{"id":3107,"date":"2012-02-29T14:04:51","date_gmt":"2012-02-29T14:04:51","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=3107"},"modified":"2023-05-25T21:34:42","modified_gmt":"2023-05-25T20:34:42","slug":"impressao-de-cartazes-para-infantarios-dicas-de-marketing","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pt-pt\/business-marketing\/nursery-school-poster-printing-marketing-tips\/","title":{"rendered":"Impress\u00e3o de cartazes para jardins-de-inf\u00e2ncia - 7 dicas essenciais de marketing"},"content":{"rendered":"
<\/div>

<\/p>\n

Come\u00e7ar a frequentar o infant\u00e1rio \u00e9 um grande momento para todas as crian\u00e7as. No entanto, s\u00e3o os pais e os encarregados de educa\u00e7\u00e3o que est\u00e3o ainda mais ansiosos do que os seus filhos no primeiro dia, desesperados por saber que fizeram a escolha certa para os seus filhos. Mas como \u00e9 que pode fazer com que o SEU infant\u00e1rio se destaque da concorr\u00eancia?<\/em><\/h3>\n

Cartazes <\/a><\/strong>s\u00e3o uma forma fant\u00e1stica de publicitar o seu infant\u00e1rio - com um m\u00ednimo de confus\u00e3o e de custos. Se seguir estes 7 passos simples para o sucesso da impress\u00e3o de cartazes, cortesia de Solopress - As impressoras com prazos de entrega de 24 horas<\/strong>, tornar-se-\u00e1 rapidamente a primeira escolha de infant\u00e1rios no seu bairro.<\/p>\n

\"Impress\u00e3o<\/p>\n

1. Promessa de grande dimens\u00e3o<\/h2>\n

Os jardins-de-inf\u00e2ncia proporcionam \u00e0s crian\u00e7as uma valiosa introdu\u00e7\u00e3o ao mundo da educa\u00e7\u00e3o, a oportunidade de desenvolverem novas compet\u00eancias ao seu pr\u00f3prio ritmo e, talvez o mais importante de tudo, de se misturarem com um grande grupo de crian\u00e7as da sua idade. Os pais esperam que o seu infant\u00e1rio seja um espa\u00e7o seguro - com um ambiente descontra\u00eddo e alegre - com pessoal simp\u00e1tico e atencioso.<\/p>\n

A sua tarefa, ao publicitar ou comercializar o seu infant\u00e1rio, \u00e9 fazer com que o seu estabelecimento corresponda e, esperemos, exceda em muito estas expectativas dos pais. Mostre-lhes e conte-lhes tudo sobre as caracter\u00edsticas \u00fanicas do seu infant\u00e1rio, o seu pessoal inspirador, os seus alunos fant\u00e1sticos, as suas hist\u00f3rias de sucesso, etc. no seu cartaz. Se oferece refei\u00e7\u00f5es cozinhadas de forma saud\u00e1vel ou se ganhou algum pr\u00e9mio de excel\u00eancia, ent\u00e3o fale disso. Assim que um pai ou uma m\u00e3e acreditar verdadeiramente que o seu infant\u00e1rio \u00e9 um Shangri-La para a aprendizagem precoce, n\u00e3o tardar\u00e1 a pedir um formul\u00e1rio de inscri\u00e7\u00e3o para se inscrever como j\u00fanior.<\/p>\n

2. Poucas coisas s\u00e3o bem concebidas<\/h2>\n

Pode ser pitoresco se o seu cartaz parecer ter sido desenhado por um dos seus melhores alunos, com 3 anos de idade, mas ser\u00e1 que isso transmite realmente o profissionalismo da sua organiza\u00e7\u00e3o? A criatividade, o talento art\u00edstico e um bom olho para o design s\u00e3o capacidades que nem todos temos a sorte de possuir. Se precisar de ajuda com o design, n\u00e3o tenha vergonha de a pedir. Claro que a Solopress.com ter\u00e1 sempre todo o prazer em conceber um cartaz fant\u00e1stico para si. O nosso designers internos<\/a> t\u00eam anos de experi\u00eancia e uma capacidade criativa inigual\u00e1vel.<\/p>\n

3. Perdido na tradu\u00e7\u00e3o<\/h2>\n

Se o seu infant\u00e1rio est\u00e1 situado numa zona culturalmente diversa, j\u00e1 pensou em traduzir o seu cartaz para outras l\u00ednguas, como o bengali ou o somali?<\/p>\n

4. Dias de divers\u00e3o<\/h2>\n

Os propriet\u00e1rios e o pessoal dos jardins-de-inf\u00e2ncia devem ter sempre o prazer de conhecer novas crian\u00e7as e novos pais, de lhes mostrar as instala\u00e7\u00f5es e de responder a todas as perguntas frequentes. Desta forma, os pais podem ver por si pr\u00f3prios o que fazem e qu\u00e3o bem o fazem.<\/p>\n

Porque n\u00e3o levar este conceito um pouco mais longe e organizar um dia aberto no seu infant\u00e1rio? Organize muitas actividades divertidas como pinturas faciais, castelos insufl\u00e1veis, bancas de bolos, snacks saud\u00e1veis, refrescos e autocolantes<\/a> ir\u00e1 entreter as crian\u00e7as e impressionar devidamente os pais. Assegure-se de que todas as crian\u00e7as saem com um bal\u00e3o, enquanto os pais recebem um belo exemplar de brochura<\/a> sobre o seu infant\u00e1rio para ler. Naturalmente, cada item que imprimir e distribuir ser\u00e1 totalmente marcado com o seu log\u00f3tipo colorido e brilhante e o endere\u00e7o do seu s\u00edtio Web.<\/p>\n

Se ainda n\u00e3o criou uma p\u00e1gina no Facebook para o seu infant\u00e1rio, certifique-se de que esta est\u00e1 a funcionar antes do dia de portas abertas. Depois, publique fotografias e v\u00eddeos do evento (pe\u00e7a autoriza\u00e7\u00e3o aos pais antes de come\u00e7ar a tirar fotografias com as c\u00e2maras) e convide os pais a comentar as suas publica\u00e7\u00f5es no Facebook.<\/p>\n

Envolver-se totalmente com os futuros pais. Responda a todas as perguntas que possam ter - de forma verdadeira e r\u00e1pida. Tem de ganhar a confian\u00e7a deles. Conhe\u00e7a os pais e os seus filhos seguir\u00e3o o exemplo.<\/p>\n

5. Ofertas especiais<\/h2>\n

Nunca \u00e9 demais ado\u00e7ar um acordo, a n\u00e3o ser que o seu infant\u00e1rio esteja na posi\u00e7\u00e3o incrivelmente sortuda de j\u00e1 estar totalmente reservado para o ano seguinte. Se estiver a passar por uma quebra nos pedidos de alunos ou a iniciar um novo neg\u00f3cio, experimente oferecer uma semana ou um m\u00eas gr\u00e1tis no seu infant\u00e1rio a todos os pais que estejam dispostos a reservar com anteced\u00eancia. Pode tentar contactar um s\u00edtio Web de vales de desconto e colocar a\u00ed uma oferta para o seu infant\u00e1rio.<\/p>\n

Talvez possa oferecer um cesto especial ou um conjunto de presentes como recompensa a qualquer empresa que indique o seu infant\u00e1rio aos pais. D\u00ea tamb\u00e9m uma vista de olhos aos s\u00edtios Web de outros infant\u00e1rios e veja que ideias promocionais pode obter deles. No entanto, nunca tenha medo de tentar algo diferente.<\/p>\n

6. Onde \u00e9 que as m\u00e3es passam muito tempo?<\/h2>\n

Agora que j\u00e1 tem um excelente cartaz concebido e uma campanha de marketing empolgante pronta, est\u00e1 pronto para distribuir os seus cartazes. Os pais que pretendem organizar um lugar no infant\u00e1rio para os seus filhos entram normalmente em contacto com a escola da sua prefer\u00eancia quando a crian\u00e7a atinge os dois anos de idade. Por conseguinte, quanto mais cedo atrair a aten\u00e7\u00e3o da m\u00e3e, maiores ser\u00e3o as hip\u00f3teses de ser a sua creche a escolhida por ela.<\/p>\n

Dirija-se a todos os locais que as jovens m\u00e3es e as futuras m\u00e3es visitam frequentemente. O consult\u00f3rio do seu m\u00e9dico de fam\u00edlia, o centro de sa\u00fade, o hospital, a maternidade, o supermercado, o centro comercial, o parque de estacionamento, a loja de beb\u00e9s, a loja de brinquedos, o caf\u00e9, a cafetaria, o centro comunit\u00e1rio, o gin\u00e1sio, o clube desportivo, a piscina, o parque, a biblioteca p\u00fablica, a igreja e outros centros religiosos s\u00e3o apenas alguns dos locais onde pode pedir para afixar os seus cartazes.<\/p>\n

Se o seu infant\u00e1rio se situar perto de uma estrada principal, pode mandar fazer um grande cartaz ou sinal e coloc\u00e1-lo junto \u00e0 estrada para que os carros e os transeuntes o vejam. Da mesma forma, se o seu infant\u00e1rio estiver virado para uma estrada movimentada, coloque um placa de sandu\u00edche<\/a> com o seu cartaz, ou fixar faixas para todas as condi\u00e7\u00f5es climat\u00e9ricas<\/a> na veda\u00e7\u00e3o ou nos edif\u00edcios da escola, para que as pessoas os vejam quando passam de carro ou a p\u00e9.<\/p>\n

H\u00e1 alguma feira local para beb\u00e9s ou m\u00e3es em que possa participar? At\u00e9 os agentes imobili\u00e1rios podem ser seus amigos! Quantas vezes acha que as pessoas que est\u00e3o a ver uma nova casa ou apartamento perguntam se h\u00e1 bons infant\u00e1rios ou escolas nas proximidades para os seus filhos?<\/p>\n

N\u00e3o se esque\u00e7a de distribuir livremente a sua creche folhetos<\/a> e cart\u00f5es de visita<\/a> em todas as oportunidades tamb\u00e9m.<\/p>\n

7. Crian\u00e7a de cartaz<\/h2>\n

O boca-a-boca e as recomenda\u00e7\u00f5es pessoais s\u00e3o a melhor forma de publicidade para qualquer empresa, especialmente para algo t\u00e3o importante para um pai como escolher o infant\u00e1rio perfeito para o seu filho. As m\u00e3es falam com outras m\u00e3es.<\/p>\n

 <\/p>\n

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