{"id":63080,"date":"2019-08-26T09:00:39","date_gmt":"2019-08-26T08:00:39","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=63080"},"modified":"2022-09-16T16:10:24","modified_gmt":"2022-09-16T15:10:24","slug":"que-es-un-folleto-10-preguntas-esenciales-sobre-los-folletos","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/es\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/","title":{"rendered":"\u00bfQu\u00e9 es un folleto? 10 preguntas esenciales sobre los folletos"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><table width=\"553\">\n<tbody>\n<tr>\n<td width=\"402\"><a href=\"https:\/\/www.solopress.com\/blog\/es\/folletos-volantes\/\">Impresi\u00f3n de folletos<\/a> es una forma sencilla y rentable de hacer llegar su mensaje a sus clientes actuales y potenciales. Nuestra gu\u00eda responde a las 10 preguntas clave sobre folletos que puede plantearse antes de encargar un lote para su empresa.<\/p>\n<h2><strong>\u00bfQu\u00e9 es un folleto?<\/strong><\/h2>\n<p>Un folleto es una peque\u00f1a hoja de papel impreso que transmite un mensaje breve de forma clara y concisa.<\/p>\n<p>Las empresas utilizan los folletos para anunciar sus productos y servicios como parte de su estrategia de marketing. Tambi\u00e9n suelen utilizarse para informar sobre nuevas tiendas, ofertas especiales y eventos.<\/p>\n<ul>\n<li>Pueden ser:<\/li>\n<li>Entregados cara a cara<\/li>\n<li>Entregado a los clientes a trav\u00e9s del buz\u00f3n<\/li>\n<li>Grapado a un folleto y distribuido<\/li>\n<\/ul>\n<h2><strong>\u00bfCu\u00e1l es la diferencia entre folletos y octavillas?<\/strong><\/h2>\n<p>Hist\u00f3ricamente, las palabras \"folleto\" y \"panfleto\" han tenido significados diferentes:<\/p>\n<ul>\n<li><strong>Volantes:<\/strong> Una sola hoja de papel, con un anverso y un reverso. Suele utilizarse para promocionar eventos y noches de discoteca.<\/li>\n<li><strong>Folletos:<\/strong> Una hoja doblada, plegada para crear el efecto de varias p\u00e1ginas y proporcionar espacio para m\u00e1s contenido.<\/li>\n<\/ul>\n<p>Sin embargo, con el paso del tiempo, estos dos t\u00e9rminos se han vuelto m\u00e1s intercambiables y, en general, se consideran lo mismo en la actualidad.<\/p>\n<h2><strong>\u00bfCu\u00e1l es el tama\u00f1o est\u00e1ndar de un folleto?<\/strong><\/h2>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/es\/folletos-volantes\/a5\/\">Volantes A5<\/a> son los m\u00e1s solicitados por nuestros clientes y miden 148 x 210 mm.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/es\/folletos-volantes\/dl\/\">Folletos DL<\/a> son una opci\u00f3n popular, ya que tienen un dise\u00f1o alto y delgado que funciona bien para muchos tipos de negocio. Deja mucho espacio para texto e im\u00e1genes: la combinaci\u00f3n perfecta. En <a href=\"https:\/\/www.solopress.com\/blog\/es\/tutoriales\/a-complete-dl-size-guide-what-is-dl-solopress\/\">Folletos tama\u00f1o DL<\/a> miden 99 x 210 mm.<\/p>\n<p>Sin embargo, es posible encargar toda una gama de tama\u00f1os, en funci\u00f3n de sus necesidades y de la finalidad de los folletos que vaya a producir. Esto resulta especialmente \u00fatil si desea incluirlos en un embalaje espec\u00edfico y enviarlos a sus clientes como parte de un paquete m\u00e1s amplio.<\/p>\n<p>Ofrecemos varios <a href=\"https:\/\/www.solopress.com\/blog\/es\/tutoriales\/a-guide-to-leaflet-sizes-styles-and-paper-types\/\">Dimensiones del folleto<\/a> que van de A7 a A2 - as\u00ed como nuestra audaz <a href=\"https:\/\/www.solopress.com\/blog\/es\/folletos-volantes\/square\/\">cuadrado Flyers<\/a> que son perfectas para piezas de dise\u00f1o y aspecto contempor\u00e1neo.<\/p>\n<h2><strong>\u00bfSon los folletos un buen medio de publicidad?<\/strong><\/h2>\n<p>Los folletos son una forma rentable de promocionar su empresa, dando a conocer sus productos y servicios a clientes potenciales. Son un m\u00e9todo r\u00e1pido de transmitir un mensaje claro a un p\u00fablico amplio.<\/p>\n<p>Tambi\u00e9n le ofrecen la oportunidad de ser creativo en una campa\u00f1a de marketing. Aproveche la oportunidad de demostrar sus habilidades de dise\u00f1o creando una pieza promocional impresionante que impresione a todas las personas adecuadas.<\/p>\n<p>Tambi\u00e9n es probable que los destinatarios conserven los folletos: el 45% de las personas que reciben uno por correo lo guardan en un tabl\u00f3n de anuncios o en un caj\u00f3n de la cocina. <a href=\"https:\/\/dma.org.uk\/article\/what-is-the-response-rate-from-leaflet-distribution\">seg\u00fan un estudio de la DMA.<\/a><\/p>\n<h2><strong>\u00bfQu\u00e9 debo incluir en un folleto?<\/strong><\/h2>\n<p>Lo m\u00e1s importante a la hora de <a href=\"https:\/\/www.solopress.com\/blog\/es\/tutoriales\/como-disenar-flyers-y-folletos\/\">dise\u00f1ar un folleto<\/a> es la siguiente: \u00bfatraer\u00e1 al lector y entender\u00e1 de qu\u00e9 va de un vistazo? Si la respuesta es negativa, vuelva a la mesa de dibujo.<\/p>\n<p>Al considerar <a href=\"https:\/\/www.solopress.com\/blog\/es\/tutoriales\/como-redactar-un-folleto\/\">c\u00f3mo redactar un folleto<\/a>Piense en el mensaje que quiere transmitir al lector. Los buenos folletos necesitan:<\/p>\n<ul>\n<li><strong>Beneficios<\/strong> y titulares cercanos<\/li>\n<li>Mensaje o tema clave<\/li>\n<li>Copia escrita en <strong>ingl\u00e9s sencillo<\/strong><\/li>\n<li>Dise\u00f1o desglosado con subt\u00edtulos<\/li>\n<li><strong>Vi\u00f1etas<\/strong> detallar la informaci\u00f3n clave<\/li>\n<li><strong>Llamamiento a la acci\u00f3n: <\/strong>\u00bfQu\u00e9 quieres que hagan?<\/li>\n<li><strong>Detalles clave: <\/strong>N\u00famero de tel\u00e9fono \/ sitio web \/ direcci\u00f3n de correo electr\u00f3nico \/ etiquetas sociales<\/li>\n<\/ul>\n<p>Los datos de contacto deben ser <strong>se muestra claramente<\/strong> para que la gente sepa c\u00f3mo obtener m\u00e1s informaci\u00f3n. Incluya un mapa con su ubicaci\u00f3n resaltada para guiar a los clientes hasta sus instalaciones.<\/p>\n<p>Asimismo, no olvide <strong>im\u00e1genes<\/strong> para mostrar sus productos y potenciar el atractivo visual de su Flyer. Cuanto m\u00e1s visual sea su negocio, m\u00e1s debe centrarse en las im\u00e1genes.<\/p>\n<h2><strong>\u00bfCu\u00e1l es el mejor tipo de letra para folletos?<\/strong><\/h2>\n<p>Es f\u00e1cil dejarse llevar a la hora de elegir un tipo de letra, lo cual es importante desde el punto de vista est\u00e9tico, pero hay que asegurarse de que el texto sea legible.<\/p>\n<p>Utilizando un <strong>tipo de letra f\u00e1cil de leer<\/strong> para cualquier bloque de texto, como descripciones de productos o servicios, es esencial.<\/p>\n<p><strong>Helv\u00e9tica<\/strong> es una buena elecci\u00f3n para un folleto. Es una fuente sencilla sin gracias que muestra la informaci\u00f3n de forma limpia y eficaz.<\/p>\n<p>La \"familia\" Helvetica incluye diferentes componentes como <strong>Helvetica Negrita<\/strong> - ideal para sus cabeceras y mensajes clave.<\/p>\n<p>Es mejor no volverse loco con el n\u00famero de fuentes que se utilizan. Si usas tres o m\u00e1s en un mismo folleto o flyer, preg\u00fantate si realmente necesitas tantas.<\/p>\n<h2><strong>\u00bfCu\u00e1nto tardan en imprimirse los folletos?<\/strong><\/h2>\n<p>La impresi\u00f3n de folletos se realiza r\u00e1pidamente una vez finalizado el dise\u00f1o.<\/p>\n<p>En Solopress, entendemos la necesidad de rapidez y ofrecemos <strong>entrega gratuita al d\u00eda siguiente<\/strong> en el Reino Unido en pedidos Flyer.<\/p>\n<p>Esto es especialmente \u00fatil si va a exponer en una feria o evento y necesita folletos de \u00faltima hora, o en cualquier ocasi\u00f3n en la que un plazo muy ajustado le obligue a producir material promocional sin demora.<\/p>\n<h2><strong>\u00bfCu\u00e1l es la mejor manera de repartir folletos?<\/strong><\/h2>\n<p>Una vez impresos los Flyers, tiene varias formas de distribuirlos.<\/p>\n<p>Puedes repartirlos directamente, asegur\u00e1ndote de que tienes el permiso correspondiente, o pagar a un profesional. <a href=\"https:\/\/www.solopress.com\/blog\/es\/door-to-door-leaflet-distribution\/\">Distribuci\u00f3n de folletos<\/a> empresa.<\/p>\n<p>Puede ser una forma eficaz de atraer a la gente desde una calle muy transitada, o de aumentar la visibilidad en otra zona, m\u00e1s alejada pero muy transitada.<\/p>\n<p>Otra posibilidad es enviarlos a los clientes. Tiene varias opciones:<\/p>\n<ul>\n<li><strong>Puerta cae - <\/strong>entrega masiva de folletos y volantes sin direcci\u00f3n en los buzones<\/li>\n<li><strong>Correo con direcci\u00f3n -<\/strong> enviarlos directamente a las direcciones de su base de datos de contactos autorizados<\/li>\n<li><strong>Enviar paquetes - <\/strong>incluir folletos en el embalaje de los productos que env\u00eda a los clientes<\/li>\n<\/ul>\n<h2><strong>\u00bfNecesito permiso para distribuir folletos?<\/strong><\/h2>\n<p>Consulte a su ayuntamiento si necesita una licencia para distribuir folletos gratuitos, ya que esto puede variar de una ciudad a otra.<\/p>\n<p>Introduzca su c\u00f3digo postal en el campo <a href=\"https:\/\/www.gov.uk\/permission-to-distribute-leaflets\">Sitio web del Gobierno<\/a> para conocer con exactitud la normativa de su zona.<\/p>\n<p>Puede que necesite obtener una licencia que cubra <a href=\"https:\/\/www.solopress.com\/blog\/es\/marketing-empresarial\/la-mejor-forma-de-distribuir-los-folletos-y-volantes\/\">Distribuci\u00f3n de folletos<\/a> en la calle. Sin embargo, si los env\u00eda a trav\u00e9s de buzones o los deja en un edificio para que la gente los recoja, no necesita permiso para hacerlo, a menos que estos locales sean privados.<\/p>\n<h2><strong>\u00bfC\u00f3mo puedo dise\u00f1ar mis propios folletos?<\/strong><\/h2>\n<p>Puede participar activamente en la creaci\u00f3n de sus propios folletos envi\u00e1ndonos dise\u00f1os de alta calidad con Photoshop o InDesign.<\/p>\n<p>Si no tiene experiencia con el software de dise\u00f1o, puede utilizar nuestro programa gratuito en l\u00ednea <a href=\"https:\/\/www.solopress.com\/blog\/es\/create-your-own\/\">Fabricante de folletos<\/a> en l\u00ednea, seleccionando entre una amplia gama de atractivos dise\u00f1os e introduciendo su propia informaci\u00f3n e im\u00e1genes.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>","protected":false},"excerpt":{"rendered":"<p>Leaflet printing is a simple and cost-effective way for you to get your message out to current and prospective customers. Our guide answers the 10 key Leaflet questions you might have before ordering a batch for your business. What is a Leaflet? A Leaflet is a small sheet of printed paper that puts across a [&hellip;]<\/p>\n","protected":false},"author":134,"featured_media":63134,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547],"tags":[634],"class_list":{"0":"post-63080","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing","8":"tag-flyers-leaflets"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>10 Questions About Leaflets | Solopress UK<\/title>\n<meta name=\"description\" content=\"What is a leaflet? What are the best fonts to use? And how do you distribute them? Discover the questions and answers you need to know in our Q&amp;A guide.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/es\/marketing-empresarial\/que-es-un-folleto-10-preguntas-esenciales-sobre-los-folletos\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Questions About Leaflets | Solopress UK\" \/>\n<meta property=\"og:description\" content=\"What is a leaflet? What are the best fonts to use? And how do you distribute them? Discover the questions and answers you need to know in our Q&amp;A guide.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solopress.com\/blog\/es\/marketing-empresarial\/que-es-un-folleto-10-preguntas-esenciales-sobre-los-folletos\/\" \/>\n<meta property=\"og:site_name\" content=\"The Latest Print and Design News | Solopress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Solopress\" \/>\n<meta property=\"article:published_time\" content=\"2019-08-26T08:00:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-16T15:10:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Danny Powell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@solopress\" \/>\n<meta name=\"twitter:site\" content=\"@solopress\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Danny Powell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/\"},\"author\":{\"name\":\"Danny Powell\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#\\\/schema\\\/person\\\/0937555a256c22f94400f4b7e2329c09\"},\"headline\":\"What is a Leaflet? 10 essential questions about Leaflets\",\"datePublished\":\"2019-08-26T08:00:39+00:00\",\"dateModified\":\"2022-09-16T15:10:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/\"},\"wordCount\":1094,\"commentCount\":2,\"publisher\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/shutterstock_521629840.jpg\",\"keywords\":[\"Flyers &amp; Leaflets\"],\"articleSection\":[\"Business &amp; Marketing\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/\",\"name\":\"10 Questions About Leaflets | Solopress UK\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/shutterstock_521629840.jpg\",\"datePublished\":\"2019-08-26T08:00:39+00:00\",\"dateModified\":\"2022-09-16T15:10:24+00:00\",\"description\":\"What is a leaflet? What are the best fonts to use? And how do you distribute them? Discover the questions and answers you need to know in our Q&A guide.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/shutterstock_521629840.jpg\",\"contentUrl\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2019\\\/08\\\/shutterstock_521629840.jpg\",\"width\":1000,\"height\":667},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/business-marketing\\\/what-is-a-leaflet-10-essential-questions-about-leaflets\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is a Leaflet? 10 essential questions about Leaflets\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/\",\"name\":\"The Latest Print and Design News | Solopress\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#organization\",\"name\":\"Solopress\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/06\\\/solopress-logo-no-tagline@2x.png\",\"contentUrl\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/wp-content\\\/uploads\\\/2017\\\/06\\\/solopress-logo-no-tagline@2x.png\",\"width\":428,\"height\":88,\"caption\":\"Solopress\"},\"image\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Solopress\",\"https:\\\/\\\/x.com\\\/solopress\",\"https:\\\/\\\/instagram.com\\\/solopress\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/solopress\",\"https:\\\/\\\/uk.pinterest.com\\\/solopress\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/solopress\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#\\\/schema\\\/person\\\/0937555a256c22f94400f4b7e2329c09\",\"name\":\"Danny Powell\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g\",\"caption\":\"Danny Powell\"},\"description\":\"With over two decades in marketing, Danny Powell is a Senior Copywriter at Solopress, one of the UK\u2019s leading online printers. Having worked on the print buying, agency and sales sides of the industry, he brings a well-rounded perspective to his writing on print, design and sustainability.\",\"url\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/es\\\/author\\\/danny-powell\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"10 preguntas sobre los folletos | Solopress Espa\u00f1a","description":"\u00bfQu\u00e9 es un folleto? \u00bfCu\u00e1les son los mejores tipos de letra? \u00bfY c\u00f3mo se distribuyen? Descubra las preguntas y respuestas que necesita saber en nuestra gu\u00eda de preguntas y respuestas.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.solopress.com\/blog\/es\/marketing-empresarial\/que-es-un-folleto-10-preguntas-esenciales-sobre-los-folletos\/","og_locale":"es_ES","og_type":"article","og_title":"10 Questions About Leaflets | Solopress UK","og_description":"What is a leaflet? What are the best fonts to use? And how do you distribute them? Discover the questions and answers you need to know in our Q&A guide.","og_url":"https:\/\/www.solopress.com\/blog\/es\/marketing-empresarial\/que-es-un-folleto-10-preguntas-esenciales-sobre-los-folletos\/","og_site_name":"The Latest Print and Design News | Solopress","article_publisher":"https:\/\/www.facebook.com\/Solopress","article_published_time":"2019-08-26T08:00:39+00:00","article_modified_time":"2022-09-16T15:10:24+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","type":"image\/jpeg"}],"author":"Danny Powell","twitter_card":"summary_large_image","twitter_creator":"@solopress","twitter_site":"@solopress","twitter_misc":{"Escrito por":"Danny Powell","Tiempo de lectura":"5 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#article","isPartOf":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/"},"author":{"name":"Danny Powell","@id":"https:\/\/www.solopress.com\/blog\/#\/schema\/person\/0937555a256c22f94400f4b7e2329c09"},"headline":"What is a Leaflet? 10 essential questions about Leaflets","datePublished":"2019-08-26T08:00:39+00:00","dateModified":"2022-09-16T15:10:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/"},"wordCount":1094,"commentCount":2,"publisher":{"@id":"https:\/\/www.solopress.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#primaryimage"},"thumbnailUrl":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","keywords":["Flyers &amp; Leaflets"],"articleSection":["Business &amp; Marketing"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/","url":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/","name":"10 preguntas sobre los folletos | Solopress Espa\u00f1a","isPartOf":{"@id":"https:\/\/www.solopress.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#primaryimage"},"image":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#primaryimage"},"thumbnailUrl":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","datePublished":"2019-08-26T08:00:39+00:00","dateModified":"2022-09-16T15:10:24+00:00","description":"\u00bfQu\u00e9 es un folleto? \u00bfCu\u00e1les son los mejores tipos de letra? \u00bfY c\u00f3mo se distribuyen? Descubra las preguntas y respuestas que necesita saber en nuestra gu\u00eda de preguntas y respuestas.","breadcrumb":{"@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#primaryimage","url":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","contentUrl":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","width":1000,"height":667},{"@type":"BreadcrumbList","@id":"https:\/\/www.solopress.com\/blog\/business-marketing\/what-is-a-leaflet-10-essential-questions-about-leaflets\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.solopress.com\/blog\/"},{"@type":"ListItem","position":2,"name":"What is a Leaflet? 10 essential questions about Leaflets"}]},{"@type":"WebSite","@id":"https:\/\/www.solopress.com\/blog\/#website","url":"https:\/\/www.solopress.com\/blog\/","name":"\u00daltimas noticias sobre impresi\u00f3n y dise\u00f1o | Solopress","description":"","publisher":{"@id":"https:\/\/www.solopress.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.solopress.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.solopress.com\/blog\/#organization","name":"Solopress","url":"https:\/\/www.solopress.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.solopress.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2017\/06\/solopress-logo-no-tagline@2x.png","contentUrl":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2017\/06\/solopress-logo-no-tagline@2x.png","width":428,"height":88,"caption":"Solopress"},"image":{"@id":"https:\/\/www.solopress.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Solopress","https:\/\/x.com\/solopress","https:\/\/instagram.com\/solopress\/","https:\/\/www.linkedin.com\/company\/solopress","https:\/\/uk.pinterest.com\/solopress\/","https:\/\/www.youtube.com\/user\/solopress"]},{"@type":"Person","@id":"https:\/\/www.solopress.com\/blog\/#\/schema\/person\/0937555a256c22f94400f4b7e2329c09","name":"Danny Powell","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/61a91dfef0f2540955232e281a9d8dd099c01492bda6e2638fa05db47a9665eb?s=96&r=g","caption":"Danny Powell"},"description":"Con m\u00e1s de dos d\u00e9cadas de experiencia en marketing, Danny Powell es redactor jefe de Solopress, una de las principales imprentas en l\u00ednea del Reino Unido. Tras haber trabajado en los departamentos de compras, agencias y ventas del sector de la impresi\u00f3n, aporta una perspectiva muy completa a sus escritos sobre impresi\u00f3n, dise\u00f1o y sostenibilidad.","url":"https:\/\/www.solopress.com\/blog\/es\/author\/danny-powell\/"}]}},"jetpack_featured_media_url":"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/08\/shutterstock_521629840.jpg","_links":{"self":[{"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/posts\/63080","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/users\/134"}],"replies":[{"embeddable":true,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/comments?post=63080"}],"version-history":[{"count":5,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/posts\/63080\/revisions"}],"predecessor-version":[{"id":72865,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/posts\/63080\/revisions\/72865"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/media\/63134"}],"wp:attachment":[{"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/media?parent=63080"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/categories?post=63080"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.solopress.com\/blog\/es\/wp-json\/wp\/v2\/tags?post=63080"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}