{"id":71942,"date":"2022-02-08T10:25:38","date_gmt":"2022-02-08T10:25:38","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=71942"},"modified":"2022-02-08T10:25:38","modified_gmt":"2022-02-08T10:25:38","slug":"locatie-locatie-locatie-locatie-cel-mai-bun-loc-din-marea-britanie-pentru-lucratorii-creativi","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/ro\/business-marketing\/location-location-location-the-best-place-in-the-uk-for-creative-workers\/","title":{"rendered":"Loca\u021bie, loca\u021bie, loca\u021bie, loca\u021bie: Cel mai bun loc din Marea Britanie pentru lucr\u0103torii creativi"},"content":{"rendered":"
<\/div>

De\u0219i s-au confruntat timp de doi ani cu circumstan\u021be dificile din cauza pandemiei, multe \u00eentreprinderi creative din Marea Britanie au reu\u0219it s\u0103 se adapteze \u0219i s\u0103 prospere. Av\u00e2nd \u00een vedere c\u0103 acest sector r\u0103m\u00e2ne un domeniu dezirabil pentru lucr\u0103torii creativi, am investigat cele mai bune locuri de munc\u0103 din Marea Britanie \u00een cadrul industriei creative pentru cei care \u00ee\u0219i propun urm\u0103toarea mi\u0219care profesional\u0103 interesant\u0103.<\/p>\n

\u00cencotro se \u00eendreapt\u0103 industria creativ\u0103?<\/strong><\/h2>\n

De\u0219i industria creativ\u0103 din Marea Britanie s-a confruntat cu o multitudine de provoc\u0103ri pe parcursul pandemiei, exper\u021bii r\u0103m\u00e2n optimi\u0219ti \u00een ceea ce prive\u0219te viitorul lucr\u0103torilor din domeniul creativ, prezic\u00e2nd c\u0103 sectorul va se va recupera din pandemie mai repede dec\u00e2t economia britanic\u0103<\/a> \u00een ansamblu p\u00e2n\u0103 \u00een 2025. \u00cen plus, p\u00e2n\u0103 la aceast\u0103 dat\u0103, se a\u0219teapt\u0103 ca industria s\u0103 creasc\u0103 cu 26%, s\u0103 contribuie la economie cu 132,1 miliarde de euro \u00een valoare ad\u0103ugat\u0103 brut\u0103 \u0219i s\u0103 creeze 300.000 de noi locuri de munc\u0103, potrivit Oxford Economics<\/a>. Constat\u0103rile recente ale Parlamentului britanic indic\u0103, de asemenea, c\u0103 acum ar putea fi momentul pentru a urm\u0103ri un viitor \u00een sectorul creativ, deoarece num\u0103rul de locuri de munc\u0103 a a crescut cu 34,5%<\/a> din 2011.<\/p>\n

La ce fel de salariu v\u0103 pute\u021bi a\u0219tepta cu un rol creativ?<\/strong><\/h2>\n

Salariul mediu \u00een Marea Britanie pentru un rol creativ \u00een func\u021bie de nivelul de experien\u021b\u0103<\/strong><\/h4>\n\n\n\n\n\n
Senior<\/strong><\/td>\n\u00a342,768<\/td>\n<\/tr>\n
Intermediar<\/strong><\/td>\n\u00a336,477<\/td>\n<\/tr>\n
Junior<\/strong><\/td>\n\u00a323,931<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

(Check-a-Salary<\/a>)<\/p>\n

\"\"<\/a><\/p>\n

Potrivit Glassdoor<\/a>, salariul mediu na\u021bional pentru un post de creativ este de 36.829 de lire sterline \u00een Marea Britanie, ceea ce indic\u0103 faptul c\u0103 acest sector r\u0103m\u00e2ne profitabil, prin urmare, angaja\u021bii din acest domeniu se pot a\u0219tepta la un salariu impresionant. Datele actuale relev\u0103 c\u0103 salariul mediu pentru lucr\u0103torii creativi cu un nivel de experien\u021b\u0103 junior este de 23.931 lire sterline \u0219i, \u00een mod de \u00een\u021beles, mai mare, de 42.768 lire sterline, pentru cei cu un nivel de experien\u021b\u0103 mai \u00eenalt.<\/p>\n

Salariul mediu \u00een Marea Britanie \u00een func\u021bie de rolul din agen\u021bia de crea\u021bie<\/strong><\/h4>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n
Titlul postului <\/strong><\/td>\nSalariul mediu (agen\u021bie)<\/strong><\/td>\nSalariu Min-Max (agen\u021bie)<\/strong><\/td>\n<\/tr>\n
Designer junior<\/td>\n\u00a325k<\/p>\n

 <\/td>\n

\u00a323-28k<\/td>\n<\/tr>\n
Designer de greutate medie<\/td>\n\u00a335k<\/p>\n

 <\/td>\n

\u00a330-40k<\/td>\n<\/tr>\n
Designer senior<\/td>\n\u00a355k<\/p>\n

 <\/td>\n

\u00a345-55k<\/td>\n<\/tr>\n
Echipa de crea\u021bie junior<\/td>\n\u00a328k<\/p>\n

 <\/td>\n

\u00a325-30k<\/td>\n<\/tr>\n
Echipa de crea\u021bie de greutate medie<\/td>\n\u00a335k<\/p>\n

 <\/td>\n

\u00a335-45k<\/td>\n<\/tr>\n
Echipa de crea\u021bie senior<\/td>\n\u00a355k<\/p>\n

 <\/td>\n

\u00a350-65k<\/td>\n<\/tr>\n
Director de design\/\u0219ef de design<\/td>\n\u00a360k<\/p>\n

 <\/td>\n

\u00a355-65k<\/td>\n<\/tr>\n
Director asociat de crea\u021bie<\/td>\n\u00a375k<\/p>\n

 <\/td>\n

\u00a360-85k<\/td>\n<\/tr>\n
Director de crea\u021bie<\/td>\n\u00a390k<\/p>\n

 <\/td>\n

\u00a380-100k<\/td>\n<\/tr>\n
Director executiv de crea\u021bie<\/td>\n\u00a3130k<\/p>\n

 <\/td>\n

\u00a3110-145k<\/td>\n<\/tr>\n
Redactor publicitar junior<\/td>\n\u00a326k<\/p>\n

 <\/td>\n

\u00a325-30k<\/td>\n<\/tr>\n
Redactor de nivel mediu<\/td>\n\u00a337k<\/p>\n

 <\/td>\n

\u00a335-45k<\/td>\n<\/tr>\n
Senior Copywriter<\/td>\n\u00a355k<\/p>\n

 <\/td>\n

\u00a350-65k<\/td>\n<\/tr>\n
\u0218ef de redac\u021bie<\/td>\n\u00a370k<\/td>\n\u00a365-80k<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

(Raport de sondaj salarial al principalilor juc\u0103tori 2021<\/a>)<\/p>\n

Datele privind salariile din Raport de sondaj salarial al juc\u0103torilor majori 2021<\/a> relev\u0103 faptul c\u0103 p\u00e2n\u0103 \u0219i rolurile de debutant \u00eentr-o agen\u021bie, cum ar fi Junior Designer \u0219i Junior Copywriter, au o medie de peste 24.000 de lire sterline pe an. A\u0219a cum era de a\u0219teptat, rolul cu cele mai mari venituri \u00eentr-o agen\u021bie de crea\u021bie este cel de director executiv de crea\u021bie, cu un salariu mediu \u00een Marea Britanie de 130.000 de lire sterline, urmat de director de crea\u021bie (90.000 de lire sterline) \u0219i, respectiv, director de crea\u021bie asociat (75.000 de lire sterline).<\/p>\n

Alte roluri cu venituri mari \u00een domeniul creativ, \u00een func\u021bie de salariul mediu, includ director de design\/\u0219ef de design \u0219i \u0219ef de redac\u021bie, cu salarii de 60.000 \u0219i, respectiv, 70.000 de lire sterline.<\/p>\n

Salariul mediu \u00een Marea Britanie \u00een func\u021bie de rolul creativ in house<\/strong><\/h4>\n\n\n\n\n\n\n\n\n
Rolul postului<\/strong><\/td>\nSalariul mediu (agen\u021bie)<\/strong><\/td>\nSalariu Min-Max (agen\u021bie)<\/strong><\/td>\n<\/tr>\n
Designer junior<\/td>\n\u00a325k<\/td>\n\u00a323-25k<\/td>\n<\/tr>\n
Designer de greutate medie<\/td>\n\u00a332k<\/td>\n\u00a328-35k<\/td>\n<\/tr>\n
Designer senior<\/td>\n\u00a345k<\/td>\n\u00a340-50k<\/td>\n<\/tr>\n
Director de design<\/td>\n\u00a355k<\/td>\n\u00a350-60k<\/td>\n<\/tr>\n
Director de crea\u021bie<\/td>\n\u00a380k<\/td>\n\u00a370-85k<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

(Raportul de sondaj salarial MajorPlayers 2021<\/a>)<\/p>\n

\"\"<\/a><\/p>\n

Interesant este faptul c\u0103, atunci c\u00e2nd vine vorba de roluri creative interne, cifrele sunt foarte diferite. De exemplu, directorii de crea\u021bie c\u00e2\u0219tig\u0103 \u00een medie 80.000 de lire sterline, fa\u021b\u0103 de 90.000 de lire sterline \u00een cadrul agen\u021biilor, iar designerii seniori c\u00e2\u0219tig\u0103, de asemenea, cu 10.000 de lire sterline mai pu\u021bin \u00een cadrul organiza\u021biilor interne, primind un salariu mediu de 45.000 de lire sterline, ceea ce demonstreaz\u0103 poten\u021bialul sporit de c\u00e2\u0219tig dac\u0103 se opteaz\u0103 pentru un rol \u00een cadrul unei agen\u021bii.<\/p>\n

Cele mai bine pl\u0103tite zone din Marea Britanie au fost dezv\u0103luite<\/strong><\/h2>\n

Top 8 cele mai bine pl\u0103tite ora\u0219e din Marea Britanie pentru roluri creative<\/strong><\/h4>\n\n\n\n\n\n\n\n\n\n\n
Loca\u021bie<\/strong><\/td>\nSalariu<\/strong><\/td>\n<\/tr>\n
1. Londra<\/td>\n\u00a343,472<\/td>\n<\/tr>\n
2. Manchester<\/td>\n\u00a337,499<\/td>\n<\/tr>\n
3. Edinburgh<\/td>\n\u00a335,889<\/td>\n<\/tr>\n
4. Glasgow<\/td>\n\u00a333,912<\/td>\n<\/tr>\n
5. Liverpool<\/td>\n\u00a333,903<\/td>\n<\/tr>\n
6. Birmingham<\/td>\n\u00a333,197<\/td>\n<\/tr>\n
7. Newcastle upon Tyne<\/td>\n\u00a332,732<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

(Check-a-Salary<\/a>, Alegerea cu am\u0103nuntul<\/a>)<\/p>\n

\"\"<\/a><\/p>\n

\u00cen urma analizei datelor salariale actuale, Solopress a realizat un clasament al celor mai bine pl\u0103tite 7 ora\u0219e din Marea Britanie \u00een ceea ce prive\u0219te munca \u00een industria creativ\u0103.<\/p>\n

Nu este surprinz\u0103tor faptul c\u0103 Londra s-a clasat pe primul loc, cu un salariu mediu de 43.472 de lire sterline, iar Manchester, care este un centru de putere al nordului, a ocupat locul al doilea, cu un salariu competitiv de 37.499 de lire sterline pe an. De\u0219i se afl\u0103 la cap\u0103tul inferior al listei, oferind \u00een medie 32.732 de lire sterline pe an, Newcastle upon Tyne ofer\u0103 totu\u0219i un Industria de peste 2 miliarde de lire sterline<\/a> care angajeaz\u0103 peste 40.000 de persoane \u00een 3.000 de \u00eentreprinderi creative \u0219i digitale - cu siguran\u021b\u0103 un loc de urm\u0103rit \u00een ceea ce prive\u0219te deschiderile din sectorul creativ.<\/p>\n

    \n
  1. \n

    Londra<\/strong><\/h3>\n<\/li>\n<\/ol>\n

    Cufundat\u0103 \u00een frumuse\u021be arhitectural\u0103, o scen\u0103 artistic\u0103 \u0219i muzical\u0103 de renume mondial, o multitudine de \u00eentreprinderi noi \u0219i inovatoare, ini\u021biative de formare creativ\u0103 \u0219i oportunit\u0103\u021bi de angajare, Londra \u00ee\u0219i respect\u0103 cu siguran\u021b\u0103 reputa\u021bia de capital\u0103 creativ\u0103 de top.<\/p>\n

    Industria artistic\u0103 a ora\u0219ului a generat 58 de miliarde de lire sterline<\/a> pentru economia na\u021bional\u0103 \u00een 2019, ceea ce demonstreaz\u0103 \u0219i mai mult puterea sectorului creativ al Londrei. \u00cenainte de pandemie, sectorul creativ a sprijinit unul din \u0219ase locuri de munc\u0103<\/a> \u00een ora\u0219 \u0219i r\u0103m\u00e2ne \u00een prezent unul dintre sectoarele cu cea mai rapid\u0103 cre\u0219tere din Londra.<\/p>\n

    \"\"<\/a>
    Soho este unul dintre centrele creative ale Londrei.<\/figcaption><\/figure>\n

    \u00cen plus, primarul Londrei, Sadiq Khan, a anun\u021bat recent c\u0103 guvernul va desf\u0103\u0219ura 1,3 milioane de lire sterline de noi investi\u021bii<\/a> \u00een programe de sprijinire a locurilor de munc\u0103 \u0219i a form\u0103rii profesionale \u00een domeniul creativ, prin intermediul zonelor sale Creative Enterprise Zones (CEZ) din Croydon, Lambeth \u0219i Lewisham.<\/p>\n

      \n
    1. \n

      Manchester<\/strong><\/h3>\n<\/li>\n<\/ol>\n

      Se m\u00e2ndre\u0219te cu o comunitate creativ\u0103 \u00eenfloritoare, cu Media City \u0219i 9.000 de companii creative \u0219i tehnologice, gener\u00e2nd o VAB de 3,8 miliarde de lire sterline anual<\/a>, Manchester \u0219i-a f\u0103cut un nume ca fiind unul dintre cele mai interesante col\u021buri din Marea Britanie pentru creativii care doresc s\u0103 \u00eenceap\u0103 urm\u0103torul capitol.<\/p>\n

      Ora\u0219ul este plin de start-up-uri inovatoare \u0219i de agen\u021bii mici, gener\u00e2nd un aflux de posturi creative nou-nou\u021be, pe l\u00e2ng\u0103 faptul c\u0103 g\u0103zduie\u0219te unele dintre cele mai mari nume din domeniul afacerilor, de la Missguided la Google \u0219i BBC.<\/p>\n

      Date pre-pandemice<\/a> a ar\u0103tat c\u0103 sectorul creativ din Manchester, care cuprinde domenii de la publica\u021bii la film, televiziune, design \u0219i altele, a crescut mai rapid dec\u00e2t orice alt\u0103 regiune din Regatul Unit, cu excep\u021bia Londrei. Cu toate acestea, chiar \u0219i \u00een urma impactului negativ al pandemiei \u0219i a tr\u0103irii cu restric\u021bii, MediaCityUK din Salford a fost identificat ca av\u00e2nd poten\u021bialul de a s\u0103 accelereze redresarea regiunii<\/a> \u00een timp ce BBC \u00ee\u0219i face planuri de a cre\u0219te num\u0103rul de angaja\u021bi la peste 3.500.<\/p>\n

        \n
      1. \n

        Edinburgh<\/strong><\/h3>\n<\/li>\n<\/ol>\n

        Industriile creative din Edinburgh au fost o for\u021b\u0103 de luat \u00een seam\u0103 de mai mul\u021bi ani. \u00cen 2019, ocuparea for\u021bei de munc\u0103 \u00een Sectorul de cre\u0219tere al industriilor creative<\/a> a fost cea mai mare \u00een ora\u0219ul Glasgow (22 140) \u0219i \u00een ora\u0219ul Edinburgh (19 075), care au reprezentat 24,6% \u0219i, respectiv, 21,2% din locurile de munc\u0103 din acest sector.<\/p>\n

        Cu programe creative interesante concepute pentru a \u00eencuraja viitoarele talente creative \u0219i pentru a aduce \u00eempreun\u0103 sectoarele creative \u0219i tehnologice de clas\u0103 mondial\u0103 ale ora\u0219ului, cum ar fi Informatic\u0103 creativ\u0103<\/a>, Edinburgh ofer\u0103 loca\u021bia ideal\u0103 pentru ca persoanele care lucreaz\u0103 \u00een sectorul creativ s\u0103 se dezvolte. Oferind o multitudine de oportunit\u0103\u021bi de carier\u0103 \u00een domeniul artelor, culturii, mass-media \u0219i designului, ora\u0219ul este un punct de atrac\u021bie pentru lucr\u0103torii creativi, oferind un salariu mediu de 35.889 de lire sterline.<\/p>\n

          \n
        1. \n

          Glasgow<\/strong><\/h3>\n<\/li>\n<\/ol>\n

          Un alt ora\u0219 sco\u021bian care ofer\u0103 o lume plin\u0103 de entuziasm persoanelor care doresc s\u0103 exceleze \u00eentr-o carier\u0103 creativ\u0103, Glasgow este plin de min\u021bi creative \u0219i inovatoare. \u00cenainte de pandemie, ora\u0219ul a fost chiar numit cel mai bun centrul cultural \u0219i creativ al Regatului Unit<\/a> \u00eentr-un raport al Comisiei Europene, datorit\u0103 particip\u0103rii culturale \u0219i toleran\u021bei ora\u0219ului.<\/p>\n

          \"\"<\/a>
          Ashton Lane, \u00een popularul West End din Glasgow.<\/figcaption><\/figure>\n

          Pia\u021ba muncii este \u00eenc\u0103 \u00een plin\u0103 expansiune \u00een Glasgow \u00een ceea ce prive\u0219te rolurile creative, iar ora\u0219ul g\u0103zduie\u0219te 149 de agen\u021bii de crea\u021bie <\/a>pentru cei care doresc s\u0103 \u00ee\u0219i \u00eenceap\u0103 cariera.<\/p>\n

            \n
          1. \n

            Liverpool<\/strong><\/h3>\n<\/li>\n<\/ol>\n

            C\u0103s\u0103torie a trupei The Beatles, Liverpool este, f\u0103r\u0103 \u00eendoial\u0103, unul dintre cele mai importante ora\u0219e culturale din Marea Britanie, plin de vitalitate, c\u0103ldur\u0103 \u0219i creativitate. La economia ora\u0219ului Liverpool<\/a> este, de asemenea, una dintre cele mai mari din Regatul Unit.<\/p>\n

            Liverpool joac\u0103 un rol-cheie \u00een cre\u0219terea industriilor creative \u0219i digitale din Regatul Unit, ora\u0219ul fiind locul unde se afl\u0103 al doilea cluster digital cu cea mai rapid\u0103 cre\u0219tere din \u021bar\u0103. \u00cen mod firesc, ora\u0219ul ofer\u0103 creativilor numeroase oportunit\u0103\u021bi de a-\u0219i g\u0103si locul de munc\u0103 de vis, cu \u00centr-adev\u0103r<\/a> care prezint\u0103 \u00een prezent 509 locuri de munc\u0103 vacante atribuite acestui sector. \u00cen plus, regiunea ora\u0219ului Liverpool are aproximativ 19.000 de angaja\u021bi \u00een 3.500 de companii, multe dintre acestea av\u00e2nd sediul \u00een Triunghiul Baltic, centrul creativ al ora\u0219ului, cu multiple start-up-uri \u0219i studii.<\/p>\n

              \n
            1. \n

              Birmingham<\/strong><\/h3>\n<\/li>\n<\/ol>\n

              Marele Birmingham este un alt concurent puternic pentru cel mai bun ora\u0219 din Marea Britanie \u00een care s\u0103 lucrezi ca creativ. Ora\u0219ul se m\u00e2ndre\u0219te cu o o economie creativ\u0103 vast\u0103 \u0219i \u00een expansiune<\/a>, care are aproape 50 000 de angaja\u021bi \u0219i genereaz\u0103 4,1 miliarde de lire sterline de valoare ad\u0103ugat\u0103 brut\u0103 pe an, aproape 9% din totalul VAB de 46,8 miliarde de lire sterline. Acas\u0103 la un vast sectorul publicit\u0103\u021bii, marketingului \u0219i designului<\/a> care cuprinde web, produs, design vestimentar, PR \u0219i analiz\u0103 de date, acest ora\u0219 este unul de urm\u0103rit dac\u0103 sunte\u021bi \u00een c\u0103utarea unei cariere pe termen lung \u00een spa\u021biul creativ.<\/p>\n

                \n
              1. \n

                Newcastle Upon Tyne<\/strong><\/h3>\n<\/li>\n<\/ol>\n

                Newcastle upon Tyne este un ora\u0219 plin de via\u021b\u0103 din nord-estul \u021b\u0103rii, care ofer\u0103 o lume de posibilit\u0103\u021bi pentru cei care lucreaz\u0103 \u00een domeniul creativ. Potrivit unor date recente, ora\u0219ul are, de asemenea, una dintre cele mai bune pozi\u021bii din Marea Britanie sectoarele tehnologice cu cea mai rapid\u0103 cre\u0219tere<\/a>, care ofer\u0103 peste 1.300 de locuri de munc\u0103.<\/p>\n

                \"\"<\/a><\/p>\n

                \u00cen afar\u0103 de faptul c\u0103 se afl\u0103 pe locul 7 \u00een topul celor mai mari companii din Marea Britanie.th<\/sup> cel mai bine pl\u0103tit ora\u0219 pentru roluri creative, Newcastle upon Tyne este renumit pentru c\u0103 este un punct fierbinte pentru agen\u021biile digitale, ceea ce reprezint\u0103 o veste interesant\u0103 pentru oricine caut\u0103 un loc de munc\u0103 \u00een domeniul dezvolt\u0103rii web, marketingului digital sau designului!<\/p>\n


                \nPune\u021bi-v\u0103 pe hart\u0103<\/strong><\/h2>\n

                De\u0219i, \u00een mod previzibil, Londra ocup\u0103 primul loc \u00een topul celor mai bune locuri de munc\u0103 din Marea Britanie \u00een industria creativ\u0103, \u00een func\u021bie de salariu, este clar c\u0103 alte ora\u0219e, precum Manchester \u0219i Edinburgh, recupereaz\u0103 rapid decalajul, multe ora\u0219e din Marea Britanie av\u00e2nd multe de oferit celor care lucreaz\u0103 \u00een industria creativ\u0103 \u00een ceea ce prive\u0219te cultura ora\u0219ului \u0219i oportunit\u0103\u021bile de progres. Este \u00eencurajator s\u0103 vedem c\u0103 industriile creative au dep\u0103\u0219it \u0219i s-au adaptat la provoc\u0103rile aduse de pandemie - indiferent unde alege\u021bi s\u0103 lucra\u021bi ca creativ, este o perioad\u0103 interesant\u0103 pentru o industrie plin\u0103 de posibilit\u0103\u021bi.<\/p>\n

                 <\/p>","protected":false},"excerpt":{"rendered":"

                Despite facing two years of demanding circumstances at the hands of the pandemic, many creative businesses throughout the UK have managed to adapt and thrive. With the sector remaining a desirable field for creative workers, we’ve investigated the best places to work in the UK within the creative industry for those setting their sights on […]<\/p>\n","protected":false},"author":134,"featured_media":71940,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547],"tags":[],"class_list":{"0":"post-71942","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing"},"acf":[],"yoast_head":"\nThe Best Place in the UK for Creative Workers | Solopress<\/title>\n<meta name=\"description\" content=\"Print and Design experts Solopress have investigated the best place to work in the UK within the creative industry.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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