{"id":56582,"date":"2019-05-06T16:27:06","date_gmt":"2019-05-06T15:27:06","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=56582"},"modified":"2023-10-07T10:52:35","modified_gmt":"2023-10-07T09:52:35","slug":"les-plus-grands-salons-du-monde-devoiles","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/fr\/exhibitions-trade-shows\/the-worlds-biggest-trade-shows-revealed\/","title":{"rendered":"Les plus grands salons du monde d\u00e9voil\u00e9s"},"content":{"rendered":"
<\/div>

Le CES \u00e0 Las Vegas. Le Salon international de l'automobile \u00e0 Gen\u00e8ve. Les salons professionnels modernes sont de grandes entreprises - d'\u00e9normes \u00e9v\u00e9nements avec des budgets de plusieurs millions de livres et des stands de la taille d'un terrain de football - soutenus par un solide plan de marketing d'exposition, sans aucun doute.<\/p>\n

Nous avons r\u00e9uni 7 des plus grands salons professionnels du monde <\/strong>pour c\u00e9l\u00e9brer ce nouveau rock and roll et vous inspirer pour pr\u00e9parer votre prochain (ou m\u00eame votre premier) salon professionnel.<\/p>\n

CES (Consumer Electronics Show)<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>La plus grande conf\u00e9rence technologique au monde.<\/em><\/p>\n

Dans le paysage d\u00e9sertique de Las Vegas, le CES est l'endroit o\u00f9 les plus grandes technologies de l'ann\u00e9e font leurs d\u00e9buts. Attendez-vous \u00e0 voir Samsung, Sony et LG se disputer l'espace avec des t\u00e9l\u00e9viseurs offrant une qualit\u00e9 d'image \u00e9poustouflante.<\/p>\n

Le CES est d\u00e9tenu et produit par la Consumer Technology Association, l'association commerciale qui repr\u00e9sente l'industrie am\u00e9ricaine des technologies grand public, d'une valeur de $398 milliards d'euros.<\/p>\n

Le CES a \u00e9t\u00e9 lanc\u00e9 il y a environ 50 ans. Beaucoup de choses ont chang\u00e9 depuis.<\/p>\n

O\u00f9 ?<\/strong> Las Vegas Convention Centre, Las Vegas, \u00c9tats-Unis<\/p>\n

Quand ?<\/strong> Organis\u00e9e chaque ann\u00e9e en janvier<\/p>\n

Quelle est sa taille ? <\/strong>Plus de 180 000 participants, plus de 4 400 exposants, 1 000 intervenants<\/p>\n

En savoir plus<\/a><\/p>\n

CONEXPO-CON\/AGG<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>Le plus grand salon professionnel de la construction aux \u00c9tats-Unis.<\/em><\/p>\n

Des bottes pleines de boue, des vestes haute-visibilit\u00e9 et des outils et excavateurs ridiculement puissants occupent le devant de la sc\u00e8ne lors de l'un des plus grands salons professionnels de la construction au monde.<\/p>\n

CONEXPO-CON\/AGG repr\u00e9sente l'asphalte, les agr\u00e9gats, le b\u00e9ton, le terrassement et bien plus encore, afin de mettre en relation les professionnels de tous les grands secteurs de la construction.<\/p>\n

O\u00f9 ?<\/strong> Las Vegas Convention Center, Las Vegas, \u00c9tats-Unis<\/p>\n

Quand ?<\/strong> Tous les trois ans<\/p>\n

Quelle est sa taille ?<\/strong> 2 800 exposants, 150 sessions de formation<\/p>\n

En savoir plus<\/a><\/p>\n

MWC Barcelone<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>Le plus grand \u00e9v\u00e9nement mobile au monde.<\/em><\/p>\n

Bien plus connu sous son nom original de Mobile World Congress, le MWC de Barcelone est l'\u00e9v\u00e9nement incontournable du calendrier des smartphones.<\/p>\n

Tout comme le CES, ce salon technologique est si important que vous le verrez, ainsi que ses derniers t\u00e9l\u00e9phones, au journal t\u00e9l\u00e9vis\u00e9 du soir.<\/p>\n

O\u00f9 ?<\/strong> Fira Gran Via, Barcelone, Espagne<\/p>\n

Quand ?<\/strong> Organis\u00e9e chaque ann\u00e9e en f\u00e9vrier<\/p>\n

Quelle est sa taille ? <\/strong>Plus de 2 400 entreprises, plus de 100 000 participants de plus de 200 pays<\/p>\n

En savoir plus<\/a><\/p>\n

Salon international de l'automobile de Gen\u00e8ve<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>L\u00e0 o\u00f9 les plus grosses voitures du monde font leurs d\u00e9buts.<\/em><\/p>\n

Le grand rendez-vous des passionn\u00e9s d'automobile. Organis\u00e9 pour la premi\u00e8re fois en 1905, le Salon international de l'automobile de Gen\u00e8ve est une premi\u00e8re cin\u00e9matographique pour les plus grandes nouvelles voitures du monde.<\/p>\n

Le Range Rover original et la Jaguar E-Type sont deux ic\u00f4nes de l'automobile qui ont fait leurs d\u00e9buts \u00e0 Gen\u00e8ve au fil des ans.<\/p>\n

Aujourd'hui, le salon continue d'attirer les plus grands constructeurs, qui y voient le meilleur moyen de faire conna\u00eetre leurs nouvelles voitures.<\/p>\n

O\u00f9 ?<\/strong> Palexpo, Gen\u00e8ve, Suisse<\/p>\n

Quand ?<\/strong> Organis\u00e9e chaque ann\u00e9e en mars<\/p>\n

Quelle est sa taille ? <\/strong>Plus de 600 000 visiteurs<\/p>\n

En savoir plus<\/a><\/p>\n

PACK EXPO<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>Le plus grand salon de la transformation et de l'emballage.<\/em><\/p>\n

L'Institut des fabricants de machines d'emballage est une organisation commerciale qui organise chaque ann\u00e9e de nombreux salons, connus sous le nom de PACK EXPO.<\/p>\n

Healthcare Packaging EXPO est un \u00e9v\u00e9nement pharmaceutique annuel qui co\u00efncide avec PACK EXPO Las Vegas et PACK EXPO International.<\/p>\n

O\u00f9 ?<\/strong> Diversit\u00e9 des lieux<\/p>\n

Quand ?<\/strong> Plusieurs spectacles par an<\/p>\n

Quelle est sa taille ? <\/strong>PACK EXPO International - 45 000 participants, 2 500 exposants<\/p>\n

En savoir plus<\/a><\/p>\n

Foire du livre de Kolkata<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>Le plus grand salon du livre public au monde.<\/em><\/p>\n

Kolkata, en Inde, est une destination majeure pour les livres et l'imprimerie depuis l'\u00e9poque de l'Empire britannique. La ville regorge de librairies dynamiques et bien achaland\u00e9es. Il n'est donc pas surprenant que la Kolkata Book Fair, lanc\u00e9e pour la premi\u00e8re fois en 1976, soit devenue la plus grande foire du monde destin\u00e9e au grand public.<\/p>\n

Quelque 1,9 million de personnes y ont assist\u00e9 en 2017, mais ce chiffre est pass\u00e9 \u00e0 2,2 millions en 2018.<\/p>\n

O\u00f9 ?<\/strong> Central Park Mela Ground, SaltLake, Kolkata, Inde (2019)<\/p>\n

Quand ?<\/strong> Organis\u00e9e chaque ann\u00e9e en janvier<\/p>\n

Quelle est sa taille ? <\/strong>600 stands et 200 petits magazines, 2,2 millions de personnes pr\u00e9sentes en 2018<\/p>\n

En savoir plus<\/a><\/p>\n

Pure London<\/h2>\n

Qu'est-ce que c'est ?<\/em><\/strong> Le principal salon de la mode en Grande-Bretagne.<\/em><\/p>\n

Londres est l'une des principales capitales mondiales de la mode. On y trouve des d\u00e9fil\u00e9s \u00e0 gros budget et des cr\u00e9ateurs embl\u00e9matiques. Pure London est l'un des grands \u00e9v\u00e9nements du calendrier.<\/p>\n

Sa particularit\u00e9 est d'abriter l'ensemble de la cha\u00eene d'approvisionnement sous un m\u00eame toit. C'est le seul endroit o\u00f9 l'on peut passer de l'examen d'\u00e9chantillons de tissus provenant de fournisseurs mondiaux \u00e0 la pr\u00e9sentation de collections de pr\u00eat-\u00e0-porter.<\/p>\n

O\u00f9 ?<\/strong> Olympia Londres, Angleterre<\/p>\n

Quand ?<\/strong> Organis\u00e9e deux fois par an, en f\u00e9vrier et en juillet.<\/p>\n

Quelle est sa taille ? <\/strong>17 000 visiteurs, 1 300 collections et 160 fournisseurs de v\u00eatements et de tissus de 13 pays.<\/p>\n

En savoir plus<\/a><\/p>\n

NY NOW<\/h2>\n

Qu'est-ce que c'est ? <\/em><\/strong>Premi\u00e8re place de march\u00e9 pour les produits li\u00e9s \u00e0 la maison et au style de vie.<\/em><\/p>\n

NY NOW est une place de march\u00e9 exclusive pour la maison, le style de vie et les produits artisanaux. Des marques de premier plan et des entreprises \u00e9mergentes passionnantes y pr\u00e9sentent leurs cr\u00e9ations de vente au d\u00e9tail tr\u00e8s tendance dans 400 cat\u00e9gories. Cet \u00e9v\u00e9nement semestriel attire des visiteurs de tous les \u00c9tats-Unis et de plus de 80 pays.<\/p>\n

O\u00f9 ?<\/strong> Jacob K Javits Convention Center, NYC, USA<\/p>\n

Quand ?<\/strong> Organis\u00e9 deux fois par an<\/p>\n

Quelle est sa taille ? <\/strong>2 500 exposants des cat\u00e9gories \"maison\", \"style de vie\" et \"fait main\", 25 000 acheteurs repr\u00e9sentant 17 000 entreprises<\/p>\n

En savoir plus<\/a><\/p>\n

Organisez votre prochain salon professionnel avec d\u00e9pliants et brochures<\/a>, des banni\u00e8res et des stands d'exposition<\/a> de Solopress.<\/p>","protected":false},"excerpt":{"rendered":"

CES in Las Vegas. The International Motor Show in Geneva. Modern trade shows are big business \u2013 huge events with multimillion-pound budgets and stands the size of football pitches \u2013 backed up by a solid exhibition marketing plan, no doubt. We\u2019ve brought together 7 of the world\u2019s largest trade shows to celebrate this new rock […]<\/p>\n","protected":false},"author":23,"featured_media":56597,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547,960],"tags":[899],"class_list":{"0":"post-56582","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing","8":"category-exhibitions-trade-shows","9":"tag-exhibitions"},"acf":[],"yoast_head":"\nWorld\u2019s biggest trade shows | Solopress<\/title>\n<meta name=\"description\" content=\"From futuristic TVs to fantastic automobiles. Trade shows are where the hottest new products debut. 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We list 7 of the best on the planet.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solopress.com\/blog\/fr\/marketing-des-entreprises\/les-plus-grands-salons-du-monde-devoiles\/\" \/>\n<meta property=\"og:site_name\" content=\"The Latest Print and Design News | Solopress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Solopress\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-06T15:27:06+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-07T09:52:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/05\/shutterstock_1336132637.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Solopress\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Trade shows are the new rock and roll. 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