{"id":75576,"date":"2025-07-03T13:32:47","date_gmt":"2025-07-03T12:32:47","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=75576"},"modified":"2025-12-03T10:05:17","modified_gmt":"2025-12-03T10:05:17","slug":"sange-nou-care-sprijina-colegiul-south-essex-la-premiile-add","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/ro\/art-design\/new-blood-supporting-south-essex-college-at-the-add-awards\/","title":{"rendered":"New Blood: sus\u021binerea Colegiului South Essex la Premiile D&AD"},"content":{"rendered":"
<\/div>

La \u00eenceputul acestui an, Solopress a primit studen\u021bii de la Graphic Design de la South Essex College pentru o privire \u00een culise asupra modului \u00een care designul devine imprimare, pe care am acoperit-o \u00eentr-un <\/span>postarea anterioar\u0103 pe blog<\/span><\/a>. Vizita a oferit o perspectiv\u0103 asupra fluxurilor noastre de produc\u021bie \u0219i a st\u00e2rnit discu\u021bii despre modul \u00een care materialele tip\u0103rite ar putea ajuta studen\u021bii s\u0103 \u00ee\u0219i prezinte lucr\u0103rile mai eficient.\u00a0<\/span><\/p>\n

Pe m\u0103sur\u0103 ce aceste discu\u021bii ini\u021biale s-au desf\u0103\u0219urat, au ap\u0103rut o serie de idei practice. \u00cen timp ce unele se axau pe C\u0103r\u021bi de vizit\u0103<\/a> pentru crearea de re\u021bele, a devenit clar c\u0103 afi\u0219ajul \u0219i imprimarea de luat la pachet ar putea juca, de asemenea, un rol semnificativ atunci c\u00e2nd studen\u021bii au expus ca parte a Premiile D&AD New Blood<\/a>. Lucr\u00e2nd \u00een colaborare cu \u0219eful de curs Steve Page, am dezvoltat un pachet de imprimare adaptat pentru a sprijini apari\u021bia cohortei 2025 la expozi\u021bia de premii, pentru a-i ajuta s\u0103-\u0219i prezinte munca \u00een mod profesional \u0219i pentru a-i ajuta s\u0103 se conecteze la poten\u021biali angajatori \u0219i colaboratori.<\/span><\/p>\n

Recunoa\u0219terea talentului \u00een design<\/b><\/h2>\n

Premiile D&AD - numite dup\u0103 organismul lor fondator, Design and Art Direction - se num\u0103r\u0103 printre cele mai prestigioase distinc\u021bii din industria global\u0103 de design \u0219i publicitate. \u00cenfiin\u021bate \u00een 1962, premiile celebreaz\u0103 excelen\u021ba creativ\u0103 \u00eentr-o gam\u0103 larg\u0103 de discipline, inclusiv branding, ilustra\u021bie, design digital, copywriting \u0219i ambalaje. <\/span><\/p>\n

\u00cen cadrul programului, categoria New Blood este dedicat\u0103 talentelor emergente: studen\u021bi, absolven\u021bi \u0219i creativi aspiran\u021bi care fac primii pa\u0219i \u00een industrie. Pe l\u00e2ng\u0103 expunerea la agen\u021bii \u0219i studiouri de top, New Blood ofer\u0103 o platform\u0103 pentru prezentarea ideilor \u00eendr\u0103zne\u021be, originale \u0219i pline de poten\u021bial.<\/span><\/p>\n

R\u0103m\u00e2ne\u021bi proaspe\u021bi cu semnalizarea Foamex\u00a0<\/b><\/h2>\n

\"\"<\/a><\/p>\n

Pentru standul expozi\u021bional principal de la D&AD New Blood, fiec\u0103rui student i-au fost alocate dou\u0103 panouri A1 pentru a afi\u0219a imagini cheie din proiectele lor finale. \u00cen loc s\u0103 le imprim\u0103m intern pe h\u00e2rtie cu jet de cerneal\u0103, care \u00een anii trecu\u021bi a dus la probleme cu c\u0103ldura \u0219i curbarea, le-am produs pe h\u00e2rtie de 5mm Panouri de semnalizare Foamex<\/a>. U\u0219or, durabil \u0219i u\u0219or de suspendat, Foamex s-a dovedit a fi o alegere ideal\u0103 pentru decorul interior \u0219i a contribuit la \u00eembun\u0103t\u0103\u021birea prezent\u0103rii generale a standului.<\/span><\/p>\n

Dup\u0103 cum a spus Steve Page, \"Lucrarea beneficiaz\u0103 \u00eentr-adev\u0103r de o produc\u021bie bun\u0103. Sc\u00e2ndurile at\u00e2rn\u0103 minunat. Nu se curbeaz\u0103, sunt foarte u\u0219or de nivelat \u0219i de f\u0103cut s\u0103 arate bine.\"<\/span><\/p>\n

Carte po\u0219tal\u0103 ca samplers<\/b><\/h2>\n

\"\"<\/a><\/p>\n

\u00cen plus fa\u021b\u0103 de semnalizarea de format mare, am tip\u0103rit \u0219i c\u0103r\u021bi po\u0219tale individuale pentru fiecare student expozant. Aceste pachete compacte au servit mai multor scopuri: un suvenir al expozi\u021biei, un \u00eendemn de a v\u0103 aminti o lucrare preferat\u0103 \u0219i o modalitate direct\u0103 de a r\u0103m\u00e2ne \u00een contact cu designerul din spatele acesteia.<\/span><\/p>\n

Fiecare card con\u021binea o imagine selectat\u0103 \u0219i detalii de contact, permi\u021b\u00e2nd poten\u021bialilor colaboratori, angajatori sau admiratori s\u0103 ia leg\u0103tura cu ace\u0219tia. Atunci c\u00e2nd sunt distribuite la evenimente de portofoliu precum New Blood, aceste carduri ofer\u0103 un punct fizic de leg\u0103tur\u0103 \u00eentr-o mare de portofolii digitale.<\/span><\/p>\n

Un dosar care le reune\u0219te pe toate<\/b><\/h2>\n

Pentru a g\u0103zdui setul complet de c\u0103r\u021bi po\u0219tale, am lucrat cu Steve pentru a produce un dosar cu design personalizat care s\u0103 unifice identitatea grupului \u0219i s\u0103 fac\u0103 pachetul s\u0103 par\u0103 complet.<\/p>\n

Laminat pentru durabilitate \u0219i cu ilustra\u021bii de marc\u0103, dosarul avea o copert\u0103 frontal\u0103 care se deschidea pentru a dezv\u0103lui c\u0103r\u021bile po\u0219tale \u00eempachetate cu grij\u0103 \u00een interior. Clapetele interne au \u021binut con\u021binutul \u00een siguran\u021b\u0103, \u00een timp ce un singur punct adeziv a \u021binut \u00eentregul dosar \u00eempreun\u0103.<\/p>\n

Rezultatul nu a fost doar un suport practic, ci \u0219i o pies\u0103 atent\u0103 de design de imprimare \u00een sine. Acesta a conferit materialelor expozi\u021biei un aspect \u00eengrijit, profesional, facilit\u00e2nd \u00een acela\u0219i timp colectarea \u0219i transportul lucr\u0103rilor studen\u021bilor de c\u0103tre vizitatori.<\/p>\n

Steve a fost mul\u021bumit de rezultate: \"Acest lucru s-a dovedit a fi foarte frumos. Frumos laminat, un pachet cu toate c\u0103r\u021bile noastre \u00een interior. Solopress a fost fantastic\u0103, sprijinind cu adev\u0103rat studen\u021bii.\"<\/p>\n

Pe teren la D&AD New Blood<\/b><\/h2>\n

\"\"<\/a><\/p>\n

Designerul senior Matt Bruty \u0219i \u0219efa departamentului de marketing Jane Wickens au participat la avanpremiera spectacolului din 30 iunie, care a avut loc la Londra ca parte a premiilor D&AD New Blood, una dintre cele mai respectate vitrine pentru talentele \u00een devenire din lumea designului \u0219i a publicit\u0103\u021bii.<\/span><\/p>\n

\"Standardul de lucru a fost de-a dreptul impresionant\", a declarat Matt. \"A existat o gam\u0103 real\u0103 de idei, dar ceea ce a ie\u0219it cel mai mult \u00een eviden\u021b\u0103 a fost energia \u0219i aten\u021bia la detalii. Este clar c\u0103 ace\u0219ti elevi nu \u00eenva\u021b\u0103 doar abilit\u0103\u021bi me\u0219te\u0219ug\u0103re\u0219ti, ci se g\u00e2ndesc profund la modul de a comunica \u0219i de a se conecta.\"<\/span><\/p>\n

Steve Page a fost de acord. \"Acest spectacol este \u00eentotdeauna la un standard ridicat, dar este un an foarte bun. Sunt c\u00e2teva universit\u0103\u021bi mari aici, iar locul de desf\u0103\u0219urare \u0219i-a intrat cu adev\u0103rat \u00een drepturi. Studen\u021bii au muncit din greu, iar asta se vede\".<\/span><\/p>\n

Dincolo de spectacol<\/b><\/h2>\n

\"\"<\/a><\/p>\n

\u00cen urma apari\u021biei sale la expozi\u021bia absolven\u021bilor, pachetul tip\u0103rit va fi prezentat \u0219i \u00een cadrul premiilor D&AD, o celebrare mai larg\u0103 a excelen\u021bei \u00een design \u0219i publicitate. \u00cen cadrul acestuia, categoria New Blood eviden\u021biaz\u0103 creativii emergen\u021bi care sunt la \u00eenceput de carier\u0103, oferind expunere agen\u021biilor, recrutorilor \u0219i speciali\u0219tilor din industrie.<\/span><\/p>\n

C\u0103r\u021bile po\u0219tale \u0219i dosarul vor servi drept c\u0103r\u021bi de vizit\u0103 pentru absolven\u021bii Colegiului South Essex, pe m\u0103sur\u0103 ce \u00eencep s\u0103 \u00ee\u0219i lase amprenta \u00een lumea designului. Fie c\u0103 aceste conexiuni se concretizeaz\u0103 \u00een oferte de munc\u0103, colabor\u0103ri sau pur \u0219i simplu conversa\u021bii, suntem m\u00e2ndri c\u0103 am jucat un mic rol \u00een a-i ajuta pe ace\u0219ti designeri s\u0103 intre \u00een lumina reflectoarelor.<\/span><\/p>\n

Privind \u00eenainte<\/b><\/h2>\n

Le dorim absolven\u021bilor din acest an mult succes, at\u00e2t la Premiile D&AD, c\u00e2t \u0219i \u00een carierele lor viitoare. A fost un privilegiu s\u0103 contribuim la c\u0103l\u0103toria lor \u0219i s\u0103 sprijinim South Essex College \u00een eforturile sale de a preg\u0103ti studen\u021bii pentru cerin\u021bele \u0219i oportunit\u0103\u021bile industriilor creative.<\/span><\/p>\n

A\u0219tept\u0103m deja cu ner\u0103bdare s\u0103 lucr\u0103m cu cohorta de anul viitor \u0219i s\u0103 vedem ce idei, formate \u0219i talente noi apar. Dac\u0103 v\u0103 sim\u021bi\u021bi inspira\u021bi s\u0103 da\u021bi via\u021b\u0103 propriului proiect creativ, explora\u021bi gama noastr\u0103 complet\u0103 de<\/span> Panouri de semnalizare<\/a>, C\u0103r\u021bi po\u0219tale<\/a> \u0219i Dosare <\/a><\/span>pentru a \u00eencepe.<\/span><\/p>","protected":false},"excerpt":{"rendered":"

Earlier this year, Solopress welcomed Graphic Design students from South Essex College for a behind-the-scenes look at how design becomes print, which we covered in a previous blog post. The visit offered insight into our production workflows and sparked conversations about how printed materials could help students showcase their work more effectively.\u00a0 As those initial […]<\/p>\n","protected":false},"author":134,"featured_media":75579,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[545,974,557,960],"tags":[],"class_list":{"0":"post-75576","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-art-design","8":"category-community","9":"category-customer-stories","10":"category-exhibitions-trade-shows"},"acf":[],"yoast_head":"\nNew Blood: supporting South Essex College at the D&AD Awards | The Latest Print and Design News | Solopress<\/title>\n<meta name=\"description\" content=\"Solopress supported South Essex College students exhibiting at the D&AD New Blood Awards with 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