{"id":818,"date":"2014-02-24T11:00:20","date_gmt":"2014-02-24T11:00:20","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=818"},"modified":"2022-12-21T18:31:03","modified_gmt":"2022-12-21T18:31:03","slug":"impressao-de-brochuras-de-prospectos-escolares","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/pt-pt\/print-inspiration\/school-prospectus-brochure-printing\/","title":{"rendered":"Como conceber e imprimir um prospeto escolar"},"content":{"rendered":"
<\/div>

<\/p>\n

Fazer as primeiras impress\u00f5es realmente<\/em> contam? Bem, contam definitivamente quando se trata de prospectos de escolas e universidades.<\/h3>\n

\"prospeto-escola\"<\/a><\/p>\n

A cor e o tamanho<\/h3>\n

O tamanho e a forma do seu prospeto<\/strong>A fotografia da capa, a apresenta\u00e7\u00e3o, a utiliza\u00e7\u00e3o das cores, o esp\u00edrito transmitido, a textura do papel entre o dedo e o polegar, o seu peso...<\/p>\n

Meu Deus, ser\u00e1 melhor deixar a escola toda conce\u00e7\u00e3o de prospectos<\/strong> e imprimir<\/strong> processo para o vosso Departamento de Psicologia e esperar pelo melhor? Quer os pais e as crian\u00e7as estejam ou n\u00e3o conscientes disso, todos os elementos do prospeto da sua escola acima mencionados ir\u00e3o moldar a primeira impress\u00e3o que ter\u00e3o da sua escola; e se ficarem de alguma forma desmotivados, poder\u00e3o nem sequer virar a primeira p\u00e1gina. E isso n\u00e3o \u00e9 desej\u00e1vel.<\/p>\n

Esp\u00edrito e apar\u00eancia da escola<\/h3>\n

O principal objetivo do seu brochura<\/a> deve ser o de captar o esp\u00edrito da sua escola. Sim, tem de ter um aspeto profissional e instantaneamente impressionante, com conte\u00fado informativo de uma forma colorida, amig\u00e1vel, positiva e acolhedora. Mas, acima de tudo, tem de ser uma extens\u00e3o da pr\u00f3pria escola.<\/p>\n

Antes mesmo de come\u00e7ar, pode ser necess\u00e1rio considerar contrata\u00e7\u00e3o de um fot\u00f3grafo<\/strong><\/a> para captar a escola no trabalho, no descanso e na divers\u00e3o. Prospectos escolares<\/strong> sem fotografias dos alunos n\u00e3o \u00e9 suficientemente bom hoje em dia. Se estiv\u00e9ssemos noutra ind\u00fastria, nem sequer pensar\u00edamos em tentar vender algo sem uma fotografia. Bem, os alunos s\u00e3o o produto da escola e devem ser os seus embaixadores na capa do prospeto e em todas as p\u00e1ginas do mesmo.<\/p>\n

Tipo de letra e estilo<\/h3>\n

O fonte<\/strong> \u00e9 uma decis\u00e3o dif\u00edcil de tomar para muitas escolas. As escolas do primeiro ciclo ou pr\u00e9-prim\u00e1rias, em particular, podem estar habituadas a produzir a maior parte dos seus boletins informativos e informa\u00e7\u00f5es para levar para casa em tipos de letra muito simples, limpos e f\u00e1ceis de ler, que muitas vezes imitam a caligrafia real. Embora n\u00e3o se queira utilizar nada que seja demasiado exigente, esta pode ser uma altura em que um documento deve ser produzido tendo em mente os pais. Pense na forma como as empresas elaboram os seus relat\u00f3rios anuais e procure inspira\u00e7\u00e3o noutros documentos mais formais, literatura comercial<\/strong> tamb\u00e9m.<\/p>\n

Pense nos diferentes departamentos e sec\u00e7\u00f5es que precisa de incluir, mas n\u00e3o escreva por comit\u00e9. O prospeto tem de ser lido sem problemas e isso n\u00e3o se consegue com v\u00e1rios autores diferentes.<\/p>\n

Dedique tamb\u00e9m algum tempo a analisar a melhor forma de compilar o seu prospeto. O facto de sempre ter colocado o conte\u00fado numa determinada ordem n\u00e3o significa que tenha de continuar assim. Quais s\u00e3o as caracter\u00edsticas mais fortes da escola - este \u00e9 provavelmente o melhor ponto de partida.<\/p>\n

Toque pessoal<\/h3>\n

Precisa de uma mensagem de boas-vindas ou de um avan\u00e7o do diretor ou da directora na capa interna e j\u00e1 pensou em envolver os alunos? \u00c9 um toque muito agrad\u00e1vel incluir algumas cita\u00e7\u00f5es, desenhos ou escritos das pr\u00f3prias crian\u00e7as.<\/p>\n

Escola de acabamento<\/h3>\n

O seu comit\u00e9 de ajudantes dispostos ser\u00e1 muito \u00fatil na revis\u00e3o de provas<\/a> palco. Se h\u00e1 uma coisa que vai fazer com que um pai desista de lhe enviar os seus filhos, \u00e9 uma gralha ou um ap\u00f3strofo errado.<\/p>\n

Os prospectos escolares j\u00e1 percorreram um longo caminho desde os tempos das penas, tinteiros e pergaminhos que se combinavam para fazer um convite unilateral, florido (e completamente desagrad\u00e1vel) para \"visitar a escola para a ver a uma hora marcada\". No entanto, continuamos a ver aqui um estranho convite, que provavelmente n\u00e3o foi revitalizado ou reinventado desde que and\u00e1mos na escola! Certifique-se de que n\u00e3o \u00e9 o seu!<\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":13,"featured_media":19971,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[707],"class_list":{"0":"post-818","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration","8":"tag-brochures-booklets"},"acf":[],"yoast_head":"\nHow To Design And Print A School Prospectus | Solopress<\/title>\n<meta name=\"description\" content=\"School Prospectus Brochure Printing - Do first impressions really count? 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