{"id":26853,"date":"2014-11-05T14:04:51","date_gmt":"2014-11-05T14:04:51","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=26853"},"modified":"2019-07-02T16:17:09","modified_gmt":"2019-07-02T15:17:09","slug":"yuksek-teknoloji-baski","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/tr\/print-industry-news\/high-tech-print\/","title":{"rendered":"\u0130nan\u0131lmaz derecede harika y\u00fcksek teknoloji bask\u0131"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><!--more--><\/p>\n<h3><em>QR kodu 2013 y\u0131l\u0131nda \"\u00f6l\u00fc ilan edildi\". Bu zavall\u0131, yanl\u0131\u015f anla\u015f\u0131lm\u0131\u015f \u015fey hi\u00e7bir zaman tam potansiyeline ula\u015famam\u0131\u015f olsa da, y\u00fcksek teknolojili bask\u0131 alan\u0131nda ilerlemeler kaydedilmeye devam ediyor.<\/em><\/h3>\n<p>Son y\u0131llardaki teknolojik geli\u015fmelere ra\u011fmen, bask\u0131 hala reva\u00e7ta. Kartvizitlerden el ilanlar\u0131na kadar bask\u0131 makineleri i\u015fletmelerin, hay\u0131r kurumlar\u0131n\u0131n ve bireylerin ihtiya\u00e7lar\u0131n\u0131 kar\u015f\u0131lamak i\u00e7in 7\/24 \u00e7al\u0131\u015f\u0131yor. Bununla birlikte, t\u00fcketiciler bir izlenim yaratmak ve sunabileceklerini geli\u015ftirmek i\u00e7in \"daha fazlas\u0131n\u0131\" ar\u0131yor. Y\u00fcksek teknolojili bask\u0131 bu konuda pek \u00e7ok f\u0131rsat sunuyor.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-26856\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/feel_flavour_hed_2014.jpg\" alt=\"iletken m\u00fcrekkep y\u00fcksek teknoloji bask\u0131 posteri\" width=\"600\" height=\"400\" \/><\/p>\n<p><em>Yasal Uyar\u0131: Bu blogda payla\u015f\u0131lan fikirlerden baz\u0131lar\u0131 deneysel veya beta a\u015famas\u0131ndad\u0131r ve hen\u00fcz yayg\u0131n olarak kullan\u0131lamamaktad\u0131r. Ama bizi izlemeye devam edin!<\/em><\/p>\n<h2>QR ve NFC<\/h2>\n<p>QR kodunun ger\u00e7ekten yayg\u0131nla\u015fmam\u0131\u015f olmas\u0131n\u0131n utan\u00e7 verici oldu\u011funu d\u00fc\u015f\u00fcn\u00fcyorum. Milyonlarcam\u0131z\u0131n g\u00fcn boyunca ak\u0131ll\u0131 telefonlar\u0131m\u0131za yap\u0131\u015f\u0131k olmas\u0131na ra\u011fmen, ne kadar faydal\u0131 olabileceklerini yeterince insan fark etmedi. \u00d6rne\u011fin, otob\u00fcs beklerken bir film afi\u015fi mi g\u00f6rd\u00fcn\u00fcz? QR kodunu taray\u0131n ve co\u011frafi etiketleme kombinasyonu ile yerel sineman\u0131zda izlemek i\u00e7in bilet almaya y\u00f6nlendirilebilirsiniz. Ne yaz\u0131k ki, \u00e7ok say\u0131da insan QR kodlar\u0131n\u0131n faydalar\u0131n\u0131 ya da bunlar\u0131 tarama ve kullanma s\u00fcrecini tam olarak kavrayabilmi\u015f de\u011fil. Bu da QR kodlar\u0131n\u0131n web sitelerinde \u015fa\u015f\u0131rt\u0131c\u0131 bir \u015fekilde g\u00f6r\u00fcnt\u00fclenmesine veya b\u00fcy\u00fck boy formatlarda bas\u0131lmas\u0131na ve reklam i\u00e7in dijital vinil ara\u00e7 giydirmelerine dahil edilmesine neden oldu. Zaten sitede olan biri neden bir QR kodunu taras\u0131n ki? Bu onlar\u0131 nereye g\u00f6t\u00fcrecek? Ve neden bir emlak\u00e7\u0131n\u0131n arabas\u0131na devasa b\u00fcy\u00fckl\u00fckte bir tane bas\u0131ls\u0131n? \u0130nsanlar\u0131n \u00e7ok uzaktan taramas\u0131n\u0131 m\u0131 istiyorsunuz?<\/p>\n<p>NFC tart\u0131\u015fmas\u0131z bir \u015fekilde daha pop\u00fcler hale geldi, ancak hala g\u00fcnl\u00fck ya\u015fam\u0131n bir par\u00e7as\u0131 olmaktan \u00e7ok bir yenilik olarak g\u00f6r\u00fcl\u00fcyor. D\u00fc\u015f\u00fck enerjili, bluetooth sinyali kullanarak konum tabanl\u0131 hizmetleri geni\u015fletmek ve perakende ma\u011fazalar\u0131nda mikro konum tabanl\u0131 f\u0131rsatlar sunmak, konserlerde veya spor etkinliklerinde taraftar deneyimlerini geli\u015ftirmek veya ofislerde veya kamu binalar\u0131nda bilgi payla\u015fmak i\u00e7in uygulanabilir. Y\u00fcksek teknolojili bask\u0131n\u0131n en iyi \u00f6rneklerinden biri olan NFC teknolojisi, b\u00fcy\u00fck bir otoparkta araban\u0131z\u0131 nereye park etti\u011finizi hat\u0131rlamak gibi konum tabanl\u0131 hizmetler i\u00e7in posterlere uygulanabilir.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-26858\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/nfc-poster-remember-parking-garage-spot-smart-poster_1024x1024.jpg\" alt=\"nfc y\u00fcksek teknoloji\u0307 baskili otopark posteri\u0307\" width=\"600\" height=\"751\" \/><\/p>\n<h2>\u0130letken M\u00fcrekkep<\/h2>\n<p>Hen\u00fcz bas\u0131l\u0131 medyada yayg\u0131n olmasa da bu y\u00f6nde ilerleyen iletken m\u00fcrekkep, y\u00fcksek teknolojili bask\u0131n\u0131n gelece\u011fi olabilir. Reklam panolar\u0131ndan kartvizitlere kadar her \u015feyi do\u011frudan dijital d\u00fcnyaya ba\u011flamak i\u00e7in kullan\u0131labilir. \u0130letken m\u00fcrekkep, onunla temas eden herkesin unutulmaz, \u00e7ok duyulu deneyimler ya\u015famas\u0131n\u0131 sa\u011flar. Bunun kullan\u0131m alanlar\u0131 aras\u0131nda tan\u0131tt\u0131klar\u0131 grubun m\u00fczi\u011fini \u00e7alan posterler, ak\u0131ll\u0131 telefonlarla bilgi payla\u015fan el ilanlar\u0131 ve de\u011ferli m\u00fc\u015fterilere \u00f6zel bilgiler sa\u011flayan kuponlar yer al\u0131yor. Dergi bask\u0131s\u0131n\u0131n gelece\u011fi de iletken m\u00fcrekkepte yat\u0131yor olabilir, bu da okuyucular\u0131n her say\u0131y\u0131 inceleme \u015feklini geli\u015ftirebilir. Ayr\u0131ca iletken m\u00fcrekkep, art\u0131r\u0131lm\u0131\u015f ger\u00e7eklik i\u00e7in ek bir teknolojik etkile\u015fim d\u00fczeyi sa\u011flayabilir.<\/p>\n<p>Londra'daki Bare Conductive, uygun fiyatl\u0131 elektrikli boya geli\u015ftiren bir tasar\u0131m ve teknoloji st\u00fcdyosudur. Devreleri boyamak ve \u00e7izmek i\u00e7in kart sto\u011fu \u00fczerinde kullan\u0131labiliyor ve ba\u015fka bir malzemeyle kapland\u0131\u011f\u0131nda bile \u00f6zelliklerini koruyor. Bunu kullanarak ka\u011f\u0131d\u0131 potansiyel bir dokunmatik ekran olarak d\u00fc\u015f\u00fcnmeye ba\u015flayabiliriz; olas\u0131l\u0131klar sonsuz.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-26859\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/51667_HouseSet_litup_hand_1000x500-720x415.jpg\" alt=\"bare conductive y\u00fcksek teknoloji bask\u0131 d\u00fcnyas\u0131n\u0131 ayd\u0131nlat\u0131yor\" width=\"600\" height=\"346\" \/><\/p>\n<h2>Elektronik Bask\u0131<\/h2>\n<p>Brezilya'da C&amp;A, S\u00e3o Paulo'daki tasar\u0131m ajans\u0131 DM9DDB sayesinde Facebook'u geleneksel dergilerin i\u00e7ine ta\u015f\u0131mak i\u00e7in y\u00fcksek teknolojili bask\u0131 kulland\u0131. \u015eu anda daha \u00e7ok teknolojik bir deney niteli\u011finde olan bu \u00e7al\u0131\u015fmada, okuyucular derginin \u00f6zel bir bask\u0131s\u0131 i\u00e7in Facebook'a \u00f6n kay\u0131t yapt\u0131rd\u0131lar ve dergi, \u00f6zelle\u015ftirilmi\u015f bir elektronik \u00e7iple birlikte geldi. Dergide be\u011fendikleri i\u00e7erikleri ke\u015ffettiklerinde, sosyal a\u011fa ba\u011flanan bir \"be\u011fen\" d\u00fc\u011fmesine fiziksel olarak dokunabiliyorlard\u0131. Bas\u0131l\u0131 yay\u0131n\u0131n gelece\u011finde bir ba\u015fka potansiyel geli\u015fme olarak selamlanan bu elektronik geli\u015fme, sosyal medyan\u0131n ge\u00e7erli bir perakende tan\u0131t\u0131m arac\u0131 oldu\u011funun da alt\u0131n\u0131 \u00e7izdi.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/FO0ZB42HHI4UKII.MEDIUM.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-26855\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/FO0ZB42HHI4UKII.MEDIUM.jpg\" alt=\"y\u00fcksek teknoloji\u0307li\u0307 baski i\u0307\u00e7i\u0307n hari\u0307ka \u00f6rnekler\" width=\"620\" height=\"465\" \/><\/a><\/p>\n<h2>TouchBase<\/h2>\n<p>Amerika'daki MIT \u00f6\u011frencilerinin TouchBase adl\u0131 giri\u015fimi, devrim yaratabilecek y\u00fcksek teknolojili bask\u0131 kullan\u0131yor <a href=\"https:\/\/www.solopress.com\/blog\/tr\/kartvi%cc%87zi%cc%87tler\/\">kartvi\u0307zi\u0307tler<\/a>. Her kart, parmak izinin elektronik sinyalini taklit eden iletken m\u00fcrekkep devresi ile bas\u0131lm\u0131\u015ft\u0131r. Kartviziti bir ak\u0131ll\u0131 telefon ekran\u0131na dokundurdu\u011funuzda dijital profil verileri saniyeler i\u00e7inde aktar\u0131lacakt\u0131r. Bunun gibi yenilik\u00e7i kartlar, kullan\u0131c\u0131y\u0131 TouchBase ki\u015fiselle\u015ftirilmi\u015f profiline g\u00f6t\u00fcrmenin yan\u0131 s\u0131ra sosyal profillere ba\u011flanabilir veya ba\u015fka bilgiler de payla\u015fabilir.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-26860\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/touchbase-e1375144475627.jpg\" alt=\"touchbase kartvi\u0307zi\u0307tleri\u0307 y\u00fcksek teknoloji\u0307li\u0307 baski i\u0307\u00e7i\u0307n hari\u0307ka bi\u0307r \u00f6rnek\" width=\"600\" height=\"450\" \/><\/p>\n<h2>D\u00fc\u015f\u00fcncelerimizi De\u011fi\u015ftirmek<\/h2>\n<p>QR kodlar\u0131n\u0131n bazen komik kullan\u0131m\u0131ndan iletken m\u00fcrekkebe kadar t\u00fcm bu \u00f6rnekler, baz\u0131 ola\u011fan\u00fcst\u00fc y\u00fcksek teknolojili bask\u0131 malzemeleri yaratmak i\u00e7in teknoloji, yetenek ve yarat\u0131c\u0131l\u0131\u011f\u0131n var oldu\u011funu kan\u0131tlamaktad\u0131r. Onlar uyum sa\u011flamaya ve geli\u015fmeye devam ederken, t\u00fcketiciler olarak bizlerin de d\u00fc\u015f\u00fcnme \u015feklimizin de\u011fi\u015fmesi gerekiyor. Belki de daha fazla insan y\u00fcksek teknolojili bask\u0131daki geli\u015fmeleri duymaya al\u0131\u015ft\u0131k\u00e7a, bunu bir hile olmaktan \u00e7\u0131kar\u0131p t\u00fcketici deneyimlerini geli\u015ftirmek ve bilgi payla\u015fmak i\u00e7in daha uygun ve yararl\u0131 bir ara\u00e7 olarak g\u00f6rmeye ba\u015flayacakt\u0131r.<\/p>\n<h2>Bask\u0131lar\u0131n\u0131zla Yarat\u0131c\u0131 Olun<\/h2>\n<p>Solopress \u00e7ok say\u0131da \u0131smarlama bask\u0131 se\u00e7ene\u011fi sunar. Yani akl\u0131n\u0131zda yarat\u0131c\u0131 ve s\u0131ra d\u0131\u015f\u0131 bir fikir varsa, <a title=\"solopress \u0131smarlama bask\u0131\" href=\"https:\/\/www.solopress.com\/blog\/tr\/contact-us\/\">\u0130leti\u015fime ge\u00e7in!<\/a> Ismarlama ekibimiz sizinle birlikte \u00e7al\u0131\u015fmak ve bunu ger\u00e7e\u011fe d\u00f6n\u00fc\u015ft\u00fcrmek i\u00e7in ellerinden geleni yapacakt\u0131r.\u00a0<!--\/codes_iframe--><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":26856,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[550],"tags":[],"class_list":{"0":"post-26853","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-industry-news"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Insanely Awesome High Tech Print | Solopress<\/title>\n<meta name=\"description\" content=\"Want something &quot;more&quot; to make an impression on your customers? 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