{"id":73302,"date":"2023-01-24T13:31:41","date_gmt":"2023-01-24T13:31:41","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=73302"},"modified":"2023-02-10T20:58:42","modified_gmt":"2023-02-10T20:58:42","slug":"priviti-ascutit-o-istorie-a-insignelor-cu-nasturi","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/ro\/print-inspiration\/look-sharp-a-history-of-button-badges\/","title":{"rendered":"Arat\u0103 bine! O istorie a insignelor cu nasturi"},"content":{"rendered":"
<\/div>

Insignele cu nasturi, cunoscute \u0219i sub numele de insigne cu ace, au o istorie lung\u0103 \u0219i bogat\u0103 \u00een cultura britanic\u0103. Pentru a marca introducerea Insigne de buton<\/a> la imensa gam\u0103 de tip\u0103rituri promo\u021bionale de la Solopress, vom prezenta istoria insignelor, din epoca victorian\u0103 p\u00e2n\u0103 la linia Victoria.\u00a0<\/span><\/p>\n

Na\u0219terea insignei<\/b><\/h2>\n

Insigna cu nasturi, a\u0219a cum o cunoa\u0219tem ast\u0103zi, a ap\u0103rut pentru prima dat\u0103 la sf\u00e2r\u0219itul secolului al XIX-lea. Bro\u0219ele din metal turnat sau \u0219tan\u021bat \u0219i emailate existau deja, dar produc\u021bia lor necesita o pricepere, timp \u0219i cheltuieli semnificative. Pe de alt\u0103 parte, insignele cu nasturi \u0219i-au primit numele pentru c\u0103 au fost realizate \u00eentr-un mod similar \u0219i de c\u0103tre aceia\u0219i produc\u0103tori ca \u0219i nasturii acoperi\u021bi cu p\u00e2nz\u0103.<\/span><\/p>\n

\"Pin<\/a><\/p>\n

\u00cen 1894 \u0219i 1896, o companie american\u0103 numit\u0103 Whitehead & Hoag Co. a depus brevete pentru un \"insign\u0103 sau un buton\" care consta \u00eentr-un desen imprimat pe h\u00e2rtie, presat pe un suport metalic \u0219i protejat de un strat transparent de celuloz\u0103. Un inel metalic \u021binea ansamblul la locul s\u0103u, iar un ac din spate fixa insigna la hainele purt\u0103torului. Acest design persist\u0103 p\u00e2n\u0103 \u00een prezent, cu mici varia\u021bii \u00een ceea ce prive\u0219te materialele \u0219i designul. Este acest tip de insign\u0103 pe care Solopress \u00eel ofer\u0103 \u00een <\/span>Rotund<\/span><\/a>, <\/span>P\u0103trat<\/span><\/a> \u0219i <\/span>Dreptunghi<\/span><\/a> op\u021biuni.<\/span><\/p>\n

O educa\u021bie victorian\u0103<\/b><\/h2>\n

\u00cen acela\u0219i an \u00een care a fost depus cel de-al doilea brevet, regina Victoria a \u00eemplinit 60 de ani pe tron, iar insignele jubiliare de diamant au devenit populare \u00een tot Imperiul Britanic. A urmat un val de insigne populare \u00een Marea Britanie, at\u00e2t pentru a sus\u021bine Imperiul \u00een timpul R\u0103zboiului Boer, c\u00e2t \u0219i pentru a se opune acestuia \u00een timpul campaniei pentru independen\u021ba Indiei, condus\u0103 de Mahatma Gandhi.<\/span><\/p>\n

\"Boer<\/a>
Bro\u0219\u0103 din perioada r\u0103zboiului boier, cu marca Whitehead & Hoag Co. vizibil\u0103 pe revers.<\/figcaption><\/figure>\n

\u00cen timpul celui de-al Doilea R\u0103zboi Mondial, insignele cu insigne au fost folosite pentru ca oamenii s\u0103 \u00ee\u0219i arate sprijinul pentru efortul de r\u0103zboi. Multe insigne cu ace prezentau sloganuri sau imagini patriotice \u0219i au fost purtate at\u00e2t de b\u0103rba\u021bi, c\u00e2t \u0219i de femei, pentru a-\u0219i demonstra loialitatea fa\u021b\u0103 de \u021bara lor.<\/span><\/p>\n

Pace \u0219i dragoste<\/b><\/h2>\n

\u00cen anii 1960, insignele cu ace au devenit un accesoriu popular \u00een r\u00e2ndul tinerilor din contracultura. Cre\u0219terea mi\u0219c\u0103rii hippy a dus la o cre\u0219tere a utiliz\u0103rii insignelor cu insigne, ca o modalitate prin care tinerii \u00ee\u0219i puteau exprima individualitatea \u0219i nonconformismul. Multe insigne cu insigne din aceast\u0103 epoc\u0103 prezentau simboluri ale p\u0103cii, flori \u0219i alte simboluri ale contraculturii.\u00a0<\/span><\/p>\n

\"\"<\/a><\/p>\n

Insigna CND a fost conceput\u0103 \u00een 1958 de designerul, artistul \u0219i pacifistul Gerard Holtom. Desenul, bazat pe o figur\u0103 care exprim\u0103 literele \"N\" \u0219i \"D\" prin semaforizare, a fost adoptat \u0219i adaptat de mi\u0219carea hippy pe pancarte, afi\u0219e, \u00eembr\u0103c\u0103minte \u0219i, bine\u00een\u021beles, pe insignele cu nasturi.<\/span><\/p>\n

Inventarea emoji<\/b><\/h2>\n

De asemenea, \u00een anii '60, un insign\u0103 cu buton a inventat, f\u0103r\u0103 s\u0103 vrea, emoji-ul. Potrivit<\/span> aceast\u0103 istorie cuprinz\u0103toare<\/span><\/a>, povestea \u00eencepe \u00een 1963, c\u00e2nd State Mutual Life Assurance Company din Massachusetts era \u00een c\u0103utarea unui simbol optimist pentru a \u00eembun\u0103t\u0103\u021bi moralul angaja\u021bilor.\u00a0<\/span><\/p>\n

\"\"<\/a><\/p>\n

Ace\u0219tia au angajat un grafician pe nume Harvey Ball, a c\u0103rui solu\u021bie a fost o insign\u0103 circular\u0103 cu doi ochi ovali \u0219i un z\u00e2mbet radiant, reprezentat\u0103 \u00een negru pe un fundal galben. S-a n\u0103scut \"Smiley\", care a dat na\u0219tere nu numai la insigne cu ace, ci \u0219i la autocolante, postere, tricouri \u0219i, \u00een timp, la cel mai utilizat emoji de pe glob.<\/span><\/p>\n

Punk Pins<\/strong><\/h2>\n

Mi\u0219c\u0103rile punk, new wave \u0219i ska \u00een dou\u0103 tonuri din anii 1970 \u0219i 1980 au folosit, de asemenea, insignele cu insigne ca form\u0103 de autoexprimare. Insignele de tip punk prezentau adesea mesaje \u0219i imagini \u00eendr\u0103zne\u021be, anti-establishment, \u0219i erau purtate ca o modalitate de a face o declara\u021bie \u0219i de a sfida normele sociale.<\/span><\/p>\n

\"\"<\/a><\/p>\n

Personajul Rik (interpretat de Rik Mayall) din comedia revolu\u021bionar\u0103 din anii '80 \"The Young Ones\" purta de obicei o mul\u021bime de insigne cu sloganuri.Un fan s\u00e2rguincios a mers chiar at\u00e2t de departe \u00eenc\u00e2t s\u0103 <\/span>reproduce colec\u021bia lui Rik \u00een \u00eentregime<\/span><\/a>.<\/span><\/p>\n

Printre capturile lui Rik se num\u0103rau insigne care sus\u021bineau at\u00e2t Partidul Laburist, c\u00e2t \u0219i Alian\u021ba Liberal\u0103 SDP, precum \u0219i diverse mesaje de dezarmare nuclear\u0103, anti-apartheid, pro-revolu\u021bie \u0219i, \u00eentr-un mod oarecum incongruent, o insign\u0103 Blue Peter. Aceast\u0103 abordare satiric\u0103 a insignelor cu buton reflect\u0103 popularitatea acestora ca mijloc de autoexprimare \u00een anii Thatcher \u0219i \u00een perioada t\u00e2rzie a R\u0103zboiului Rece.<\/span><\/p>\n

Trupe britanice \u0219i literatur\u0103 britanic\u0103<\/strong><\/h2>\n

\u00cen anii '90, \u00eens\u0103, lucrurile nu puteau dec\u00e2t s\u0103 se \u00eembun\u0103t\u0103\u021beasc\u0103! Scena rave a \u00eembr\u0103\u021bi\u0219at utilizarea insignelor cu insigne, iar \"Smiley\" a revenit, de data aceasta ca o modalitate de a ar\u0103ta apartenen\u021ba la subcultura Acid House. Insignele cu insigne de tip \"rave\" aveau adesea culori str\u0103lucitoare, neon \u0219i imagini psihedelice \u0219i erau purtate pentru a se identifica ca f\u0103c\u00e2nd parte din ga\u0219c\u0103.<\/span><\/p>\n

Insignele Pin Badge au \u00eempodobit reverul vedetelor Brit Pop din anii '90. Abia au luat o pauz\u0103 \u00eenainte de a reveni din nou \u00een timpul rena\u0219terii punk new-wave de la \u00eenceputul anilor 2000, condus\u0103 de Strokes \u0219i The Libertines.<\/span><\/p>\n

\"\"<\/a><\/p>\n

Filmele \u0219i literatura au avut \u0219i ele parte de o parte. Utilizarea \u0219i semnifica\u021bia insignelor cu insigne este la fel de elaborat\u0103 cum v-a\u021bi a\u0219tepta, de exemplu, \u00een lumea vr\u0103jitorilor din Harry Potter. At\u00e2t c\u0103r\u021bile, c\u00e2t \u0219i filmele sunt pline de via\u021b\u0103 cu <\/span>referin\u021be la insigne<\/span><\/a> care ajut\u0103 la definirea personajelor \u0219i la dezvoltarea intrigii.<\/span><\/p>\n

Pinii politici<\/b><\/h2>\n

Insignele cu insigne au fost, de asemenea, folosite \u00een politic\u0103, ca o modalitate pentru politicieni \u0219i partide politice de a-\u0219i promova mesajul \u0219i de a ob\u021bine sprijin. Multe insigne politice prezint\u0103 imaginea unui candidat sau simbolul unui partid politic \u0219i sunt purtate de sus\u021bin\u0103tori pentru a ar\u0103ta c\u0103 sunt de acord cu un anumit candidat sau partid. Unele insigne cu insigne prezint\u0103, de asemenea, un slogan, cum ar fi infamul \"Make America Great Again\" al lui Donald Trump, care a fost contracarat de replica \"I'm With Her\" a lui Hilary Clinton \u00een campania preziden\u021bial\u0103 din 2016 din SUA, \u0219i de \"Build Back Better\" al lui Joe Biden \u00een 2020.<\/span><\/p>\n

\"\"<\/a><\/p>\n

\u00cen Marea Britanie, alegerile locale care vor avea loc pe 4 mai ar trebui s\u0103 se dovedeasc\u0103 interesante din mai multe puncte de vedere. Va pedepsi electoratul guvernul conservator? A e\u0219uat Starmer \u00een a inspira st\u00e2nga? Mai au democrat-liberalii puterea de a profita de haos? Oricare ar fi rezultatul, pute\u021bi paria c\u0103 vom vedea o mul\u021bime de insigne politice de partid la televizor \u0219i la sec\u021biile de votare.<\/span><\/p>\n

Pentru a fi luate \u00een considerare<\/b><\/h2>\n

Londonezii care c\u0103l\u0103toresc cu metroul \u0219i autobuzul sunt familiariza\u021bi cu insigna Baby On Board (Bebelu\u0219 la bord) a TFL. Aceste insigne au fost introduse \u00een 2005 pentru a-i ajuta pe ceilal\u021bi pasageri s\u0103 fie con\u0219tien\u021bi de prezen\u021ba la bord a femeilor \u00eens\u0103rcinate care ar putea avea nevoie de un loc. Prin\u021besa de Wales a fost chiar fotografiat\u0103 purt\u00e2nd una dintre insigne atunci c\u00e2nd era \u00eens\u0103rcinat\u0103 cu Prin\u021bul George. Insignele apar adesea pe eBay, dar nu v\u0103 l\u0103sa\u021bi p\u0103c\u0103li\u021bi! Acestea sunt disponibile <\/span>gratuit de la TFL<\/span><\/a>.<\/span><\/p>\n

\"\"<\/a><\/p>\n

 <\/p>\n

Insignele cu buton au fost adesea adoptate de alte grupuri care doresc s\u0103 fac\u0103 cunoscut\u0103 o condi\u021bie celor din jur. De exemplu, purtarea unei insigne care declar\u0103 c\u0103 v\u0103 afla\u021bi \u00eentr-o categorie de risc ridicat de infec\u021bie le ofer\u0103 celorlal\u021bi posibilitatea de a ac\u021biona cu considera\u021bie, f\u0103r\u0103 a fi nevoie s\u0103 abordeze direct subiectul cu ei.<\/span><\/p>\n

\u00cen prezent, insignele cu ace continu\u0103 s\u0103 fie un accesoriu popular \u00een r\u00e2ndul persoanelor de toate v\u00e2rstele. De la inventarea lor la sf\u00e2r\u0219itul secolului al XIX-lea, p\u00e2n\u0103 la utilizarea lor \u00een cel de-al Doilea R\u0103zboi Mondial, contracultura anilor 1960, mi\u0219c\u0103rile punk \u0219i rave \u0219i p\u00e2n\u0103 \u00een prezent, insignele cu ace au reprezentat o modalitate important\u0103 pentru oameni de a-\u0219i exprima convingerile, afilierile \u0219i individualitatea. Insignele cu insigne sunt folosite ca obiecte promo\u021bionale de c\u0103tre companii, organiza\u021bii \u0219i trupe, iar dumneavoastr\u0103 pute\u021bi intra \u00een ac\u021biune cu propriul dvs. <\/span>insigne imprimate la comand\u0103<\/span><\/a>.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Button Badges, also known as Pin Badges, have a long and rich history in UK culture. To mark the introduction of Button Badges to Solopress’ huge range of promotional print, we pin down the history of Badges, from Victorian times to the Victoria Line.\u00a0 The birth of the Badge The Button Badge as we know […]<\/p>\n","protected":false},"author":134,"featured_media":73325,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[],"class_list":{"0":"post-73302","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration"},"acf":[],"yoast_head":"\nLook sharp! A History of Button Badges - Solopress UK<\/title>\n<meta name=\"description\" content=\"From their invention in the late 19th century to the present day, we pin down the secret history of the Button Badge.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.solopress.com\/blog\/ro\/inspiratie-de-imprimare\/priviti-ascutit-o-istorie-a-insignelor-cu-nasturi\/\" \/>\n<meta property=\"og:locale\" content=\"ro_RO\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Look sharp! A History of Button Badges - Solopress UK\" \/>\n<meta property=\"og:description\" content=\"From their invention in the late 19th century to the present day, we pin down the secret history of the Button Badge.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.solopress.com\/blog\/ro\/inspiratie-de-imprimare\/priviti-ascutit-o-istorie-a-insignelor-cu-nasturi\/\" \/>\n<meta property=\"og:site_name\" content=\"The Latest Print and Design News | Solopress\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Solopress\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-24T13:31:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-10T20:58:42+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/01\/Button-Badge-Header-Image.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Danny Powell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@solopress\" \/>\n<meta name=\"twitter:site\" content=\"@solopress\" \/>\n<meta name=\"twitter:label1\" content=\"Scris de\" \/>\n\t<meta name=\"twitter:data1\" content=\"Danny Powell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Timp estimat pentru citire\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/print-inspiration\\\/look-sharp-a-history-of-button-badges\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/print-inspiration\\\/look-sharp-a-history-of-button-badges\\\/\"},\"author\":{\"name\":\"Danny Powell\",\"@id\":\"https:\\\/\\\/www.solopress.com\\\/blog\\\/#\\\/schema\\\/person\\\/0937555a256c22f94400f4b7e2329c09\"},\"headline\":\"Look sharp! 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