{"id":75595,"date":"2025-07-10T08:20:00","date_gmt":"2025-07-10T07:20:00","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=75595"},"modified":"2026-02-02T12:42:32","modified_gmt":"2026-02-02T12:42:32","slug":"solopress-x-carrot-productions-allround-geweldige-prestaties","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/nl\/customer-stories\/solopress-x-carrot-productions-all-round-great-performance\/","title":{"rendered":"Solopress X Carrot Productions: allround geweldige prestatie"},"content":{"rendered":"
<\/div>

Wortel Producties<\/a> is geen gewoon evenementenbedrijf. Het meest bekend om orkestrale podiumvoorstellingen zoals De sneeuwpop<\/em>, Wallace en Gromit<\/em> en De beer en de piano<\/em>is gespecialiseerd in live-evenementen waarin klassieke muziek wordt gecombineerd met verhalen vertellen. Deze shows vieren geliefde familiefranchises en werken samen met een aantal van de meest iconische vertellers en creatieve partners uit het Verenigd Koninkrijk. Hun producties, die wereldwijd touren, spreken tot de verbeelding met zorgvuldig ge\u00ebnsceneerde beelden en muzikanten van wereldklasse.<\/p>\n

Door samen te werken met Aardman Animation, Penguin Books en andere grote rechthebbenden, levert Carrot Productions entertainment dat even doordacht als meeslepend is. Dat ethos strekt zich uit tot de materialen die hun shows ondersteunen, van gedrukte programma's tot promotieliteratuur. De ontwerpen moeten hard werken om meerdere stemmen, visuele identiteiten en merkrichtlijnen te verenigen.<\/p>\n

Ontwerpen en afdrukken met het oog op prestaties<\/strong><\/h2>\n

\"Sneeuwpop<\/a><\/p>\n

 <\/p>\n

Solopress drukte en ontwierp het souvenirprogramma voor De sneeuwpop met live orkest<\/em>een paradepaardje in Carrot's tourkalender. Het programma toonde niet alleen de voorstelling zelf, maar bevatte ook content van andere Carrot shows met bekende IP's, waaronder Wallace en Gromit<\/em>, De beer en de piano<\/em>en De sneeuwman en de sneeuwhond<\/em>. Er werd ook een uittrekbaar activiteitenboekje van acht pagina's ontworpen en gedrukt als onderdeel van het eindproduct.<\/p>\n

Binnen het programma waren meerdere franchises vertegenwoordigd, elk met hun eigen visuele taal en licentievereisten. Het ontwerp moest alles samenbrengen in een samenhangende, herkenbare stijl. Met behulp van onze interne ontwerpservice<\/a>We hielpen Carrot met het vernieuwen van hun drukwerk om hun waarden van live optredens, verhalen vertellen en familievermaak te weerspiegelen en tegelijkertijd de behoeften van hun verschillende donateurs en partners te ondersteunen.<\/p>\n

Diverse inhoud, consistent uiterlijk<\/strong><\/h2>\n

\"\"<\/a><\/p>\n

We baseerden ons werk op het bestaande palet en logo van Carrot Productions om de merkconsistentie te behouden. Met dit in gedachten ontwikkelden we een herhalend formaat dat kan worden toegepast op verschillende secties voor verschillende shows. Deze eenvoudige visuele rode draad helpt de materialen onderscheidend 'Carrot' te blijven, zelfs als de personages uit verschillende werelden komen.<\/p>\n

We kozen een afgerond schreefloos lettertype voor de bodycopy, gekozen vanwege de warmte, helderheid en het vermogen om goed naast andere merkcontent te passen. Om de dichtheid van de lay-outs met veel tekst te compenseren, introduceerden we uitgesneden illustraties en responsieve tekstomhullingen. Deze aanpak zorgde ervoor dat elke pagina open en boeiend aanvoelde zonder dat dit ten koste ging van de details.<\/p>\n

\"Ze zijn prachtig!\"<\/strong><\/h2>\n

\"\"<\/a><\/p>\n

Carrot Productions CEO Rachel Whibley vertelde ons: \"Ik vind de nieuwe look geweldig en wat jullie met ze gedaan hebben. Ze zijn prachtig!\"<\/p>\n

We zijn er trots op dat we Carrot ondersteunen bij het brengen van onvergetelijke live ervaringen aan publiek over de hele wereld, en we kijken uit naar wat de volgende voorstelling brengt, op het podium en op papier. Als je optredens en evenementen wilt verbeteren, dan zijn onze Brochures en boekjes<\/a> productopties, in het bijzonder Geniete brochures<\/a> en Perfect gebonden brochures en boeken<\/a>zorgen voor indrukwekkende programma's. Als je hulp nodig hebt bij het maken van professioneel opgemaakt, printklaar artwork, dan is de Solopress Ontwerp Service<\/a> staat klaar om te helpen.<\/p>","protected":false},"excerpt":{"rendered":"

Carrot Productions is no ordinary events company. Best known for orchestral stage performances like The Snowman, Wallace & Gromit and The Bear and the Piano, they specialise in live events that blend classical music with storytelling. These shows celebrate well-loved family franchises, working with some of the UK\u2019s most iconic storytellers and creative partners. Touring […]<\/p>\n","protected":false},"author":134,"featured_media":75617,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[920,557],"tags":[],"class_list":{"0":"post-75595","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-christmas","8":"category-customer-stories"},"acf":[],"yoast_head":"\nSolopress X Carrot Productions: all round great performance<\/title>\n<meta name=\"description\" content=\"Solopress designed and printed a souvenir programme for Carrot Productions\u2019 The Snowman with Live Orchestra, including an activity booklet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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