{"id":72810,"date":"2022-09-12T15:26:36","date_gmt":"2022-09-12T14:26:36","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=72810"},"modified":"2023-11-06T14:00:03","modified_gmt":"2023-11-06T14:00:03","slug":"wizytowki-na-ekranie-trafione-i-nietrafione","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pl\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/","title":{"rendered":"Wizyt\u00f3wki na ekranie - trafienia i nietrafienia"},"content":{"rendered":"
<\/div>

Dobrze dopracowana posta\u0107 fikcyjna to taka, kt\u00f3ra w pe\u0142ni zamieszkuje sw\u00f3j \u015bwiat. Cz\u0119sto maj\u0105 rozbudowan\u0105 histori\u0119, kt\u00f3ra obejmuje rol\u0119, jak\u0105 pe\u0142ni\u0105 w swoim spo\u0142ecze\u0144stwie. Wi\u0119c tak d\u0142ugo, jak s\u0105 lud\u017ami lub podobnymi istotami, \u017cyj\u0105cymi w ci\u0105gu dw\u00f3ch lub trzech wiek\u00f3w od dnia dzisiejszego, dlaczego nie mieliby mie\u0107 spersonalizowanej historii? Wizyt\u00f3wki<\/a>?<\/span><\/p>\n

Wa\u017cne jest jednak, aby zrobi\u0107 to dobrze. Podobnie jak w prawdziwym \u015bwiecie, niekt\u00f3re postacie w filmach trafiaj\u0105 w dziesi\u0105tk\u0119 ze swoimi wizyt\u00f3wkami, a niekt\u00f3re nie trafiaj\u0105 w sedno. Przyjrzyjmy si\u0119 kilku przyk\u0142adom z ekranu i zdecydujmy, co jest najlepsze. <\/span>HIT<\/b> i co to jest <\/span>MISS<\/b>.<\/span><\/p>\n

Squid Games (2021) <\/span>HIT<\/b><\/h2>\n

\"\"
\nDzi\u0119ki charakterystycznemu trio kszta\u0142t\u00f3w i obietnicy umorzenia d\u0142ug\u00f3w, wizyt\u00f3wka Squid Games wysy\u0142a\u0142a prost\u0105 wiadomo\u015b\u0107, kt\u00f3ra jednak mia\u0142a mie\u0107 z\u0142owieszcze konsekwencje. Karta nie tylko odnios\u0142a sukces w fabule, przyci\u0105gaj\u0105c hordy zad\u0142u\u017conych nadziei na rejestracj\u0119, ale tak\u017ce sta\u0142a si\u0119 ikonicznym rekwizytem w najbardziej udanym globalnym serialu Netflixa w historii. Niezale\u017cnie od mro\u017c\u0105cego krew w \u017cy\u0142ach wyniku, nie mo\u017cna zaprzeczy\u0107 temu poziomowi zaanga\u017cowania!<\/span><\/p>\n

American Psycho (2000) <\/span>MISS<\/b><\/h2>\n

\"American
\n\"Wizyt\u00f3wka
\nW jednej z najbardziej pami\u0119tnych scen filmu posta\u0107 Christiana Bale'a zajmuje ostatnie miejsce w bitwie na wizyt\u00f3wki American Psycho. Wizyt\u00f3wka Van Pattena to skorupka jajka z czcionk\u0105 roma\u0144sk\u0105. Timothy Bryce ma wypuk\u0142e litery na bladym bia\u0142ym nimbie. Wizyt\u00f3wka Paula Allena ma nawet znak wodny! Wizyt\u00f3wka Patricka Batemana to MISS i on o tym wie. Uwa\u017caj, Paul Allen!
\n<\/span><\/p>\n

Fight Club (1999) <\/span>HIT<\/b><\/h2>\n

\"\"\"Klub
\n\"Nie jeste\u015b zawarto\u015bci\u0105 swojego portfela\" g\u0142osi\u0142 Tyler Durden, ale dobrze podsumowuje swoje przedsi\u0119wzi\u0119cie kosmetyczne na swojej wizyt\u00f3wce. Ma branding, USP, zdj\u0119cia i jasne dane kontaktowe. Pierwsza zasada dotycz\u0105ca wizyt\u00f3wek? M\u00f3w o swojej firmie.
\n<\/span><\/p>\n

Rushmore (1998) <\/span>HIT<\/b><\/h2>\n

\"Max<\/a>\"Wizyt\u00f3wka
\n<\/span>Ten wczesny klasyk Wesa Andersona \u015bledzi losy Maxa Fischera, granego przez Jasona Schwartzmana, kt\u00f3ry stara si\u0119 utrwali\u0107 swoj\u0105 obecno\u015b\u0107 w tytu\u0142owej Akademii Rushmore. Ju\u017c sam fakt, \u017ce ten wieloletni licealista posiada wizyt\u00f3wk\u0119, m\u00f3wi o nim znacznie wi\u0119cej ni\u017c sam tekst. Jednak pomimo skromnych informacji, jej prosta klarowno\u015b\u0107 prze\u015bwituje.<\/span>
\n<\/span><\/p>\n

Wr\u00f3g pa\u0144stwa (1998)<\/span> MISS<\/b><\/h2>\n
\"B\u0142\u0105d
Opieka nad obrazem moviemistakes.com<\/figcaption><\/figure>\n

W przypadku wizyt\u00f3wek dok\u0142adno\u015b\u0107 ma kluczowe znaczenie. Zawsze warto zrobi\u0107 korekt\u0119 tre\u015bci po przerwie lub poprosi\u0107 wsp\u00f3\u0142pracownika o jej sprawdzenie. Dotyczy to r\u00f3wnie\u017c \u015bwiata fikcji. Z pewno\u015bci\u0105 nie chcesz sko\u0144czy\u0107 na <\/span>moviemistakes.com<\/span><\/a> Jak w filmie Tony'ego Scotta z 1998 roku, Wr\u00f3g publiczny, w kt\u00f3rym grana przez Willa Smitha posta\u0107 Roberta Deana Claytona wydaje si\u0119 nie by\u0107 pewna swojego adresu e-mail.<\/span><\/p>\n

Mroczny Rycerz (2008) <\/span>MISS<\/b><\/h2>\n

\"Karta
\nZero punkt\u00f3w za wysi\u0142ek. Dane kontaktowe prawdopodobnie nie s\u0105 priorytetem, gdy chcesz unikn\u0105\u0107 organ\u00f3w \u015bcigania. Z drugiej strony jest natychmiast rozpoznawalny dla ka\u017cdego, kto go zobaczy. Ale co z personalizacj\u0105? Personalizacj\u0105? Unikalny design? To gotowe rozwi\u0105zanie nie tylko nie ma indywidualnego charakteru, ale tak\u017ce psuje zestaw kart do gry. Najwyra\u017aniej nie przeczyta\u0142 naszego przewodnika na temat Co powinno znale\u017a\u0107 si\u0119 na wizyt\u00f3wce<\/a>! <\/span>Przykro mi Joker, ale to nie trafia.<\/span><\/p>\n

Ace Ventura: Detektyw (1994) <\/span>HIT<\/b><\/h2>\n

\"Wizyt\u00f3wka
\nPrzyci\u0105gaj\u0105ca wzrok, ilustracyjna i kolorowa; ta karta jest odwa\u017cnym i dok\u0142adnym przedstawieniem us\u0142ug pana Ventury. Dane kontaktowe s\u0105 nieobecne na przedniej stronie karty, wi\u0119c musimy mie\u0107 nadziej\u0119, \u017ce znajduj\u0105 si\u0119 na odwrocie. Jednak poza efektown\u0105 wizyt\u00f3wk\u0105, Ace Ventura nie zestarza\u0142 si\u0119 dobrze. Wiele os\u00f3b zaanga\u017cowanych w tworzenie filmu wyrazi\u0142o od tego czasu ubolewanie z powodu jego <\/span>przedstawianie os\u00f3b transp\u0142ciowych<\/span><\/a>.<\/span><\/p>\n

The Social Network (2010) <\/span>MISS<\/b><\/h2>\n

\"Jesse
\n\"Wizyt\u00f3wka
\n<\/span>Dobrze wiedzie\u0107, \u017ce nawet kr\u00f3l networkingu online zna warto\u015b\u0107 wizyt\u00f3wki. Szkoda, \u017ce nie potrafi\u0142 zachowa\u0107 klasy. Niestety, \"\u017cart\" na wizyt\u00f3wce, kt\u00f3r\u0105 kiedy\u015b nosi\u0142 prawdziwy Mark Zuckerberg, potwierdza to, co ju\u017c podejrzewa\u0142e\u015b o poczuciu humoru i umiej\u0119tno\u015bciach spo\u0142ecznych za\u0142o\u017cyciela Facebooka.<\/span><\/p>\n

Bedazzled (2000) <\/span>HIT<\/b><\/h2>\n

\"Bedazzled
\n\"Diabelska
\nPiekielna posta\u0107 Liz Hurley w Bedazzled nie zadziera nosa. To jest w\u0142a\u015bnie ten rodzaj pewno\u015bci siebie, do kt\u00f3rej d\u0105\u017cy karta Zuckerberga i kt\u00f3rej jej brakuje. I chocia\u017c etyka zawodowa Mrocznej mo\u017ce czasami spada\u0107 poni\u017cej poziomu potentata medi\u00f3w spo\u0142eczno\u015bciowych, jej gra w wizyt\u00f3wki jest zdecydowanie bardziej sprawiedliwa.<\/span><\/p>\n

Faceci w czerni (1997) <\/span>MISS<\/b><\/h2>\n

\"Wizyt\u00f3wka
\n\"Agent
\nKontynuuj\u0105c minimalistyczny motyw, Agent K w Facetach w czerni rzuca ten sparta\u0144ski wysi\u0142ek na Jamesa Willa Smitha za pomoc\u0105 bezczelnego Chi\u0144czyka. Podczas gdy wszyscy wiemy, gdzie mieszka Diabe\u0142 (patrz wy\u017cej, a mo\u017ce powinni\u015bmy powiedzie\u0107 poni\u017cej?), K musia\u0142 odr\u0119cznie napisa\u0107 adres przy tej okazji. Chocia\u017c dodanie osobistego akcentu jest \u015bwietnym pomys\u0142em, robienie tego po namy\u015ble nie jest sposobem na zrobienie tego. Co wi\u0119cej, karta zawiera jedynie inicja\u0142y jego organizacji i w og\u00f3le nie podaje jego imienia i nazwiska. Trzeba si\u0119 zastanowi\u0107, dlaczego w og\u00f3le zawraca\u0142 sobie g\u0142ow\u0119 wizyt\u00f3wkami!<\/span><\/p>\n

Simpsonowie (od 1989 roku) <\/span>MISS<\/b><\/h2>\n

\"\"<\/p>\n

Podobnie jak Agent K, Lionel Hutz, nieszcz\u0119sny prawnik w The Simpsons, r\u00f3wnie\u017c wzi\u0105\u0142 d\u0142ugopis do swojej wizyt\u00f3wki. W przypadku Lionel Hutz Vs. the Business Card, odrobina interpunkcji ca\u0142kowicie zmienia znaczenie jego wiadomo\u015bci. Opr\u00f3cz \u017c\u0105dania pieni\u0119dzy z g\u00f3ry, wizyt\u00f3wka wydaje si\u0119 by\u0107 nadgryziona na kraw\u0119dziach i brakuje jej jednego rogu. Sprzeciw!<\/p>\n

Better Call Saul (2015-2022) <\/span>HIT<\/b><\/h2>\n

\"\"<\/p>\n

Pozostaj\u0105c przy kwestiach prawnych, przechodzimy do adwokata Jimmy'ego McGilla, znanego r\u00f3wnie\u017c jako Saul Goodman i jego wizyt\u00f3wki Better Call Saul. Z pewno\u015bci\u0105 nie jest to najbardziej gustowna lub pi\u0119knie zaprojektowana karta, jak\u0105 kiedykolwiek widzieli\u015bmy, ale ma wiele niezaprzeczalnie pot\u0119\u017cnych atrybut\u00f3w, kt\u00f3re na ni\u0105 dzia\u0142aj\u0105. Nie mo\u017ce by\u0107 ja\u015bniejsze, jaka us\u0142uga jest tutaj oferowana. Obraz jest wci\u0105gaj\u0105cy, a pan Goodman przyjmuje poz\u0119 lorda Kitchenera. I oczywi\u015bcie najskuteczniejszy ze wszystkich jest ten pot\u0119\u017cny i niezapomniany slogan: Better Call Saul!<\/p>\n

Je\u015bli jeste\u015b fanem serialu, z przyjemno\u015bci\u0105 przeczytasz o tym geniuszu Marketing Better Call Saul<\/a> kt\u00f3r\u0105 Netflix uruchomi\u0142 w celu jej promocji.<\/p>\n

Roadrunner (od 1949 r.) <\/span>MISS<\/b><\/h2>\n

\"Wizyt\u00f3wka
\nNiegdysiejszym antagonist\u0105 w tej d\u0142ugoletniej kresk\u00f3wce jest kojot, mi\u0119so\u017cerny pies pochodz\u0105cy z Ameryki P\u00f3\u0142nocnej. Chocia\u017c maj\u0105 m\u00f3zg, s\u0105 nieco mniejsze od wilk\u00f3w, a gatunek ten nie jest znany z migracji - fakty, kt\u00f3re wydaj\u0105 si\u0119 podwa\u017ca\u0107 twierdzenia zawarte na wizyt\u00f3wce pana Kojota. Co wi\u0119cej, nie podaje on \u017cadnych konkretnych informacji ani danych kontaktowych, co jest szczytem g\u0142upoty.<\/span><\/p>\n

Seinfeld (1989-1998) <\/span>HIT<\/b><\/h2>\n

\"Wizyt\u00f3wka
\nNaruszaj\u0105cy granice kumpel Jerry'ego Seinfelda ma Wizyt\u00f3wka z okr\u0105g\u0142ym rogiem<\/a> kt\u00f3ry potrafi by\u0107 jednocze\u015bnie bezsensowny i bezsensowny. Zapowiadaj\u0105c tytu\u0142y zawodowe XXI wieku, Cosmo Kramer okre\u015bla si\u0119 jako \"technik bajgli\", stanowisko, kt\u00f3re mo\u017cna sobie \u0142atwo wyobrazi\u0107 w og\u0142oszeniu na indeed.com. Pionierski.<\/span><\/p>\n

Wracaj\u0105c do rzeczywisto\u015bci...<\/strong><\/h2>\n

Mamy nadziej\u0119, \u017ce spodoba\u0142o ci si\u0119 nasze zestawienie ekranowych wizyt\u00f3wek. Widzieli\u015bmy, \u017ce niekt\u00f3rzy fikcyjni ludzie mog\u0105 korzysta\u0107 z licencji artystycznej, je\u015bli chodzi o przyziemne szczeg\u00f3\u0142y, takie jak dane biznesowe i dane kontaktowe. W prawdziwym \u015bwiecie mamy obowi\u0105zek uwzgl\u0119dnia\u0107 takie rzeczy, ale wci\u0105\u017c jest du\u017co miejsca na kreatywno\u015b\u0107.\u00a0<\/span><\/p>\n

Mo\u017cesz Projektowanie wizyt\u00f3wek online<\/a> korzystaj\u0105c z naszego bezp\u0142atnego narz\u0119dzia do projektowania lub alternatywnie, pobierz jeden z naszych Szablony wizyt\u00f3wek<\/a> i edytowa\u0107 je za pomoc\u0105 preferowanego programu Adobe.<\/p>","protected":false},"excerpt":{"rendered":"

A well-rounded fictional character is one that fully inhabits their world. They often have an elaborate back story that includes what role they serve in their society. So as long as they\u2019re human beings or similar, living within two or three centuries of the present day, why shouldn\u2019t they have personalised Business Cards? It\u2019s important […]<\/p>\n","protected":false},"author":134,"featured_media":72832,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[604],"class_list":{"0":"post-72810","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration","8":"tag-business-cards"},"acf":[],"yoast_head":"\nBusiness Cards On-screen: HITS & MISSES - Solopress UK<\/title>\n<meta name=\"description\" content=\"We take a look at Business Cards on TV and in the movies to see if they score a HIT or a MISS in terms of design, content and impact.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/pl\/inspiracje-do-druku\/wizytowki-na-ekranie-trafione-i-nietrafione\/\" \/>\n<meta property=\"og:locale\" content=\"pl_PL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Cards On-screen: HITS & MISSES - Solopress UK\" \/>\n<meta property=\"og:description\" content=\"We take a look at Business Cards on TV and in the movies to see if they score a HIT or a MISS in terms of design, content and impact.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solopress.com\/blog\/pl\/inspiracje-do-druku\/wizytowki-na-ekranie-trafione-i-nietrafione\/\" \/>\n<meta property=\"og:site_name\" content=\"The Latest Print and Design News | Solopress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Solopress\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-12T14:26:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-11-06T14:00:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2022\/09\/american-psycho-business-card-scene-650x911.jpeg.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Danny Powell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@solopress\" \/>\n<meta name=\"twitter:site\" content=\"@solopress\" \/>\n<meta name=\"twitter:label1\" content=\"Napisane przez\" \/>\n\t<meta name=\"twitter:data1\" content=\"Danny Powell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Szacowany czas czytania\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/\"},\"author\":{\"name\":\"Danny Powell\",\"@id\":\"https:\/\/www.solopress.com\/blog\/#\/schema\/person\/0937555a256c22f94400f4b7e2329c09\"},\"headline\":\"Business Cards on screen – the HITS and the MISSES\",\"datePublished\":\"2022-09-12T14:26:36+00:00\",\"dateModified\":\"2023-11-06T14:00:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/\"},\"wordCount\":1239,\"publisher\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2022\/09\/american-psycho-business-card-scene-650x911.jpeg.png\",\"keywords\":[\"Business Cards\"],\"articleSection\":[\"Print Inspiration\"],\"inLanguage\":\"pl-PL\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/\",\"url\":\"https:\/\/www.solopress.com\/blog\/print-inspiration\/business-cards-on-screen-the-hits-and-the-misses\/\",\"name\":\"Business Cards On-screen: HITS & MISSES - 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