahren verwendet voreingestellte Farbformeln, um ein breites Spektrum von Druckfarben zu erzeugen, und der Hauptunterschied zum <a href=\"https:\/\/www.solopress.com\/blog\/de\/druckinspiration\/cmyk-works\/\">CMYK<\/a> System ist, dass es eine Standardisierung mit sich bringt und garantiert, dass dieselbe Farbe produziert wird und \u00fcbereinstimmt, wenn sie an verschiedenen Orten gedruckt wird. Es sei darauf hingewiesen, dass Pantone-Farben wie CMYK auf verschiedenen Papiersorten unterschiedlich erscheinen und auf ungestrichenem Papier sichtbar dunkler sind als auf Glanz- oder Seidenpapier.<\/p>\n<h2>Vorteile der Verwendung von Pantone-Farben<\/h2>\n<p>Der Pantone-Schmuckfarbendruck ist ideal, um die Konsistenz des Markenauftritts zu gew\u00e4hrleisten. Der Pantone-Matched-Druck ist der perfekte Weg, um eine Marke wie das Gr\u00fcn von Starbucks oder das Lila von Cadbury zu etablieren. Es gibt einige Farben, wie z. B. leuchtendes Orange, die in CMYK einfach nicht m\u00f6glich sind, ebenso wie fluoreszierende und metallische Farben.<\/p>\n<h2>Nachteile der Verwendung von Pantone-Farben<\/h2>\n<p>Bei der Pantone-Farbabstimmung m\u00fcssen die Auftr\u00e4ge lithografisch gedruckt werden, um die Schmuckfarbe(n) einzubinden, was bei kleineren Auflagen aufgrund der Einrichtungskosten nicht so kosteneffizient ist. Zus\u00e4tzliche Produktionskosten entstehen auch dadurch, dass die Farben in der Druckmaschine \"ausgewaschen\" und ge\u00e4ndert werden m\u00fcssen, insbesondere wenn mehr als eine Pantone-Farbe verwendet wird. Da beim CMYK-Druck dieselben Grundfarben wie beim Standarddruck verwendet werden, ist dies wesentlich kosteng\u00fcnstiger.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":30480,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[],"class_list":{"0":"post-30476","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pantone Or Process? | Solopress<\/title>\n<meta name=\"description\" content=\"CMYK or Pantone? Unsure of which colour format you need for the job? Let\u2019s take a look to explain the differences and where they are all needed.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/de\/druckinspiration\/pantone-oder-prozess\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pantone Or Process? | Solopress\" \/>\n<meta property=\"og:description\" content=\"CMYK or Pantone? Unsure of which colour format you need for the job? 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