{"id":64013,"date":"2019-10-22T07:53:24","date_gmt":"2019-10-22T06:53:24","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=64013"},"modified":"2020-01-07T15:31:55","modified_gmt":"2020-01-07T15:31:55","slug":"pregatirea-pentru-craciun-cu-print","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/ro\/special-occasions\/preparing-for-christmas-with-print\/","title":{"rendered":"Marketingul tip\u0103rit de Cr\u0103ciun"},"content":{"rendered":"
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Av\u00e2nd \u00een vedere c\u0103 2019 se anun\u021b\u0103 a fi unul dintre cele mai dificile Cr\u0103ciunuri din ultimii ani pentru mediul de afaceri, printurile reprezint\u0103 o modalitate economic\u0103 de a r\u0103sp\u00e2ndi spiritul sezonier \u00een \u00eentreaga dvs. proprietate. De\u0219i s-ar putea s\u0103 nu v\u0103 pute\u021bi \u00eentinde la acea sanie de Mo\u0219 Cr\u0103ciun din fibr\u0103 de sticl\u0103 \u00een acest an, un poster, un semn sau un banner v\u0103 poate permite s\u0103 v\u0103 spune\u021bi povestea de Cr\u0103ciun pentru o frac\u021biune din investi\u021bie.<\/p>\n

Pentru clien\u021bii \u0219i clien\u021bii dumneavoastr\u0103, va trebui s\u0103 v\u0103 schimba\u021bi materialele de prezentare pentru a reflecta sezonul. Ve\u021bi anun\u021ba oportunit\u0103\u021bile de cadouri \u0219i ve\u021bi striga despre oferte. Oamenii cu care vorbi\u021bi de Cr\u0103ciun se schimb\u0103 \u0219i ei. Ace\u0219tia sunt adesea diferi\u021bi de publicul obi\u0219nuit, a\u0219a c\u0103 va trebui s\u0103 oferi\u021bi asisten\u021b\u0103 \u0219i s\u0103 naviga\u021bi prin materialele de prezentare.<\/p>\n

Nu doar comunicarea extern\u0103 trebuie s\u0103 se adapteze. \u00cen r\u00e2ndul colegilor dumneavoastr\u0103, va trebui s\u0103 r\u0103sp\u00e2ndi\u021bi motiva\u021bia, instruc\u021biunile \u0219i informa\u021biile, asigur\u00e2ndu-v\u0103 c\u0103 toat\u0103 lumea colaboreaz\u0103. Personalul sezonier temporar poate necesita o \u00eendrumare \u0219i mai atent\u0103.<\/p>\n

Tip\u0103rirea poate juca un rol important \u00een rezolvarea multora dintre aceste provoc\u0103ri. Cu 20 de ani de experien\u021b\u0103 \u00een domeniu, suntem \u00eentr-o pozi\u021bie excelent\u0103 pentru a v\u0103 ajuta. Iat\u0103 14 sfaturi pentru a v\u0103 ajuta s\u0103 profita\u021bi la maximum de materialele tip\u0103rite \u00een acest Cr\u0103ciun \u0219i \u00een continuare.<\/p>\n

1. Ob\u021bine\u021bi o atmosfer\u0103 festiv\u0103<\/strong><\/h2>\n
\"69%<\/a>
69% a\u0219teapt\u0103 cu ner\u0103bdare expozi\u021biile de Cr\u0103ciun*<\/figcaption><\/figure>\n

69% dintre persoanele pe care le-am intervievat au spus c\u0103 a\u0219teapt\u0103 cu ner\u0103bdare s\u0103 vad\u0103 afi\u0219ajele de Cr\u0103ciun \u00een magazine \u0219i \u00eentreprinderi, iar noi nu putem dezam\u0103gi ace\u0219ti oameni! Dac\u0103 sunte\u021bi o afacere care \u00ee\u0219i \u00eent\u00e2mpin\u0103 clien\u021bii \u0219i clien\u021bii la fa\u021ba locului, materialele tip\u0103rite sunt o modalitate rentabil\u0103 de a aduce Cr\u0103ciunul \u00een spa\u021biile dvs. de afaceri<\/p>\n

De asemenea, \u00eendepline\u0219te dou\u0103 obiective dintr-o singur\u0103 lovitur\u0103. POS imprimat v\u0103 permite s\u0103 v\u0103 \u00eembr\u0103ca\u021bi spa\u021biul din fa\u021b\u0103 \u00een spate \u00een tema Cr\u0103ciunului \u0219i s\u0103 comunica\u021bi \u00een acela\u0219i timp mesaje comerciale. Afi\u0219e, indicatoare, steaguri, bannere, pancarte, table talkers, etichete de leag\u0103n \u0219i multe altele, toate \u00ee\u0219i joac\u0103 rolul. POS-ul de Cr\u0103ciun este cel mai eficient atunci c\u00e2nd prezint\u0103 o livrea de sezon care este consecvent\u0103, nu doar \u00een toate materialele tip\u0103rite, ci \u00een toate materialele de marketing de Cr\u0103ciun: deasupra \u0219i dedesubt, offline \u0219i digital.<\/p>\n

2. Semnalizare direc\u021bional\u0103 pentru cei care ofer\u0103 cadouri<\/strong><\/h2>\n

Nu uita\u021bi c\u0103 s-ar putea s\u0103 nu fie publicul dumneavoastr\u0103 obi\u0219nuit cel care vine \u00een num\u0103r mare. Ar putea fi m\u0103tu\u0219ile sau nepo\u021bii lor care caut\u0103 cadouri \u0219i caut\u0103 produse care nu le sunt familiare. Asigura\u021bi-v\u0103 c\u0103 pot naviga prin spa\u021biul dvs. \u0219i c\u0103 \u00ee\u0219i pot g\u0103si cu u\u0219urin\u021b\u0103 cump\u0103r\u0103turile. Lua\u021bi \u00een considerare navigarea suplimentar\u0103 semnalizare imprimat\u0103<\/a> \u00een magazin - bine\u00een\u021beles, \u00een \u021binuta ta festiv\u0103 de Cr\u0103ciun!<\/p>\n

3. Promovarea unui eveniment prin intermediul presei scrise<\/strong><\/h2>\n
\"57%<\/a>
57% au participat la un eveniment promo\u021bional de Cr\u0103ciun*.<\/figcaption><\/figure>\n

Organizarea unui eveniment de Cr\u0103ciun este o modalitate excelent\u0103 de a cre\u0219te num\u0103rul de vizitatori. La urma urmei, 57% dintre persoanele care au r\u0103spuns la sondajul nostru au declarat c\u0103 au participat la un eveniment promo\u021bional de Cr\u0103ciun organizat de o afacere.<\/p>\n

Tip\u0103riturile pot juca un rol esen\u021bial pentru a anun\u021ba oamenii despre evenimentul dumneavoastr\u0103, pentru a pune \u00een valoare spa\u021biul \u00een timpul desf\u0103\u0219ur\u0103rii evenimentului \u0219i pentru a profita de traficul pe care \u00eel creeaz\u0103.<\/p>\n


\n4. Men\u021bine\u021bi imprimarea \u00een concordan\u021b\u0103 cu celelalte canale<\/strong><\/h2>\n

Tip\u0103ri\u021bi materiale colaterale care se potrivesc cu limbajul vizual pe care \u00eel folosi\u021bi online. Astfel, clien\u021bii dvs. \u0219tiu c\u0103 se afl\u0103 \u00een locul potrivit. Este posibil ca ace\u0219tia s\u0103 v\u0103 viziteze site-ul web pe desktop \u00eenainte de a se aventura, sau s\u0103 navigheze pe telefon \u00een timp ce sunt pe drum. Ceea ce este important este s\u0103 v\u0103 aminti\u021bi c\u0103 clientul trebuie s\u0103 experimenteze o c\u0103l\u0103torie unitar\u0103 din lumea online p\u00e2n\u0103 la u\u0219a dumneavoastr\u0103. Afi\u0219ajele tip\u0103rite, cum ar fi posterele de vitrin\u0103 \u0219i indicatoarele care reflect\u0103 marca pe care o folosi\u021bi online, au ca rezultat consecven\u021ba \u0219i recunoa\u0219terea care ajut\u0103 la conversie.<\/p>\n

Consecven\u021ba \u0219i recunoa\u0219terea sunt deosebit de importante dac\u0103 folosi\u021bi cea mai recent\u0103 strategie de atragere a publicului - marketing digital de proximitate<\/strong>. Tehnologii precum iBeacon<\/a>\u00a0sau\u00a0Anten\u0103 inteligent\u0103<\/a> transmite\u021bi mesajul dvs. c\u0103tre dispozitivele mobile din apropiere pentru a atrage trec\u0103torii. Acest lucru va func\u021biona \u00een mod eficient numai dac\u0103 ceea ce v\u0103d pe ecran corespunde cu ceea ce afi\u0219a\u021bi \u00een via\u021ba real\u0103. \u00cen acest caz, marketingul digital pred\u0103 \u0219tafeta posterelor \u0219i semnaliz\u0103rii pentru a atrage clien\u021bii \u0219i a-i face s\u0103 intre pe u\u0219\u0103.<\/p>\n

5. Tip\u0103ri\u021bi un ghid de cadouri<\/strong><\/h2>\n
\"67%<\/a>
67% au considerat c\u0103 un ghid al cadourilor de Cr\u0103ciun i-a ajutat*<\/figcaption><\/figure>\n

Conform sondajului nostru, 67% dintre cump\u0103r\u0103tori au considerat c\u0103 un ghid sau o bro\u0219ur\u0103 de cadouri de Cr\u0103ciun i-a ajutat s\u0103 descopere idei de cadouri. Este o statistic\u0103 la care merit\u0103 s\u0103 reflecta\u021bi. Imagina\u021bi-v\u0103 c\u0103 2 din fiecare 3 cump\u0103r\u0103tori care nu \u0219tiu ce s\u0103 cumpere, iau un ghid pe care l-a\u021bi tip\u0103rit \u0219i fac o achizi\u021bie pe baza a ceea ce au citit. Acesta este un instrument de marketing puternic.<\/p>\n

A\u021bi putea chiar s\u0103 vinde\u021bi furnizorilor dvs. spa\u021biu publicitar \u00een ghid, dac\u0103 modelul dvs. de afaceri o permite. \u00cen acest fel, ghidul dvs. de cadouri s-ar putea amortiza chiar \u00eenainte de a se efectua o singur\u0103 tranzac\u021bie. De asemenea, este un loc excelent pentru a include vouchere sau coduri de reducere pentru a stimula \u0219i mai mult clien\u021bii.<\/p>\n

\u00cen plus, distribuirea prin po\u0219ta tradi\u021bional\u0103 este o modalitate garantat\u0103 de a v\u0103 spori impactul. Potrivit site-ului Royal Mail<\/a> peste 92% de coresponden\u021b\u0103 direct\u0103 este deschis\u0103 \u0219i 48% dintre adul\u021bii britanici au ac\u021bionat dup\u0103 ce au primit coresponden\u021b\u0103 direct\u0103 anul trecut. Cataloagele \u0219i bro\u0219urile de v\u00e2nzare sunt unul dintre materialele cu cel mai mare grad de conversie, conform unei cercet\u0103ri efectuate de c\u0103tre Epsilon Abacus,<\/a> ceea ce a dus la o cre\u0219tere de 22% a ratei de reten\u021bie a clien\u021bilor.<\/p>\n

6. Lua\u021bi \u00een considerare h\u00e2rtia de \u00eempachetat de Cr\u0103ciun personalizat\u0103<\/strong><\/h2>\n
\"45%<\/a>
45% au considerat c\u0103 \u00eempachetarea gratuit\u0103 i-a f\u0103cut mai predispu\u0219i s\u0103 cumpere*.<\/figcaption><\/figure>\n

Prin intermediul sondajului nostru de Cr\u0103ciun, am descoperit c\u0103 45% dintre cump\u0103r\u0103tori au considerat c\u0103 un serviciu de \u00eempachetare gratuit\u0103 i-ar face mai predispu\u0219i s\u0103 cumpere de la un comerciant. Aceasta este o bucat\u0103 s\u0103n\u0103toas\u0103 de pia\u021b\u0103 pe care a\u021bi putea s\u0103 o atrage\u021bi prin ad\u0103ugarea acestui serviciu simplu. H\u00e2rtia de \u00eempachetat cu o marc\u0103 subtil\u0103 poate contribui la r\u0103sp\u00e2ndirea mesajului dumneavoastr\u0103, dar ave\u021bi grij\u0103 s\u0103 nu dezv\u0103lui\u021bi ce se afl\u0103 \u00een interior!<\/p>\n

Pentru \u00eentreprinderile care nu sunt de v\u00e2nzare cu am\u0103nuntul \u0219i care ar putea distribui cadouri clien\u021bilor sau colegilor de Cr\u0103ciun, ambalajul de cadouri de marc\u0103 va ajuta la sublinierea identit\u0103\u021bii corporative \u0219i la asocierea acesteia cu generozitatea \u0219i momentele bune!<\/p>\n

7. Vouchere, carduri de reducere, carduri de fidelitate tip\u0103rite prin \u00eempingere<\/strong><\/h2>\n

Multe \u00eentreprinderi care \u00eenregistreaz\u0103 o cre\u0219tere \u00een perioada Cr\u0103ciunului se confrunt\u0103, de asemenea, cu o pauz\u0103 \u00een urm\u0103toarele s\u0103pt\u0103m\u00e2ni sau luni. Ajuta\u021bi la men\u021binerea interesului \u0219i stimula\u021bi v\u00e2nz\u0103rile \u00een noul an prin oferirea de stimulente. De exemplu, pe parcursul lunii decembrie, pute\u021bi oferi un voucher sau o bro\u0219ur\u0103 de cupoane pentru fiecare tranzac\u021bie de peste 10 lire sterline, care s\u0103 dea dreptul clientului la o reducere la cump\u0103r\u0103turile efectuate \u00eentre Anul Nou \u0219i Pa\u0219te.<\/p>\n

De asemenea, comercian\u021bii cu am\u0103nuntul ar putea s\u0103 se g\u00e2ndeasc\u0103 s\u0103 profite de cre\u0219terea num\u0103rului de vizitatori \u00een timpul Cr\u0103ciunului pentru a cre\u0219te num\u0103rul de \u00eenscrieri la un program de fidelizare. Cu toate acestea, ave\u021bi grij\u0103 ca procesul de \u00eenscriere s\u0103 nu provoace blocaje la casierie \u00een timpul orelor aglomerate de tranzac\u021bionare. Un formular pe care clientul \u00eel poate completa sau un flutura\u0219 care \u00eel \u00eendrum\u0103 s\u0103 se \u00eenscrie online va evita blocajul la ghi\u0219eu.<\/p>\n

8. Nu uita\u021bi de afi\u0219ajul care nu \u021bine de v\u00e2nz\u0103ri<\/strong><\/h2>\n

Nu trebuie comunicate doar mesajele sezoniere \u0219i ofertele de produse. V\u0103 ve\u021bi modifica programul de func\u021bionare? Ve\u021bi aplica o politic\u0103 de returnare adaptat\u0103 pentru cadouri?<\/p>\n

Retururile de produse dup\u0103 Cr\u0103ciun sunt o afacere mare. Potrivit The Independent<\/a>, trei sferturi dintre cadourile de \u00eembr\u0103c\u0103minte pentru femei sunt returnate dup\u0103 Cr\u0103ciun. Multe \u00eentreprinderi de v\u00e2nzare cu am\u0103nuntul aplic\u0103 o politic\u0103 modificat\u0103 \u00een perioada Cr\u0103ciunului \u0219i \u00een noul an, at\u00e2t pentru a ajuta clien\u021bii autentici, c\u00e2t \u0219i pentru a descuraja escrocii. O comunicare clar\u0103 \u0219i lipsit\u0103 de ambiguitate a acestei politici este esen\u021bial\u0103 pentru a evita orice ne\u00een\u021belegeri la tejghea! Un afi\u0219aj \u00een interiorul magazinului care s\u0103 prezinte \u00een detaliu politica dumneavoastr\u0103 este o referin\u021b\u0103 util\u0103 pentru personal \u0219i clien\u021bi.
\n\u00a0<\/strong><\/p>\n

9. Crea\u021bi felicit\u0103ri de Cr\u0103ciun personalizate<\/strong><\/h2>\n

Dac\u0103 afacerea dvs. nu este una care s\u0103 primeasc\u0103 publicul la fa\u021ba locului, de ce s\u0103 nu ajunge\u021bi la el prin po\u0219t\u0103? A Felicitare de Cr\u0103ciun<\/a> este aproape cel mai tradi\u021bional tip de plic de coresponden\u021b\u0103 pe care vi-l pute\u021bi imagina. Mai greu de pus \u00een co\u0219ul de gunoi dec\u00e2t o coresponden\u021b\u0103 direct\u0103 obi\u0219nuit\u0103, este personal\u0103 \u0219i bine inten\u021bionat\u0103, dar este, de asemenea, un memento delicat al afacerii dvs. \u0219i exprim\u0103 recuno\u0219tin\u021ba pentru obiceiul lor.<\/p>\n

\"72%<\/a>
72% a apreciat o mul\u021bumire chiar \u0219i f\u0103r\u0103 o reducere sau un cadou*.<\/figcaption><\/figure>\n

Nu uita\u021bi c\u0103 mai mult de 92% din coresponden\u021ba tradi\u021bional\u0103 este deschis\u0103, astfel \u00eenc\u00e2t clien\u021bii dvs. au mai multe \u0219anse s\u0103 deschid\u0103 o felicitare fizic\u0103 dec\u00e2t un e-mail de mul\u021bumire!<\/p>\n

72% dintre persoanele pe care le-am intervievat au considerat c\u0103 un mesaj de recuno\u0219tin\u021b\u0103 din partea unei companii este semnificativ chiar dac\u0103 este sau nu \u00eenso\u021bit de o reducere sau de un cadou, a\u0219a c\u0103 nu este nevoie s\u0103 cheltui\u021bi \u00eentotdeauna bani cu cadouri. Uneori, g\u00e2ndul este cu adev\u0103rat cel care conteaz\u0103.<\/p>\n


\n10. Umplutura de Cr\u0103ciun!<\/strong><\/h2>\n

De fapt, de umplutur\u0103 de pliante. Dac\u0103 trimite\u021bi pachete c\u0103tre publicul dumneavoastr\u0103, exist\u0103 \u00eentotdeauna posibilitatea de a introduce un material tip\u0103rit care s\u0103 transmit\u0103 mesajul dumneavoastr\u0103 \u00eempreun\u0103 cu comanda. \u00cen calitate de v\u00e2nz\u0103tor la distan\u021b\u0103, trebuie s\u0103 profita\u021bi la maximum de punctele de contact cu clien\u021bii dvs. Includerea unui flutura\u0219 sau a unei bro\u0219uri \u00een livrare v\u0103 va \u021bine minte, le va comunica orice ofert\u0103 nou\u0103 pe care poate c\u0103 nu au v\u0103zut-o \u00eenc\u0103 \u0219i, poten\u021bial, v\u0103 va aduce v\u00e2nz\u0103ri suplimentare.<\/p>\n

11. Produce\u021bi produse promo\u021bionale de marc\u0103 ca \u0219i cadouri de Cr\u0103ciun<\/strong><\/h2>\n

Este sezonul cadourilor, iar prin utilizarea obiectelor promo\u021bionale, cadourile pe care le distribui\u021bi clien\u021bilor pot face o treab\u0103 excelent\u0103 pentru dvs. \u00een ceea ce prive\u0219te notorietatea m\u0103rcii.<\/p>\n

Un calendar de birou va revendica un spa\u021biu valoros pe suprafa\u021ba de lucru a clien\u021bilor dumneavoastr\u0103, men\u021bin\u00e2nd marca dumneavoastr\u0103 \u00een vizorul lor timp de 12 luni.<\/p>\n

Dac\u0103 sunte\u021bi o companie B2B, ce-ar fi s\u0103 preg\u0103ti\u021bi un pachet de supravie\u021buire de Cr\u0103ciun pentru persoanele din cadrul \u00eentreprinderilor clien\u021bilor dumneavoastr\u0103? Acesta ar putea fi plin de articole de marc\u0103, care vor fi cu adev\u0103rat apreciate de clien\u021bii dvs. \u00een perioada Cr\u0103ciunului \u0219i nu numai - amintindu-le, \u00een acela\u0219i timp, c\u0103 afacerea dvs. \u00eei sprijin\u0103.<\/p>\n

Pachetul t\u0103u de supravie\u021buire ar putea include:<\/p>\n

    \n
  • o can\u0103 de c\u0103l\u0103torie pentru a-i men\u021bine cofeiniza\u021bi \u0219i motiva\u021bi, poate ad\u0103uga\u021bi c\u00e2teva plicule\u021be.<\/li>\n
  • un \u0219erve\u021bel, ca s\u0103 aib\u0103 unde s\u0103-l pun\u0103!<\/li>\n
  • un pachet de dulciuri personalizate sau ciocolat\u0103 pentru a men\u021bine nivelul de zah\u0103r din s\u00e2nge \u0219i pentru a oferi un r\u0103sf\u0103\u021b<\/li>\n
  • un stilou. Da, este evident, dar toat\u0103 lumea are nevoie de ele.<\/li>\n
  • un set de c\u0103\u0219ti cu marca dvs., astfel \u00eenc\u00e2t s\u0103 \u00ee\u0219i poat\u0103 pune c\u0103\u0219tile \u00een urechi, capul jos \u0219i s\u0103 lucreze!<\/li>\n<\/ul>\n

    12. Utilizarea tip\u0103riturilor pentru comunicarea intern\u0103<\/strong><\/h2>\n

    Ave\u021bi un plan pentru comer\u021bul de Cr\u0103ciun \u0219i asigura\u021bi-v\u0103 c\u0103 toat\u0103 lumea \u00eel cunoa\u0219te. Comunicarea intern\u0103 este esen\u021bial\u0103 - \u0219i nu v\u0103 pute\u021bi asigura c\u0103 toat\u0103 lumea este pe aceea\u0219i pagin\u0103 dac\u0103 nu a\u021bi tip\u0103rit pagina \u00een primul r\u00e2nd? Un document fizic care s\u0103 prezinte planurile \u0219i priorit\u0103\u021bile v\u0103 va consolida strategia \u0219i v\u0103 va uni eforturile.<\/p>\n

    Dac\u0103 sunte\u021bi o afacere care angajeaz\u0103 personal sezonier, a\u021bi putea beneficia de tip\u0103rirea unui pachet de bun venit \u0219i a unui manual al personalului. Un dosar de prezentare constituie un pachet de bun venit cu aspect profesional pentru noii angaja\u021bi \u0219i are capacitatea de a \u021bine \u00een buzunar scrisori de ofert\u0103 sau contracte.<\/p>\n

    Un manual al personalului poate lua forma unei bro\u0219uri capsate, care s\u0103 prezinte ac\u021biunile convenite, politicile companiei, informa\u021bii despre gospod\u0103rie \u0219i sfaturi esen\u021biale privind s\u0103n\u0103tatea \u0219i siguran\u021ba.<\/p>\n

    Producerea de copii ale unui manual de opera\u021biuni de Cr\u0103ciun poate fi o referin\u021b\u0103 la \u00eendem\u00e2n\u0103 pentru manageri \u0219i \u0219efi de echip\u0103 atunci c\u00e2nd tranzac\u021biile de Cr\u0103ciun necesit\u0103 noi rutine.<\/p>\n

    Afi\u0219ele amplasate \u00een zonele rezervate personalului vor contribui la reamintirea colegilor de standardele de serviciu \u0219i de igien\u0103 \u0219i de alte mesaje esen\u021biale pentru afaceri.<\/p>\n

    13. Crea\u021bi indicatoare pentru a men\u021bine haosul din depozit<\/strong><\/h2>\n

    Dac\u0103 sunte\u021bi o afacere care vinde prin stocuri \u0219i \u00eenregistra\u021bi o cre\u0219tere \u00een preajma Cr\u0103ciunului, trebuie s\u0103 v\u0103 asigura\u021bi c\u0103 nivelul stocurilor este corect. Rota\u021bia rapid\u0103 \u0219i nevoia de reaprovizionare rapid\u0103 pot duce la probleme de depozitare pentru multe \u00eentreprinderi. Pentru industriile care se preg\u0103tesc pentru Brexit, aceast\u0103 problem\u0103 ar putea fi amplificat\u0103.<\/p>\n

    Stocarea necesit\u0103 spa\u021biu \u0219i o planificare mai mare dec\u00e2t cea cu care suntem obi\u0219nui\u021bi, a\u0219a c\u0103 este esen\u021bial s\u0103 r\u0103m\u00e2nem organiza\u021bi. Semnalizarea din spate sau posterele care clarific\u0103 dispunerea camerelor de depozitare sau gestionarea depozitului vor ajuta la evitarea ca zonele de depozitare s\u0103 se transforme \u00een haos.<\/p>\n

    14. Schimba\u021bi lucrurile dup\u0103 Cr\u0103ciun<\/strong><\/h2>\n

    Dac\u0103 a\u021bi \u00eenlocuit materialele de afi\u0219aj care nu sunt de Cr\u0103ciun cu cele de Cr\u0103ciun, chiar vre\u021bi s\u0103 v\u0103 \u00eentoarce\u021bi la acela\u0219i vechi \u0219i obosit POS dup\u0103 ce totul se va termina? Noul an poate fi o \u0219ans\u0103 de a v\u0103 re\u00eemprosp\u0103ta \u0219i de a v\u0103 revitaliza materialele de prezentare, \u00een loc s\u0103 reveni\u021bi la acela\u0219i branding vechi. Profita\u021bi de aceast\u0103 oportunitate pentru a investi \u00een noi materiale tip\u0103rite pentru a v\u0103 men\u021bine marca \u00een mi\u0219care.<\/p>\n

     <\/p>\n

    *Toate datele numerice prezentate \u00een ro\u021bile noastre procentuale au fost colectate \u00een cadrul Sondajului de Cr\u0103ciun Solopress 2019. Toate statisticile afi\u0219ate se bazeaz\u0103 pe r\u0103spunsurile celor 100% din cei 1204 responden\u021bi. Datele adunate prin intermediul sondajului r\u0103m\u00e2n proprietatea AGA Printing Ltd care tranzac\u021bioneaz\u0103 sub numele de Solopress Ltd \u0219i nu pot fi reproduse f\u0103r\u0103 o recunoa\u0219tere prin intermediul unui link \u00eenapoi. Toate drepturile de autor \u0219i alte drepturi de proprietate intelectual\u0103 sunt rezervate.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

    With 2019 set to be one of the most challenging Christmases for business in recent years, print represents an economical way to splash the seasonal spirit throughout your estate. While you might not be able to stretch to that fibre-glass Santa-sleigh this year, a poster, sign or banner can let you tell your Christmas story […]<\/p>\n","protected":false},"author":134,"featured_media":65891,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547,553],"tags":[896],"class_list":{"0":"post-64013","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing","8":"category-special-occasions","9":"tag-christmas"},"acf":[],"yoast_head":"\nPrint Marketing At Christmas | Business Guide | Solopress UK<\/title>\n<meta name=\"description\" content=\"Print can play a major role in solving many of these challenges Christmas. With 20 years of experience in the industry, we\u2019re in a great place to help out. 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