{"id":18713,"date":"2019-06-08T11:38:32","date_gmt":"2019-06-08T10:38:32","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=18713"},"modified":"2021-06-26T10:22:27","modified_gmt":"2021-06-26T09:22:27","slug":"pocztowki-modny-fajny-design","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pl\/art-design\/postcards-trendy-cool-design\/","title":{"rendered":"Pomys\u0142y na projekty poczt\u00f3wek"},"content":{"rendered":"
<\/div>

<\/p>\n

Marketing poczt\u00f3wkowy to \u015bwietny spos\u00f3b na zauwa\u017cenie marki. Ma\u0142y, ale efektowny, dobrze zaprojektowany poczt\u00f3wka<\/a> pomog\u0105 ci przyci\u0105gn\u0105\u0107 uwag\u0119 czytelnik\u00f3w - a mo\u017ce nawet sprawi\u0105, \u017ce b\u0119d\u0105 si\u0119 \u015bmia\u0107, u\u015bmiecha\u0107 lub wspomina\u0107 cenne chwile z przesz\u0142o\u015bci.<\/p>\n

Sprawd\u017a te 10 inspiruj\u0105cych pomys\u0142\u00f3w na projekt poczt\u00f3wek dla Twojej firmy.<\/p>\n

 <\/p>\n

Witaj z pi\u0119knego miejsca<\/strong><\/h2>\n
\"R\u0119cznie
Hello from Someplace Beautiful autorstwa EmDashPaperCo<\/figcaption><\/figure>\n

Czytelnik widzi widok widziany oczami nadawcy. To oddaje uczucie, jakie przynosi obraz, spokojne wody i czyste niebo, i wy\u015bwietla je czytelnikowi.<\/p>\n

Tekst w stylu odr\u0119cznego pisma dodaje r\u00f3wnie\u017c osobistego charakteru, tak jakby by\u0142 to po prostu notatka nabazgrana przez przyjaciela<\/strong> nad zdj\u0119ciem z wakacji - by\u0107 mo\u017ce po namy\u015ble. Bia\u0142y tekst kontrastuje z niebiesk\u0105 wod\u0105, pomagaj\u0105c wyr\u00f3\u017cni\u0107 si\u0119 z t\u0142a.<\/p>\n

 <\/p>\n

Wyskakuj\u0105ca poczt\u00f3wka Man vs Ink<\/strong><\/h2>\n
\"Wyskakuj\u0105ca
Cz\u0142owiek kontra atrament<\/a> Wyskakuj\u0105ca poczt\u00f3wka<\/figcaption><\/figure>\n

Ta wyskakuj\u0105ca poczt\u00f3wka dos\u0142ownie wyskakuje na osob\u0119, kt\u00f3ra j\u0105 otrzyma. Z interaktywna zak\u0142adka \"przyci\u0105gnij mnie<\/strong> i osobisty, domowy charakter, ten projekt doskonale oddaje kreatywny klimat Portland w dziwaczny i zabawny spos\u00f3b. Ten projekt poczt\u00f3wki ma charakter jednego z tych fajnych film\u00f3w niezale\u017cnych, wszystkie r\u0119cznie rysowane ilustracje i stonowane pastelowe kolory.<\/p>\n

 <\/p>\n

Pozdrowienia z Brooklynu<\/strong><\/h2>\n
\"Poczt\u00f3wka
Pozdrowienia z Brooklynu od pepperpressny<\/figcaption><\/figure>\n

 <\/p>\n

W\u0142oskie owijki pomara\u0144czowe<\/strong><\/h2>\n
\"Dziwaczny
Louise Fili Ltd<\/a>w\u0142oskie owijki pomara\u0144czowe<\/figcaption><\/figure>\n

Ta poczt\u00f3wka dzia\u0142a na zmys\u0142y odbiorc\u00f3w dzi\u0119ki tekstowi wydrukowanemu na tradycyjnych w\u0142oskich przysmakach, takich jak pomara\u0144cze i czekoladki. Detale na marszczonych i b\u0142yszcz\u0105cych opakowaniach r\u00f3wnie\u017c sprawiaj\u0105, \u017ce chcesz Wyci\u0105gnij r\u0119k\u0119 i chwy\u0107 jeden<\/strong>tak jak na straganie w Rzymie.<\/p>\n

Guru projektowania Phil Cleaver<\/a>zdobywca presti\u017cowej nagrody Yellow Pencil, twierdzi, \u017ce najlepsze marki przemawiaj\u0105 do naszych zmys\u0142\u00f3w.<\/p>\n

\"Skuteczna marka celuje w jak najwi\u0119ksz\u0105 liczb\u0119 ludzkich zmys\u0142\u00f3w, aby mocno zakorzeni\u0107 si\u0119 w naszej pami\u0119ci\" - wyja\u015bnia Phil.<\/p>\n

Ta poczt\u00f3wka w stylu retro przedstawia staromodn\u0105 map\u0119 Brooklynu. Wydrukowana na papierze celulozowym, posiada naturalnie stary wygl\u0105d i styl <\/strong>- jak te poplamione herbat\u0105 \"mapy\", kt\u00f3re robi\u0142e\u015b w szkole.<\/p>\n

Czerwony napis wyr\u00f3\u017cnia si\u0119 na tle reszty tekstu, subtelnie przyci\u0105gaj\u0105c wzrok czytelnika. Br\u0105zowy, czerwony i ciemnoniebieski schemat kolor\u00f3w jest klasyczny, z Ameryka\u0144ska Ivy League<\/a> czu\u0107. Umie\u015b\u0107 histori\u0119 w sercu projektu poczt\u00f3wki, aby przywo\u0142a\u0107 wspomnienia u czytelnik\u00f3w i nawi\u0105za\u0107 kontakt.<\/p>\n

 <\/p>\n

Naomi<\/strong><\/h2>\n
\"Poczt\u00f3wka
Naomi by NostalgicImprints<\/figcaption><\/figure>\n

Ta tradycyjna poczt\u00f3wka gra na pami\u0119ci, przywo\u0142uj\u0105c kwintesencj\u0119 wakacji na angielskiej wsi - wszystkie leniwe Popo\u0142udniowe spacery spokojnymi wiejskimi \u015bcie\u017ckami<\/strong>. Staro\u015bwiecki tekst pot\u0119guje wra\u017cenie op\u0142akiwania minionej epoki, do kt\u00f3rego mo\u017cna dotrze\u0107 tylko czytaj\u0105c t\u0119 poczt\u00f3wk\u0119.<\/p>\n

Krzywizna pasa ruchu na tej poczt\u00f3wce przyci\u0105ga wzrok czytelnika i inspiruje go do pod\u0105\u017cania za ni\u0105 a\u017c po horyzont. Jest to tradycyjna technika fotograficzna zwana liniami prowadz\u0105cymi - wybrana, aby prowadzi\u0107 ludzi przez obraz.<\/p>\n

 <\/p>\n

Tokio<\/strong><\/h2>\n
\"Popping
Tokio by Unknown<\/figcaption><\/figure>\n

Ta wsp\u00f3\u0142czesna poczt\u00f3wka zestawia komiksowy kr\u00f3j pisma na tle jednej z najbardziej historycznych ulic miasta - Asakusa Rokku. R\u00f3wnowa\u017cy ona uczucia nowoczesno\u015b\u0107 i tradycja<\/strong>przesz\u0142o\u015b\u0107 i tera\u017aniejszo\u015b\u0107.<\/p>\n

Kolorowa niebieska pow\u0142oka wnosi odcienie psychodelii, uchwycaj\u0105c gwar i \u017cywio\u0142owo\u015b\u0107<\/strong> nowoczesnego Tokio, a tak\u017ce jego technologicznego dziwactwa - Pok\u00e9mon jest wielkim miastem, w kt\u00f3rym fani maj\u0105 wiele do zrobienia.<\/p>\n

 <\/p>\n

Wonderland<\/strong><\/h2>\n
\"Retrospektywna
Wonderland by Atelier Olschinsky<\/figcaption><\/figure>\n

Ten wsp\u00f3\u0142czesny design zbudowany jest wok\u00f3\u0142 geometrycznych kszta\u0142t\u00f3w na r\u00f3\u017cnych poziomach. To tworzy Iluzja g\u0142\u0119bi<\/strong>przyci\u0105gaj\u0105c czytelnika do poczt\u00f3wki. Niekonwencjonalny projekt jest zr\u00f3wnowa\u017cony przez stonowane jesienne kolory - pomara\u0144cze, br\u0105zy i zielenie. Jest przepe\u0142niony 20th<\/sup> wieku europejskiego kina. Dla wsp\u00f3\u0142czesnej marki, by\u0107 mo\u017ce dziwacznego sklepu z pami\u0105tkami, baru lub agencji kreatywnej, ten projekt dzia\u0142a dobrze.<\/p>\n

 <\/p>\n

Oia<\/strong><\/h2>\n
\"Romantyczna
Oia by Oliwia Gajda<\/figcaption><\/figure>\n

Ta artystyczna poczt\u00f3wka oddaje idealny moment w formie rysunku. W przeciwie\u0144stwie do fotografii, ilustracje daj\u0105 mo\u017cliwo\u015b\u0107 dostosowania obrazu, aby jak najlepiej pasowa\u0142 do wiadomo\u015bci, kt\u00f3re chcesz przekaza\u0107. W ten spos\u00f3b mo\u017cesz wybra\u0107 na czym powinien skupi\u0107 si\u0119 czytelnik<\/strong>, a tak\u017ce doda\u0107 dowolny dodatkowy tekst lub funkcje wed\u0142ug w\u0142asnego uznania.<\/p>\n

 <\/p>\n

Pizzaland<\/strong><\/h2>\n
\"Prawdopodobnie
Chris Rushing<\/a>Pizzaland<\/figcaption><\/figure>\n

Znana ameryka\u0144ska sie\u0107 pizzerii stworzy\u0142a t\u0119 poczt\u00f3wk\u0119 w stylu infografiki, kt\u00f3ra wykorzystuje uk\u0142ad mapy do \"mapowania\" g\u0142\u00f3wnych sk\u0142adnik\u00f3w i USP swojej marki pizzy.<\/p>\n

Z obszarami takimi jak \"\u0142\u0105ki mozzarelli\" i \"pla\u017ca pierwszego k\u0119sa\", czytelnik jest zabierany w interaktywn\u0105 podr\u00f3\u017c do nieba pizzy. To unikalne podej\u015bcie jest \u015bwietnym sposobem, aby pozosta\u0107 tak \u015bwie\u017cym, jak poranne ciasto na pizz\u0119 w umys\u0142ach czytelnik\u00f3w.<\/p>\n

 <\/p>\n

Alpine<\/strong><\/h2>\n
\"Mistycznie
Alpine by Ashley Earley<\/figcaption><\/figure>\n

Kolejny prosty projekt poczt\u00f3wki, ale tym razem to s\u0142owa przyci\u0105gaj\u0105 uwag\u0119. Odwa\u017cny, pisany wielkimi literami nag\u0142\u00f3wek wyra\u017anie przedstawia kogo\u015b, kto jest teraz pewny siebie po okresie niepewno\u015bci. The inspiruj\u0105ce przes\u0142anie dociera do czytelnika<\/strong> i m\u00f3wi: \"Ty te\u017c mo\u017cesz si\u0119 odnale\u017a\u0107\". Kr\u00f3j pisma jest tutaj wa\u017cny - gruby, pogrubiony i bia\u0142y, niesie ze sob\u0105 wa\u017cne przes\u0142anie s\u0142\u00f3w.<\/p>\n

Phil m\u00f3wi, \u017ce kluczowe jest, aby zrobi\u0107 to dobrze. \"Pomy\u015bl o wiadomo\u015bci, kt\u00f3r\u0105 chcesz przekaza\u0107 i wybierz kr\u00f3j pisma, kt\u00f3ry najlepiej do niej pasuje\".<\/p>\n

 <\/p>\n

Rozpocznij tworzenie poczt\u00f3wki premium w Solopress dzi\u0119ki naszej ofercie \u0142atwe w u\u017cyciu szablony<\/a>. Kupuj poczt\u00f3wki ju\u017c dzi\u015b<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":64676,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[545],"tags":[884],"class_list":{"0":"post-18713","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-art-design","8":"tag-postcards"},"acf":[],"yoast_head":"\n10 Inspiring Postcard Design Ideas | Solopress UK<\/title>\n<meta name=\"description\" content=\"Think outside the box with your marketing with an effective postcard design. Check out these inspiring postcard ideas and start designing your own today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/pl\/projekt-artystyczny\/pocztowki-modny-fajny-design\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"10 Inspiring Postcard Design Ideas | Solopress UK\" \/>\n<meta property=\"og:description\" content=\"Think outside the box with your marketing with an effective postcard design. 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