{"id":64034,"date":"2019-10-24T08:30:18","date_gmt":"2019-10-24T07:30:18","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=64034"},"modified":"2020-01-07T15:35:01","modified_gmt":"2020-01-07T15:35:01","slug":"kerst-content-doen-en-laten","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/nl\/special-occasions\/christmas-content-dos-and-donts\/","title":{"rendered":"De DO'S en DON'Ts van kerstcontent"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>In deze video bespreken we de DO's en DON'Ts rond de content die je merk uitbrengt tijdens de kerstperiode.<\/p>\n<p>Onze video onderzoekt hoe je tone of voice zich aanpast tijdens de feestdagen. We bespreken hoe goed beoordeelde inhoud de sfeer van het seizoen en de verbeelding van je publiek kan oproepen.<\/p>\n<p>We bespreken ook het belang van een goede timing, welke gevoelige gebieden je moet vermijden en hoe ongepaste humor averechts kan werken. Bekijk onze video voor alle DO's en DON'Ts.<\/p>\n<div class=\"youtube-embed\" data-video_id=\"zAPV88BLPME\"><iframe loading=\"lazy\" title=\"Kerstmarketing DO&#039;s en DON&#039;Ts | 12 gidsen van Kerstmis\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/zAPV88BLPME?feature=oembed&#038;enablejsapi=1&#038;enablejsapi=1&#038;origin=https:\/\/www.solopress.com\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>","protected":false},"excerpt":{"rendered":"<p>In this video, we\u2019re discussing the DOs and DON\u2019Ts around the content your brand puts out at Christmas time. Our video explores how your tone of voice adapts during the holiday season. We discuss how well-judged content can capture the spirit of the season as well as your audience\u2019s imagination. We\u2019ll also discuss the importance [&hellip;]<\/p>\n","protected":false},"author":134,"featured_media":65888,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547,553],"tags":[896],"class_list":{"0":"post-64034","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing","8":"category-special-occasions","9":"tag-christmas"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Christmas Content Dos and Don&#039;ts | Business Guide | Solopress<\/title>\n<meta name=\"description\" content=\"You need to adapt your tone of voice over Christmas without losing sight of your core brand identity. 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