{"id":74482,"date":"2023-09-14T12:17:31","date_gmt":"2023-09-14T11:17:31","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=74482"},"modified":"2023-10-07T11:20:48","modified_gmt":"2023-10-07T10:20:48","slug":"6-sfaturi-pentru-materialele-expozitionale-la-evenimentul-dumneavoastra","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/ro\/exhibitions-trade-shows\/6-tips-for-exhibition-materials-at-your-event\/","title":{"rendered":"Expune\u021bi ca un expert: 6 sfaturi pentru materialele expozi\u021bionale la evenimentul dumneavoastr\u0103"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><a href=\"https:\/\/www.solopress.com\/blog\/ro\/exhibitions-conferences\/\" target=\"_blank\" rel=\"noopener\">Materiale de expozi\u021bie<\/a> \u0219i <a href=\"https:\/\/www.solopress.com\/blog\/ro\/promotional-products\/\" target=\"_blank\" rel=\"noopener\">articole promo\u021bionale<\/a> planta\u021bi s\u0103m\u00e2n\u021ba m\u0103rcii dumneavoastr\u0103 \u00een mintea poten\u021bialilor clien\u021bi. Faptul de a avea o parte din afacerea dumneavoastr\u0103 al\u0103turi de ei mult timp dup\u0103 eveniment, al\u0103turi de experien\u021ba pe care a\u021bi produs-o \u00een ziua respectiv\u0103, ofer\u0103 terenul perfect pentru ca aceast\u0103 s\u0103m\u00e2n\u021b\u0103 s\u0103 \u00eenfloreasc\u0103 \u0219i s\u0103 se transforme \u00eentr-un viitor client poten\u021bial loial \u0219i implicat.<\/p>\n<p>Am vorbit cu clien\u021bii no\u0219tri, care sunt expozan\u021bi experimenta\u021bi, pentru a v\u0103 transmite experien\u021bele \u0219i sfaturile lor, astfel \u00eenc\u00e2t urm\u0103torul dvs. eveniment s\u0103 fie un mare succes! Iat\u0103 \u0219ase sfaturi esen\u021biale cu privire la materialele de expozi\u021bie pentru a cre\u0219te gradul de con\u0219tientizare a m\u0103rcii dvs. la urm\u0103toarea expozi\u021bie comercial\u0103.<\/p>\n<h2><strong>1 - Materiale de expozi\u021bie: crearea funda\u021biei<\/strong><\/h2>\n<p>La baza oric\u0103rui eveniment stau calitatea \u0219i autenticitatea materialelor de expozi\u021bie pe care le furniza\u021bi. Considera\u021bi aceste elemente ca fiind elementele de construc\u021bie; ele dau tonul \u0219i formeaz\u0103 impresia ini\u021bial\u0103.<\/p>\n<p>Fie c\u0103 opta\u021bi pentru o textur\u0103 elegant\u0103 <a href=\"https:\/\/www.solopress.com\/blog\/ro\/brosuri-brosuri\/\" target=\"_blank\" rel=\"noopener\">Bro\u0219uri<\/a>, cu un design complicat <a href=\"https:\/\/www.solopress.com\/blog\/ro\/banners\/\" target=\"_blank\" rel=\"noopener\">Bannere<\/a>, sau designuri de fundal imersiv, fiecare element trebuie s\u0103 rezoneze cu identitatea m\u0103rcii.<\/p>\n<p>Dar mai mult dec\u00e2t aspectul, aspectul tactil nu poate fi subestimat. \u00centr-o er\u0103 digital\u0103, atingerea \u0219i sim\u021bul h\u00e2rtiei de calitate sau al unui material inovator v\u0103 poate distinge marca. Pentru mul\u021bi vizitatori, aceste elemente tangibile sunt cele care r\u0103m\u00e2n \u00een memorie.<\/p>\n<p>Crea\u021bi materiale de expozi\u021bie care s\u0103 rezoneze at\u00e2t cu imaginea de marc\u0103, c\u00e2t \u0219i cu clien\u021bii dumneavoastr\u0103. <a href=\"https:\/\/www.solopress.com\/blog\/ro\/water-bottles\/\" target=\"_blank\" rel=\"noopener\">Sticle de ap\u0103 de marc\u0103<\/a> sunt ceva ce vor folosi to\u021bi clien\u021bii, indiferent de industria lor.<\/p>\n<p>\u00centreba\u021bi-v\u0103 dac\u0103 cadourile promo\u021bionale pe care inten\u021biona\u021bi s\u0103 le oferi\u021bi la evenimentul dumneavoastr\u0103 sunt relevante pentru clien\u021bii dumneavoastr\u0103? Asigura\u021bi-v\u0103 c\u0103 con\u021binutul dvs. este relevant pentru baza dvs. de clien\u021bi.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/promotional-items.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74485\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/promotional-items.jpg\" alt=\"articole promo\u021bionale\" width=\"899\" height=\"600\" \/><\/a><\/p>\n<p>Aduce\u021bi materiale premium care eviden\u021biaz\u0103 ceea ce face ca brandul dumneavoastr\u0103 s\u0103 fie solu\u021bia de care au nevoie clien\u021bii \u00een trecere. Dac\u0103 sunte\u021bi o afacere ecologic\u0103, materialele ecologice care sunt sustenabile ofer\u0103 solu\u021bia perfect\u0103 pentru a comunica subtil angajamentul m\u0103rcii dvs. fa\u021b\u0103 de mediu.<\/p>\n<p>David Gilbert Photography ne-a spus: \"Nu uita\u021bi c\u0103 ave\u021bi foarte pu\u021bin timp la dispozi\u021bie pentru a atrage poten\u021bialii clien\u021bi, a\u0219a c\u0103 \u00eencerca\u021bi s\u0103 ie\u0219i\u021bi \u00een eviden\u021b\u0103. Trucuri precum dulciuri de bun\u0103 calitate, insigne, autocolante \u0219i baloane pot fi de asemenea de ajutor.\"<\/p>\n<p>Sanderling Books a ad\u0103ugat: \"Ofertele sunt esen\u021biale! Oferi\u021bi vizitatorilor dumneavoastr\u0103 ceva ce pot lua cu ei, care s\u0103 includ\u0103 numele dumneavoastr\u0103, numele firmei \u0219i un mesaj puternic.<\/p>\n<p>\"Pliantele sunt excelente pentru a-i face pe oameni s\u0103 se g\u00e2ndeasc\u0103 la tine \u0219i dup\u0103 eveniment.\"<\/p>\n<h2><strong>2 - Realizarea unui design interactiv al standului: Implic\u0103, nu doar expune<\/strong><\/h2>\n<p>S\u0103 intri \u00eentr-o expozi\u021bie poate fi comparat cu intrarea \u00eentr-o bibliotec\u0103 imens\u0103. Cum v\u0103 asigura\u021bi c\u0103 \"cartea\" dumneavoastr\u0103 va fi luat\u0103 \u0219i citit\u0103? Secretul const\u0103 \u00een interactivitate.<\/p>\n<p>Au apus zilele standurilor pasive cu afi\u0219aje simple. \u00cen aceast\u0103 epoc\u0103, vizitatorii caut\u0103 s\u0103 se implice. Imagina\u021bi-v\u0103 un stand \u00een care participan\u021bii pot personaliza produsele pe un ecran tactil sau se pot cufunda \u00eentr-un tur virtual al instala\u021biei dvs. cu ajutorul c\u0103\u0219tilor VR.<\/p>\n<p>Afi\u0219ajele interactive nu se limiteaz\u0103 doar la cele digitale. Crearea unei c\u0103l\u0103torii fizice prin standul dvs., folosind o nara\u021biune actual\u0103 sau oportun\u0103, poate ghida vizitatorii \u0219i poate l\u0103sa un impact de durat\u0103. Aceast\u0103 experien\u021b\u0103 dinamic\u0103 asigur\u0103 nu doar priviri trec\u0103toare, ci un interes autentic \u0219i prelungit.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/exhibition-materials.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74486\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/exhibition-materials.jpg\" alt=\"materiale de expozi\u021bie\" width=\"900\" height=\"540\" \/><\/a><\/p>\n<p>Utiliza\u021bi tehnologia; <a href=\"https:\/\/www.solopress.com\/blog\/ro\/marketing-de-afaceri\/theyre-back-un-ghid-pentru-comercianti-pentru-a-sparge-codul-qr\/\" target=\"_blank\" rel=\"noopener\">Coduri QR<\/a> care conduc la con\u021binut exclusiv sau la produse specifice pot extinde conversa\u021bia dincolo de spa\u021biul fizic.<\/p>\n<p>Brilliant Publications a ad\u0103ugat: \"Am constatat c\u0103 clien\u021bii sunt reticen\u021bi \u00een a lua cataloagele grele. Le recomand\u0103m s\u0103 tip\u0103reasc\u0103 o bro\u0219ur\u0103 sau un pliant mai pu\u021bin voluminos \u0219i s\u0103 utilizeze coduri QR care s\u0103 fac\u0103 leg\u0103tura cu site-ul dvs. web sau cu pagini specifice, astfel \u00eenc\u00e2t s\u0103 poat\u0103 accesa mai multe informa\u021bii despre produsul dvs. cu u\u0219urin\u021b\u0103.\"<\/p>\n<p>\u00cen mod similar, integrarea <a href=\"https:\/\/www.solopress.com\/blog\/ro\/inspiratie-de-imprimare\/crearea-unui-poster-de-realitate-augmentata\/\" target=\"_blank\" rel=\"noopener\">realitate augmentat\u0103<\/a> poate oferi profunzime demonstra\u021biilor de produs.<\/p>\n<p><iframe loading=\"lazy\" title=\"Player video YouTube\" src=\"https:\/\/www.youtube.com\/embed\/RPbm47qXxMQ?si=3K2tqQBUqxE0KF1N\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<h2><strong>3 - Cum pot expozan\u021bii s\u0103 transmit\u0103 mesajul lor c\u0103tre c\u00e2t mai mul\u021bi vizitatori?<\/strong><\/h2>\n<p>Provocarea cheie pentru un expozant este de a se face auzit \u00eentr-un cor de concuren\u021b\u0103. Mesajul dumneavoastr\u0103 trebuie s\u0103 fie conving\u0103tor \u0219i coerent.<\/p>\n<p>\u00cencepe\u021bi prin a distila esen\u021ba brandului dvs. \u00eentr-un mesaj succint \u0219i clar. Fiecare <a href=\"https:\/\/www.solopress.com\/blog\/ro\/afise\/\" target=\"_blank\" rel=\"noopener\">Poster<\/a>, <a href=\"https:\/\/www.solopress.com\/blog\/ro\/brosuri-brosuri\/\" target=\"_blank\" rel=\"noopener\">Bro\u0219ur\u0103<\/a>, \u0219i chiar \u0219i afi\u0219ajul digital ar trebui s\u0103 c\u00e2nte aceast\u0103 melodie.<\/p>\n<p>52 Design &amp; Advertising ne-a spus: \"Declara\u021biile de v\u00e2nzare \u00eendr\u0103zne\u021be, simple \u0219i scurte sunt at\u00e2t de eficiente. Concentreaz\u0103-te pe beneficiile cheie ale ceea ce faci - lucrurile care vor \u00eembun\u0103t\u0103\u021bi cel mai bine via\u021ba clientului t\u0103u ideal!<\/p>\n<p>\"Nu \u00eencerca\u021bi s\u0103 spune\u021bi tot ce pute\u021bi face deodat\u0103. Limiteaz\u0103-te la titlul principal \u0219i la lucrurile cu cel mai mare impact. \u00cencerca\u021bi s\u0103 face\u021bi o conexiune emo\u021bional\u0103 cu publicul, nu una intelectual\u0103.\"<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Exhibition-stand.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74487\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Exhibition-stand.jpg\" alt=\"Stand de expozi\u021bie\" width=\"899\" height=\"600\" \/><\/a><\/p>\n<p>Atingerile personale, cum ar fi mostrele gratuite sau consulta\u021biile individuale, \u00eei fac pe vizitatori s\u0103 se simt\u0103 aprecia\u021bi. Acest lucru poate face mai probabil\u0103 transformarea lor \u00een clien\u021bi sau ambasadori ai m\u0103rcii. Cu o strategie armonizat\u0103, v\u0103 ve\u021bi asigura c\u0103 mesajul dvs. rezoneaz\u0103 pe scar\u0103 larg\u0103.<\/p>\n<h2><strong>4 - Obiecte promo\u021bionale: gratuit\u0103\u021bi, ambasadori de marc\u0103 \u0219i orice altceva \u00eentre acestea<\/strong><\/h2>\n<p>Obiectele de marc\u0103 sunt ambasadorii t\u0103cu\u021bi ai afacerii dumneavoastr\u0103, continu\u00e2nd conversa\u021bia mult timp dup\u0103 \u00eencheierea expozi\u021biei. Cu toate acestea, cheia este de a trece dincolo de generic \u0219i de a intra \u00een domeniul memorabilului.<\/p>\n<p>G\u00e2ndi\u021bi-v\u0103 la articole care \u00eempletesc utilitatea cu unicitatea. Din nou, asigura\u021bi-v\u0103 c\u0103 toate obiectele au leg\u0103tur\u0103 at\u00e2t cu marca, c\u00e2t \u0219i cu clien\u021bii dumneavoastr\u0103.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Promotional-Items-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74491\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Promotional-Items-2.jpg\" alt=\"Articole promo\u021bionale \" width=\"900\" height=\"600\" \/><\/a><\/p>\n<p>Producerea <a href=\"https:\/\/www.solopress.com\/blog\/ro\/hats-caps\/beanie-hats\/\" target=\"_blank\" rel=\"noopener\">branded Beanies<\/a> pentru clien\u021bii care lucreaz\u0103 \u00een aer liber are sens, dar sunt ele relevante pentru cei care au un loc de munc\u0103 la birou?<\/p>\n<p>Fiecare obiect ar trebui s\u0103 fie o \u00eentruchipare a valorilor m\u0103rcii, ceva ce vizitatorii pot lua acas\u0103. Aceast\u0103 consecven\u021b\u0103 a experien\u021bei de marc\u0103 este cea care asigur\u0103 o implicare prelungit\u0103.<\/p>\n<p>Apropo de ambasadorii m\u0103rcii, asigura\u021bi-v\u0103 c\u0103 tot personalul care particip\u0103 la expozi\u021bie c\u00e2nt\u0103 acela\u0219i imn ca \u0219i materialele expozi\u021bionale. Un personal dezinteresat sau neinformat poate fi cea mai mare dezam\u0103gire pentru poten\u021bialii clien\u021bi.<\/p>\n<p>Telsa Media a ad\u0103ugat: \"Un personal proactiv, bine prezentat \u0219i informat poate contribui la asigurarea faptului c\u0103 mesajul dumneavoastr\u0103 ajunge la c\u00e2t mai mul\u021bi clien\u021bi posibil. Nu v\u0103 face\u021bi at\u00e2tea griji cu privire la marfa, ave\u021bi o atitudine pozitiv\u0103 \u0219i vorbi\u021bi cu oamenii.\"<\/p>\n<h2><strong>5 - Cel mai important<\/strong><strong>t materiale de expozi\u021bie pe care s\u0103 le lua\u021bi la evenimentul dvs.: calitate mai presus de cantitate<\/strong><\/h2>\n<p>Selec\u021bia m\u0103rfurilor este o decizie critic\u0103, deoarece poate fi tentant s\u0103 supra\u00eenc\u0103rca\u021bi vizitatorii cu articole promo\u021bionale.<\/p>\n<p>Acorda\u021bi prioritate calit\u0103\u021bii \u0219i relevan\u021bei. Fiecare obiect nu trebuie s\u0103 fie doar un suvenir, ci un instrument de imersiune.<\/p>\n<p>Wild Olive a spus: \"Ave\u021bi o mul\u021bime de bro\u0219uri \u0219i liste de pre\u021buri pentru a men\u021bine clien\u021bii informa\u021bi \u0219i implica\u021bi. Am constatat c\u0103 cardurile POS sunt excelente pentru a v\u0103 \u00eembun\u0103t\u0103\u021bi afi\u0219ajul.<\/p>\n<p>\"Prezentarea unor exponate moi, cum ar fi plantele, poate conferi standului dvs. o ambian\u021b\u0103 atractiv\u0103. Asigura\u021bi-v\u0103 c\u0103 produsele dvs. sunt u\u0219or de v\u0103zut. Personal, ne asigur\u0103m c\u0103 articolele noastre sunt \u00eentotdeauna bine iluminate, al\u0103turi de un panou de prezentare cu puncte de v\u00e2nzare clare care s\u0103 le permit\u0103 oamenilor s\u0103 \u0219tie ce ne deosebe\u0219te de ceilal\u021bi.\"<\/p>\n<p>Ceva la fel de simplu ca <a href=\"https:\/\/www.solopress.com\/blog\/ro\/cups-mugs\/\" target=\"_blank\" rel=\"noopener\">C\u0103ni \u0219i c\u0103ni<\/a> poate deveni o reamintire zilnic\u0103 a ethosului m\u0103rcii dumneavoastr\u0103.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/branded-merchandise.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74488\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/branded-merchandise.jpg\" alt=\"m\u0103rfuri de marc\u0103\" width=\"900\" height=\"600\" \/><\/a><\/p>\n<p>Furnizarea de articole care se \u00eempletesc cu rutina zilnic\u0103 a clien\u021bilor dvs. este o modalitate subtil\u0103 de a v\u0103 asigura c\u0103 marca dvs. r\u0103m\u00e2ne un g\u00e2nd obi\u0219nuit \u0219i nu doar o amintire trec\u0103toare.<\/p>\n<p>Re\u021beaua de s\u0103n\u0103tate a ad\u0103ugat: \"Un corp curat \u0219i c\u0103lcat <a href=\"https:\/\/www.solopress.com\/blog\/ro\/tablecloths\/\" target=\"_blank\" rel=\"noopener\">Fa\u021b\u0103 de mas\u0103<\/a> poate fi util\u0103 dac\u0103 utiliza\u021bi un tabel pentru a afi\u0219a elemente. G\u00e2ndi\u021bi-v\u0103 la orice produse suplimentare de care a\u021bi putea avea nevoie, cum ar fi suporturi pentru orice documenta\u021bie.<\/p>\n<p>\"Dac\u0103 ave\u021bi bugetul necesar, orice produse gratuite pot ad\u0103uga interes \u0219i culoare standului. Chiar \u0219i un bol de dulciuri \u0219i ciocolat\u0103 se bucur\u0103 \u00eentotdeauna de un tratament!\"<\/p>\n<h2><strong>6 - Concursurile: un magnet pentru implicare<\/strong><\/h2>\n<p>Concursurile pot servi drept magne\u021bi puternici, atr\u0103g\u00e2nd vizitatorii \u00een bra\u021bele m\u0103rcii dumneavoastr\u0103. Dar modul \u00een care prezenta\u021bi acest concurs v\u0103 poate diferen\u021bia.<\/p>\n<p>Dincolo de promisiunea unui premiu, g\u00e2ndi\u021bi-v\u0103 la materialele pe care le folosi\u021bi pentru a-l promova. Folosi\u021bi coduri QR pe bannere pentru a conecta afi\u0219ajul fizic cu lead-urile digitale, oferind o experien\u021b\u0103 interactiv\u0103.<\/p>\n<p>Care ar trebui s\u0103 fie premiul concursului dumneavoastr\u0103? Alegerile populare sunt:<\/p>\n<ul>\n<li>Bani<\/li>\n<li>Experien\u021be<\/li>\n<li>Produse<\/li>\n<li>Reduceri<\/li>\n<\/ul>\n<p>Oricare ar fi premiul, acesta trebuie s\u0103 fie relevant \u0219i s\u0103 reflecte valorile m\u0103rcii dumneavoastr\u0103. C\u00e2\u0219tig\u0103torii noroco\u0219i ar trebui s\u0103 se simt\u0103 apropia\u021bi de compania dumneavoastr\u0103. Concursurile au un poten\u021bial uria\u0219 de a v\u0103 impulsiona brandul \u00een marea de expozan\u021bi \u0219i de a crea un buzz consistent \u00een jurul standului dumneavoastr\u0103.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Competition.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74490\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2023\/09\/Competition.jpg\" alt=\"\" width=\"900\" height=\"600\" \/><\/a><\/p>\n<p>Entuziasmul generat de o competi\u021bie bine executat\u0103, combinat cu materiale expozi\u021bionale impecabile, poate amplifica prezen\u021ba m\u0103rcii dumneavoastr\u0103, f\u0103c\u00e2nd din aceasta un punct culminant memorabil al evenimentului.<\/p>\n<p>Brean Leisure Park a ad\u0103ugat: \"\u00centotdeauna cre\u0103m o competi\u021bie \u0219i oferim gratuit\u0103\u021bi de \u00eenalt\u0103 calitate. Produsele utile vor r\u0103m\u00e2ne mai mult timp pe birourile oamenilor, ceea ce \u00eenseamn\u0103 c\u0103 \u0219i brandul t\u0103u va r\u0103m\u00e2ne!\".<\/p>\n<h2><strong>Trebuie s\u0103 v\u0103 sorta\u021bi materialele pentru expozi\u021bie?<\/strong><\/h2>\n<p>Alegerea \u0219i crearea materialelor perfecte pentru expozi\u021bii poate deveni o corvoad\u0103. Nu v\u0103 face\u021bi griji, noi v\u0103 acoperim. Solopress v\u0103 poate oferi toate articolele promo\u021bionale de care brandul \u0219i standul dumneavoastr\u0103 au nevoie.<\/p>\n<p>Avem chiar \u0219i o pagin\u0103 dedicat\u0103 <a href=\"https:\/\/www.solopress.com\/blog\/ro\/exhibitions-conferences\/\" target=\"_blank\" rel=\"noopener\">imprimare pentru expozi\u021bii \u0219i conferin\u021be<\/a> pagina pentru dumneavoastr\u0103. Ce mai a\u0219tepta\u021bi?<\/p>","protected":false},"excerpt":{"rendered":"<p>Exhibition materials and promotional items plant the seed of your brand inside potential customers&#8217; heads. Having a piece of your business with them long after the event, alongside the experience you produced on the day, provides the perfect ground for this seed to flourish into a potentially loyal and engaged future customer. We spoke to [&hellip;]<\/p>\n","protected":false},"author":154,"featured_media":74494,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547,960],"tags":[757,899],"class_list":{"0":"post-74482","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing","8":"category-exhibitions-trade-shows","9":"tag-exhibition-stands","10":"tag-exhibitions"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Exhibit Like An Expert: 6 Tips For Exhibition Materials At Your Event<\/title>\n<meta name=\"description\" content=\"We spoke to seasoned exhibitioners to pass on their experiences and advice to help you with your exhibition materials at your next event.\" \/>\n<meta name=\"robots\" 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