{"id":75595,"date":"2025-07-10T08:20:00","date_gmt":"2025-07-10T07:20:00","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=75595"},"modified":"2026-02-02T12:42:32","modified_gmt":"2026-02-02T12:42:32","slug":"solopress-x-carrot-productions-desempenho-globalmente-excelente","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pt-pt\/customer-stories\/solopress-x-carrot-productions-all-round-great-performance\/","title":{"rendered":"Solopress X Carrot Productions: um desempenho globalmente excelente"},"content":{"rendered":"
<\/div>

Produ\u00e7\u00f5es Carrot<\/a> n\u00e3o \u00e9 uma empresa de eventos comum. Mais conhecida por espect\u00e1culos orquestrais como O boneco de neve<\/em>, Wallace & Gromit<\/em> e O Urso e o Piano<\/em>A empresa \u00e9 especializada em eventos ao vivo que misturam m\u00fasica cl\u00e1ssica com narra\u00e7\u00e3o de hist\u00f3rias. Estes espect\u00e1culos celebram os franchises familiares mais apreciados, trabalhando com alguns dos contadores de hist\u00f3rias e parceiros criativos mais emblem\u00e1ticos do Reino Unido. Em digress\u00e3o por todo o mundo, as suas produ\u00e7\u00f5es captam a imagina\u00e7\u00e3o atrav\u00e9s de imagens cuidadosamente encenadas e de uma musicalidade de classe mundial.<\/p>\n

Atrav\u00e9s de colabora\u00e7\u00f5es com a Aardman Animation, a Penguin Books e outros grandes detentores de direitos, a Carrot Productions oferece entretenimento que \u00e9 t\u00e3o atencioso como cativante. Esse esp\u00edrito estende-se aos materiais de apoio aos seus espect\u00e1culos, desde programas impressos a literatura promocional. Os designs t\u00eam de trabalhar arduamente para unificar v\u00e1rias vozes, identidades visuais e diretrizes de marca.<\/p>\n

Design e impress\u00e3o com o desempenho em mente<\/strong><\/h2>\n

\"Imagem<\/a><\/p>\n

 <\/p>\n

A Solopress imprimiu e concebeu o programa de lembran\u00e7as para O boneco de neve com orquestra ao vivo<\/em>uma produ\u00e7\u00e3o emblem\u00e1tica do calend\u00e1rio de digress\u00f5es da Carrot. O programa n\u00e3o s\u00f3 apresentava o espet\u00e1culo em si, como tamb\u00e9m inclu\u00eda conte\u00fados de outros espect\u00e1culos da Carrot com PI bem conhecidos, incluindo Wallace & Gromit<\/em>, O Urso e o Piano<\/em>e O boneco de neve e o c\u00e3ozinho de neve<\/em>. Um folheto de actividades de oito p\u00e1ginas foi tamb\u00e9m concebido e impresso como parte da pe\u00e7a acabada.<\/p>\n

No programa estavam representados v\u00e1rios franchisings, cada um com a sua pr\u00f3pria linguagem visual e requisitos de licenciamento. O design precisava de reunir tudo num estilo coeso e reconhec\u00edvel. Trabalhando com a nossa equipa interna servi\u00e7o de design<\/a>Em 2009, ajud\u00e1mos a Carrot a atualizar os seus materiais impressos de modo a reflectirem os seus valores de atua\u00e7\u00e3o ao vivo, narra\u00e7\u00e3o de hist\u00f3rias e entretenimento familiar, apoiando simultaneamente as necessidades dos seus v\u00e1rios colaboradores e parceiros.<\/p>\n

Conte\u00fado diversificado, visual coerente<\/strong><\/h2>\n

\"\"<\/a><\/p>\n

Base\u00e1mos o nosso trabalho na paleta e no log\u00f3tipo existentes da Carrot Productions para manter a consist\u00eancia da marca. Com isto em mente, desenvolvemos um formato repetitivo que pode ser aplicado em sec\u00e7\u00f5es de diferentes programas. Esta linha visual simples ajuda os materiais a manterem-se distintivamente \"Carrot\", mesmo quando as personagens apresentadas v\u00eam de mundos diferentes.<\/p>\n

Selecion\u00e1mos um tipo de letra sans serif arredondado para o texto do corpo, escolhido pela sua calidez, clareza e capacidade de se adaptar confortavelmente a outros conte\u00fados da marca. Para contrabalan\u00e7ar a densidade dos layouts com muito texto, introduzimos ilustra\u00e7\u00f5es recortadas e texto envolvente com capacidade de resposta. Esta abordagem permitiu que cada p\u00e1gina se sentisse aberta e envolvente sem comprometer os pormenores.<\/p>\n

\"S\u00e3o lindos!\"<\/strong><\/h2>\n

\"\"<\/a><\/p>\n

A CEO da Carrot Productions, Rachel Whibley, disse-nos: \"Adoro o novo visual e o que fez com eles. S\u00e3o lindos!\"<\/p>\n

Orgulhamo-nos de apoiar a Carrot na cria\u00e7\u00e3o de experi\u00eancias ao vivo inesquec\u00edveis para audi\u00eancias de todo o mundo e estamos ansiosos pelo que o pr\u00f3ximo espet\u00e1culo lhe trar\u00e1, no palco e no papel. Se pretende melhorar os espect\u00e1culos e eventos, o nosso Brochuras e folhetos<\/a> op\u00e7\u00f5es de produtos, nomeadamente Brochuras agrafadas<\/a> e Brochuras e livros com encaderna\u00e7\u00e3o perfeita<\/a>, crie programas impressionantes. Se precisar de ajuda para criar um trabalho art\u00edstico profissional e pronto a imprimir, o Servi\u00e7o de design Solopress<\/a> est\u00e1 \u00e0 sua disposi\u00e7\u00e3o para o ajudar.<\/p>","protected":false},"excerpt":{"rendered":"

Carrot Productions is no ordinary events company. Best known for orchestral stage performances like The Snowman, Wallace & Gromit and The Bear and the Piano, they specialise in live events that blend classical music with storytelling. These shows celebrate well-loved family franchises, working with some of the UK\u2019s most iconic storytellers and creative partners. Touring […]<\/p>\n","protected":false},"author":134,"featured_media":75617,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[920,557],"tags":[],"class_list":{"0":"post-75595","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-christmas","8":"category-customer-stories"},"acf":[],"yoast_head":"\nSolopress X Carrot Productions: all round great performance<\/title>\n<meta name=\"description\" content=\"Solopress designed and printed a souvenir programme for Carrot Productions\u2019 The Snowman with Live Orchestra, including an activity booklet.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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