{"id":61178,"date":"2019-06-27T08:30:38","date_gmt":"2019-06-27T07:30:38","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=61178"},"modified":"2019-06-27T08:32:42","modified_gmt":"2019-06-27T07:32:42","slug":"wartosc-marketingu-wdziecznosci","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pl\/business-marketing\/the-value-of-gratitude-marketing\/","title":{"rendered":"Warto\u015b\u0107 marketingu wdzi\u0119czno\u015bci"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>Chcesz przyci\u0105gn\u0105\u0107 nowych potencjalnych klient\u00f3w? Zwi\u0119kszy\u0107 konwersje na swojej stronie internetowej? Zwi\u0119kszy\u0107 liczb\u0119 obserwuj\u0105cych w mediach spo\u0142eczno\u015bciowych? Zatrzyma\u0107 lojalnych klient\u00f3w?<\/p>\n<p>Pot\u0119\u017cna technika mo\u017ce ci w tym pom\u00f3c; po prostu powiedz dzi\u0119kuj\u0119! Marketing wdzi\u0119czno\u015bci to sztuka dawania klientom do zrozumienia, \u017ce naprawd\u0119 ich doceniasz. W wyniku konsekwentnego praktykowania tej techniki, Twoja firma zacznie czerpa\u0107 korzy\u015bci. Wdzi\u0119czno\u015b\u0107 to pot\u0119\u017cna taktyka poszerzania bazy klient\u00f3w; okazywanie prawdziwych ludzkich emocji, takich jak wdzi\u0119czno\u015b\u0107, czyni cuda, aby ucz\u0142owieczy\u0107 Twoj\u0105 mark\u0119 i zach\u0119ci\u0107 ludzi do nawi\u0105zania z Tob\u0105 kontaktu.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Nacisk<\/strong><\/h2>\n<p>W marketingu wdzi\u0119czno\u015bci nacisk k\u0142adzie si\u0119 nie na reklamy i promocje z czystym zamiarem generowania sprzeda\u017cy, ale na nawi\u0105zywanie autentycznych kontakt\u00f3w z klientami. Celem jest budowanie relacji i zatrzymywanie klient\u00f3w, prowadz\u0105c ich do tworzenia silnych, trwa\u0142ych wi\u0119zi z markami. Jak wspomniano, marketing wdzi\u0119czno\u015bci mo\u017ce prowadzi\u0107 do wzrostu biznesu. Jest to r\u00f3wnie\u017c \u015bwietny spos\u00f3b na uzyskanie bezp\u0142atnych promocji szeptanych. Wymaga doskona\u0142ej komunikacji mi\u0119dzy firmami a ich klientami.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Marketing wdzi\u0119czno\u015bci<\/strong><\/h2>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/06\/the-value-of-gratitude-marketing-marketing.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-61184\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/06\/the-value-of-gratitude-marketing-marketing.jpg\" alt=\"Podzi\u0119kowania w r\u00f3\u017cnych j\u0119zykach\" width=\"900\" height=\"216\" \/><\/a><\/p>\n<p>Je\u015bli nie wiesz, jak rozpocz\u0105\u0107 marketing wdzi\u0119czno\u015bci, oto kilka pomys\u0142\u00f3w, kt\u00f3re mog\u0105 pobudzi\u0107 Twoj\u0105 kreatywno\u015b\u0107.<\/p>\n<ul>\n<li>Podzi\u0119kuj na swojej stronie internetowej po z\u0142o\u017ceniu zam\u00f3wienia. Jest to \u015bwietna okazja, aby po prostu da\u0107 swoim klientom zna\u0107, \u017ce ich doceniasz. Mo\u017cesz nawet rozwa\u017cy\u0107 zaoferowanie zach\u0119ty w tym momencie, aby zach\u0119ci\u0107 ich do powrotu, takiej jak kod kuponu rabatowego na nast\u0119pne zam\u00f3wienie. \"Ekran z podzi\u0119kowaniem\" na stronie internetowej jest r\u00f3wnie\u017c doskona\u0142ym miejscem, aby informowa\u0107 klient\u00f3w o tym, co dzieje si\u0119 dalej w procesie wysy\u0142ki, lub zawiera\u0107 wezwanie do dzia\u0142ania, takie jak ankieta lub zaproszenie do \u015bledzenia Ci\u0119 w mediach spo\u0142eczno\u015bciowych.<\/li>\n<li>Oka\u017c uznanie, gdy osi\u0105gniesz kamienie milowe, takie jak\u00a0<a href=\"https:\/\/www.graphicdisplayworld.com\/categories\/business\/solopress-celebrate-2-000-000th-order-thanks-to-substantial-growth-over-the-past-fourteen-years\"><strong>liczba z\u0142o\u017conych zam\u00f3wie\u0144<\/strong><\/a>\u00a0lub obserwuj\u0105cych na Twitterze. Nie pozwalaj\u0105c, by zaanga\u017cowanie fan\u00f3w pozosta\u0142o niezauwa\u017cone, Twoi obserwatorzy poczuj\u0105 si\u0119 docenieni i b\u0119d\u0105 bardziej sk\u0142onni poleci\u0107 Ci\u0119 swoim znajomym.<\/li>\n<li>Zareaguj uprzejmie, gdy klient zrobi co\u015b wspania\u0142ego, na przyk\u0142ad napisze \u015bwietn\u0105 recenzj\u0119 lub poleci szczeg\u00f3lnie doskona\u0142ego klienta. Mo\u017cesz wys\u0142a\u0107 mu odr\u0119czne podzi\u0119kowanie, zaoferowa\u0107 ulepszenie lub darmow\u0105 wysy\u0142k\u0119 lub wys\u0142ucha\u0107 jego sugestii dotycz\u0105cych Twoich produkt\u00f3w i us\u0142ug.<\/li>\n<li>Wy\u015blij konkretn\u0105 wiadomo\u015b\u0107 z podzi\u0119kowaniem za ka\u017cdym razem, gdy otrzymasz polecenie; dowiedz si\u0119, sk\u0105d pochodz\u0105 i daj tym, kt\u00f3rzy wys\u0142ali Ci biznes, zna\u0107, jak bardzo ich doceniasz.<\/li>\n<li>Okazuj wdzi\u0119czno\u015b\u0107, gdy inni ci pomagaj\u0105, nawet je\u015bli to si\u0119 nie udaje. Czasami mo\u017cesz otrzyma\u0107 polecenie lub propozycj\u0119, kt\u00f3r\u0105 doceniasz, ale z jakiegokolwiek powodu nie zadzia\u0142a. Jednak nadal \u015bwietn\u0105 praktyk\u0105 jest podzi\u0119kowanie osobie zaanga\u017cowanej w doprowadzenie do tego; nigdy nie wiesz, kiedy mo\u017cesz ich potrzebowa\u0107 lub czy ich nast\u0119pna oferta jest dok\u0142adnie tym, czego szukasz.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><strong>Pami\u0119ta\u0107<\/strong><\/h2>\n<p>Dawanie klientom do zrozumienia, \u017ce si\u0119 ich docenia ma sens, ale nie zawsze jest zdroworozs\u0105dkowe. Wa\u017cne jest, aby pami\u0119ta\u0107, \u017ce klienci zawsze maj\u0105 wyb\u00f3r, aby p\u00f3j\u015b\u0107 gdzie indziej. W dobie Google i smartfon\u00f3w mog\u0105 \u0142atwo znale\u017a\u0107 alternatyw\u0119. Daj wi\u0119c swoim docelowym odbiorcom pow\u00f3d, aby wybrali Ciebie zamiast miejsca z najni\u017csz\u0105 cen\u0105. Wyra\u017a swoj\u0105 wdzi\u0119czno\u015b\u0107, a sprawisz, \u017ce b\u0119d\u0105 wraca\u0107. Proste \"dzi\u0119kuj\u0119\" przechodzi d\u0142ug\u0105 drog\u0119.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Drukowanie niestandardowych kartek z podzi\u0119kowaniami<\/strong><\/h2>\n<p>Dlaczego nie stworzy\u0107 niestandardowego\u00a0<strong><a class=\"a2\" href=\"https:\/\/www.solopress.com\/blog\/pl\/kartki-okolicznosciowe\/\">karty z podzi\u0119kowaniami<\/a><\/strong>\u00a0dla Twojej firmy? Twoi klienci z pewno\u015bci\u0105 doceni\u0105 wiadomo\u015b\u0107 od Ciebie!<\/p>","protected":false},"excerpt":{"rendered":"<p>Are you eager to attract new leads? Increase conversions on your website? Grow your social media following? Retain loyal customers? A powerful technique can help you do all that; just say thank you! Gratitude marketing is the art of letting your customers know you genuinely appreciate them. As a result of practicing it consistently, your [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":61355,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547],"tags":[],"class_list":{"0":"post-61178","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Value Of Gratitude Marketing | Solopress<\/title>\n<meta name=\"description\" content=\"Are you eager to attract new leads? Increase conversions on your website? Grow your social media following? Retain loyal customers with gratitude marketing.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/pl\/marketing-biznesowy\/wartosc-marketingu-wdziecznosci\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Value Of Gratitude Marketing | Solopress\" \/>\n<meta property=\"og:description\" content=\"Are you eager to attract new leads? Increase conversions on your website? Grow your social media following? Retain loyal customers with gratitude marketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solopress.com\/blog\/pl\/marketing-biznesowy\/wartosc-marketingu-wdziecznosci\/\" \/>\n<meta property=\"og:site_name\" content=\"The Latest Print and Design News | Solopress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Solopress\" \/>\n<meta property=\"article:published_time\" content=\"2019-06-27T07:30:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-06-27T07:32:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/06\/shutterstock_1017025144.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Solopress\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@solopress\" \/>\n<meta name=\"twitter:site\" content=\"@solopress\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Solopress\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuty\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/\"},\"author\":{\"name\":\"Solopress\",\"@id\":\"https:\/\/www.solopress.com\/blog\/#\/schema\/person\/f8531403c74fe1b3ef14bcaeec1c8c41\"},\"headline\":\"The value of gratitude marketing\",\"datePublished\":\"2019-06-27T07:30:38+00:00\",\"dateModified\":\"2019-06-27T07:32:42+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/\"},\"wordCount\":594,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/06\/shutterstock_1017025144.jpg\",\"articleSection\":[\"Business &amp; Marketing\"],\"inLanguage\":\"pl-PL\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/\",\"url\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/\",\"name\":\"The Value Of Gratitude Marketing | Solopress\",\"isPartOf\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/business-marketing\/the-value-of-gratitude-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/06\/shutterstock_1017025144.jpg\",\"datePublished\":\"2019-06-27T07:30:38+00:00\",\"dateModified\":\"2019-06-27T07:32:42+00:00\",\"description\":\"Are you eager to attract new leads? 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