{"id":866,"date":"2019-05-05T10:38:43","date_gmt":"2019-05-05T09:38:43","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=866"},"modified":"2024-10-28T16:03:21","modified_gmt":"2024-10-28T16:03:21","slug":"pegatinas-consejos-empresariales","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/es\/business-marketing\/stickers-business-tips\/","title":{"rendered":"\u00a1P\u00e9galos! 12 maneras en que las empresas pueden utilizar los adhesivos"},"content":{"rendered":"
<\/div>

<\/p>\n

Pegatinas<\/a> pueden formar parte de sus campa\u00f1as de marketing tanto como sus folletos, carteles y otros productos impresos. Estas son algunas de las formas en que su empresa puede utilizar pegatinas de diferentes formas, colores, dise\u00f1os y tama\u00f1os para dar a conocer su marca de forma f\u00e1cil, creativa y rentable.<\/p>\n

1. Destaque una ventaja clave<\/strong><\/h2>\n

Ponga una pegatina en su producto para llamar la atenci\u00f3n sobre lo que lo hace especial. Est\u00e1 demostrado que una pegatina que diga \"reci\u00e9n lanzado\" en un producto reci\u00e9n introducido acelera las ventas. O si vende libros<\/a>Una pegatina de \"edici\u00f3n limitada firmada por el autor\" podr\u00eda aumentar la demanda de la versi\u00f3n exclusiva.<\/p>\n

2. Anunciar una venta<\/strong><\/h2>\n

Las pegatinas pueden ser m\u00e1s espec\u00edficas y eficaces que los carteles en alto para los art\u00edculos rebajados, sobre todo en tiendas muy transitadas donde los productos se mueven a menudo de un lado a otro. Una pegatina de colores brillantes \"XX% Off\" con texto en negrita garantizar\u00e1 que los art\u00edculos en oferta est\u00e9n claramente marcados dondequiera que acaben.<\/p>\n

\"Venta<\/a><\/p>\n

3. Proporcionar informaci\u00f3n adicional sobre el producto<\/strong><\/h2>\n

A\u00f1ade pegatinas para destacar puntos de venta exclusivos, como \"de origen local\", \"avalado por famosos\" o \"sin trigo\". Estas llamativas etiquetas pueden comunicar r\u00e1pidamente lo que distingue a su producto, facilitando que los clientes encuentren lo que buscan.<\/p>\n

4. Dirija a los clientes hacia su sitio web<\/strong><\/h2>\n

Atraiga tr\u00e1fico a su sitio web, blog o redes sociales a\u00f1adiendo una pegatina con un c\u00f3digo QR a sus productos. Los c\u00f3digos QR permiten a los clientes escanearlos con su tel\u00e9fono para acceder a contenidos digitales. Incluso puedes dirigirles a contenidos exclusivos, como un registro para descuentos mensuales. Si no conoces los c\u00f3digos QR, aqu\u00ed tienes una gu\u00eda \u00fatil sobre crear c\u00f3digos QR para empresas<\/a>.<\/p>\n

5. Crear expectaci\u00f3n<\/strong><\/h2>\n

Genere expectaci\u00f3n con una campa\u00f1a de pegatinas que despierte la intriga. Un mensaje o una pregunta sencilla y sugerente en las pegatinas puede captar el inter\u00e9s y fomentar el marketing boca a boca. Muchas marcas han hecho viral este enfoque, consiguiendo que la gente hable y genere expectaci\u00f3n hasta que la campa\u00f1a revela su mensaje.<\/p>\n

6. Alertar a los clientes sobre la informaci\u00f3n diet\u00e9tica<\/strong><\/h2>\n

Las pegatinas tambi\u00e9n pueden proporcionar informaci\u00f3n diet\u00e9tica esencial de un vistazo, como \"Vegano\", \"Sin gluten\" o \"Contiene frutos secos\". Estas etiquetas facilitan a los clientes la toma de decisiones informadas al tiempo que generan confianza en la transparencia de su marca. Vea c\u00f3mo el cliente de Solopress Wilma's Bakery lo consigui\u00f3 con pegatinas de formas personalizadas en panecillos<\/a>.<\/p>\n

7. Utilizar pegatinas como precinto de embalaje<\/strong><\/h2>\n

Las pegatinas pueden servir como elegantes y pr\u00e1cticos precintos de embalaje. Desde \"Reci\u00e9n empaquetado\" hasta un simple logotipo, las pegatinas refuerzan la identidad de la marca y garantizan a los clientes que su producto est\u00e1 seguro y a salvo de manipulaciones.<\/p>\n

8. Vender pegatinas como mercanc\u00eda<\/strong><\/h2>\n

Muchas marcas venden con \u00e9xito pegatinas como merchandising, aprovechando un p\u00fablico al que le encanta exhibir logotipos, dise\u00f1os o frases que resuenan con ellos. Desde marcas de autom\u00f3viles a cafeter\u00edas, las pegatinas son un producto de bajo coste que los fans adoran comprar y pegar en port\u00e1tiles, botellas de agua o ventanillas de coches.<\/p>\n

9. Distribuir como obsequio en eventos<\/strong><\/h2>\n

Las pegatinas gratuitas son un obsequio popular y rentable en ferias comerciales, conferencias y actos comunitarios. Las pegatinas de marca pueden distribuirse f\u00e1cilmente y es m\u00e1s probable que los destinatarios las compartan, lo que ofrece una exposici\u00f3n duradera m\u00e1s all\u00e1 del evento.<\/p>\n

10. Concienciar y advertir<\/strong><\/h2>\n

Las pegatinas desempe\u00f1an un papel fundamental en la concienciaci\u00f3n, no s\u00f3lo para usos comerciales, sino tambi\u00e9n para causas sociales. Las organizaciones ben\u00e9ficas y sin \u00e1nimo de lucro pueden utilizar las pegatinas para promover mensajes importantes, mientras que en sectores como la construcci\u00f3n, la ingenier\u00eda y la restauraci\u00f3n, las pegatinas advierten de riesgos potenciales como \"Peligro\", \"Llevar guantes\" o \"Prohibido fumar\".<\/p>\n

\"Adhesivos<\/a><\/p>\n

11. Sorprenda a sus clientes<\/strong><\/h2>\n

Coloca pegatinas en los lugares menos esperados, como la base de botellas o envases, con un mensaje positivo o divertido que haga sonre\u00edr a la gente: \"\u00a1Vaya, eres incre\u00edble!\" o simplemente \"Sonr\u00ede \ud83d\ude0a\". Estos peque\u00f1os detalles pueden alegrar el d\u00eda a un cliente, hacer que la gente hable de tu marca e incluso fomentar las ventas repetidas si ofreces una serie de dise\u00f1os diferentes.<\/p>\n

12. Motivar e inspirar<\/strong><\/h2>\n

Las pegatinas pueden animar e implicar a tu p\u00fablico, ya sean empleados o clientes. Mensajes motivadores como \"Lo tienes\" o \"Trabaja en equipo\" en pegatinas personalizadas pueden reforzar una cultura positiva, crear un sentimiento de inclusi\u00f3n e inspirar lealtad. En el caso de los ni\u00f1os, las pegatinas son una recompensa sencilla pero eficaz para que sigan participando en las clases o actividades, lo que contribuye a que vuelvan a visitar el centro y se asocien positivamente con la marca.<\/p>\n

Si est\u00e1s listo para empezar a utilizar Stickers para impulsar tu negocio, explora nuestra Impresi\u00f3n de pegatinas y etiquetas<\/a> opciones y descubra el tama\u00f1o, la forma y el material adecuados para sus necesidades, suministrados en hojas<\/a>, rollos<\/a>o individualmente<\/a>.<\/p>\n

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