{"id":62435,"date":"2019-07-08T08:30:11","date_gmt":"2019-07-08T07:30:11","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=62435"},"modified":"2023-05-25T21:17:58","modified_gmt":"2023-05-25T20:17:58","slug":"hartes-beauty-tenha-bi%cc%87r-yerden-bi%cc%87r-markayi-tanitiyor","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/tr\/customer-stories\/hartes-beauty-promoting-a-brand-from-a-secluded-location\/","title":{"rendered":"Hartes Beauty - g\u00f6zlerden uzak bir yerden bir markay\u0131 tan\u0131tmak"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><em>Bir spor salonunun i\u00e7ine gizlenmi\u015f olan Hartes Beauty, hizmetlerinin reklam\u0131n\u0131 yapmak ve yeni m\u00fc\u015fteriler kazanmak i\u00e7in m\u00fccadele ediyordu. Bizim yard\u0131m\u0131m\u0131zla salon marka bilinirli\u011fini art\u0131rarak yeni m\u00fc\u015fteriler \u00e7ekti ve onlar\u0131 elinde tuttu.<\/em><\/p>\n<h2><strong>Hartes Beauty ile tan\u0131\u015f\u0131n<\/strong><\/h2>\n<p><a href=\"https:\/\/www.hartesbeauty.co.uk\/\">Hartes G\u00fczellik<\/a> Rochford, Essex'te bulunan bir butik salon. Bir spor salonunun i\u00e7inde yer alan salon, t\u0131rnak bak\u0131m\u0131ndan festival makyaj\u0131na kadar \u00e7e\u015fitli uygulamalar sunuyor. Sahibi Danielle, randevulardan stoklar\u0131n yeniden d\u00fczenlenmesine ve sosyal medyaya kadar i\u015fletmeyi tek ba\u015f\u0131na y\u00f6netiyor.<\/p>\n<p>Ancak baz\u0131 b\u00fcy\u00fck zorluklarla kar\u015f\u0131la\u015ft\u0131.<\/p>\n<p>Danielle, Solopress'e hem spor salonunda hem de \u015fehirde ve daha geni\u015f bir alanda g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fcn\u00fc art\u0131rmak i\u00e7in pazarlama \u00fcr\u00fcnleri aramaya geldi.<\/p>\n<h2><strong>Hartes ne gibi zorluklarla kar\u015f\u0131la\u015ft\u0131?<\/strong><\/h2>\n<p>Bir spor salonunun i\u00e7ine gizlenmi\u015f bu k\u00fc\u00e7\u00fck g\u00fczellik salonu sesini duyurmakta zorlan\u0131yordu. \u00c7ok daha fazla g\u00f6r\u00fcn\u00fcrl\u00fck sunan kalabal\u0131k ana caddelerden uzak konumu ve kapl\u0131calar ve onlar\u0131n geni\u015f hizmetleriyle rekabet etmesi nedeniyle Hartes Beauty marka bilinirli\u011fi konusunda ger\u00e7ek bir zorlukla kar\u015f\u0131 kar\u015f\u0131ya kald\u0131.<\/p>\n<p>Sahibi Danielle, en b\u00fcy\u00fck zorlu\u011funu 'spor salonu \u00fcyesi olmayan yeni m\u00fc\u015fterileri g\u00fczellik salonumu kullanmaya ikna etmeye \u00e7al\u0131\u015fmak' olarak tan\u0131ml\u0131yor.<\/p>\n<p>Dolay\u0131s\u0131yla, as\u0131l sorun spor salonu d\u0131\u015f\u0131ndan m\u00fc\u015fteri \u00e7ekmek. Ancak Danielle, mevcut spor salonu \u00fcyelerini salon m\u00fc\u015fterisi olmaya te\u015fvik etmek i\u00e7in de yard\u0131m istedi.<\/p>\n<p>Salon, ana spor salonunun g\u00f6r\u00fc\u015f alan\u0131n\u0131n d\u0131\u015f\u0131nda kald\u0131\u011f\u0131ndan, bir\u00e7ok \u00fcye salonu g\u00f6rmeden egzersiz yapmak i\u00e7in ziyaret edebilir.<\/p>\n<h2><strong>Solopress nas\u0131l yard\u0131mc\u0131 oldu?<\/strong><\/h2>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/07\/IMG_4405.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-62441\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/07\/IMG_4405.jpg\" alt=\"Hartes Beauty Kartvizitleri ve Bro\u015f\u00fcrleri\" width=\"375\" height=\"500\" \/><\/a><\/p>\n<p>G\u00f6zlerden uzak konumuyla s\u0131n\u0131rl\u0131 olan Danielle, bas\u0131l\u0131 pazarlamaya yat\u0131r\u0131m yapmaya karar verdi. Ba\u015flang\u0131\u00e7ta Solopress'i 'bana en yak\u0131n bask\u0131 \u015firketi' olarak se\u00e7ti ve \u015fimdi \u00fc\u00e7 y\u0131ld\u0131r hizmetlerimizi kullan\u0131yor. Hartes Beauty i\u00e7in a\u015fa\u011f\u0131dakiler de dahil olmak \u00fczere t\u00fcm bas\u0131l\u0131 pazarlama i\u015flerini ger\u00e7ekle\u015ftirdik:<\/p>\n<ul>\n<li><strong><a href=\"https:\/\/www.solopress.com\/blog\/tr\/el-ilanlari-brosurler\/\">Flyers<\/a>:<\/strong> Spor salonundan uzakta, yerel toplulukta el ilanlar\u0131 da\u011f\u0131tmak daha geni\u015f bir kitleye ula\u015fman\u0131za yard\u0131mc\u0131 olabilir. El ilan\u0131 da\u011f\u0131tma konusunda daha fazla ipucu i\u00e7in <a href=\"https:\/\/www.solopress.com\/blog\/tr\/ticari-pazarlama\/brosur-ve-el-ilanlarinizi-dagitmanin-en-iyi-yollari\/\">rehber<\/a>.<\/li>\n<li><strong><a href=\"https:\/\/www.solopress.com\/blog\/tr\/kartvi%cc%87zi%cc%87tler\/\">Kartvizitler<\/a>:<\/strong> Markan\u0131z\u0131 her zaman bir kartvizitle elinizin alt\u0131nda bulundurmak, reklam ve a\u011f olu\u015fturmada \u00f6nemli bir ara\u00e7t\u0131r.<\/li>\n<li><strong><a href=\"https:\/\/www.solopress.com\/blog\/tr\/sadakat-kartlari\/silk\/\">Sadakat Kartlar\u0131<\/a>:<\/strong> Bunlar, yeni ve mevcut m\u00fc\u015fterileri Hartes'in hizmetlerini kullanmaya devam ederek indirimli bir tedaviye do\u011fru ilerlemeye te\u015fvik etti.<\/li>\n<li><strong><a href=\"https:\/\/www.solopress.com\/blog\/tr\/posterler\/\">Posterler<\/a> ve <a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/\">A-Panolar\u0131<\/a>:<\/strong> Posterlerin bir A panosunun i\u00e7inde sergilenmesi, spor salonu \u00fcyelerinin salona olan yaya trafi\u011fini art\u0131rmaya yard\u0131mc\u0131 oldu.<\/li>\n<li><strong><a href=\"https:\/\/www.solopress.com\/blog\/tr\/makarali-afisler\/\">Makaral\u0131 Afi\u015fler<\/a>:<\/strong> Ana giri\u015fe yerle\u015ftirilen rulo afi\u015fler, spor salonunun hem i\u00e7inde hem de d\u0131\u015f\u0131nda i\u015fletmenin reklam\u0131n\u0131n yap\u0131lmas\u0131na yard\u0131mc\u0131 oldu.<\/li>\n<\/ul>\n<p>Bunun yan\u0131 s\u0131ra Danielle, daha geni\u015f bir kitleye ula\u015fmak i\u00e7in hizmetlerini \u00e7evrimi\u00e7i olarak payla\u015fmaya ve reklam\u0131n\u0131 yapmaya ba\u015flad\u0131.<\/p>\n<p>\"\u0130\u015fimi Facebook, Instagram ve Twitter dahil olmak \u00fczere sosyal medyada tan\u0131t\u0131yorum. Ayr\u0131ca kendi web sitem var ve Solopress'in \u00fcr\u00fcnlerini kullanarak spor salonunda reklam yap\u0131yorum.\"<\/p>\n<p>Danielle, bir spor salonunun i\u00e7ine gizlenmi\u015f olman\u0131n etkisini...<\/p>\n<ul>\n<li>markas\u0131n\u0131 b\u00fcy\u00fctmek<\/li>\n<li>yeni m\u00fc\u015fteriler \u00e7ekmek<\/li>\n<li>mevcut m\u00fc\u015fterileri \u00f6d\u00fcllendirin.<\/li>\n<\/ul>\n<h2><strong>Neden Solopress?<\/strong><\/h2>\n<p>Bas\u0131l\u0131 materyallerin yan\u0131 s\u0131ra, Danielle i\u00e7in birlikte \u00e7al\u0131\u015fmaktan keyif ald\u0131\u011f\u0131 bir \u015firket bulmak da \u00f6nemliydi.<\/p>\n<p>Neden Solopress'i kullanmaya devam etti\u011fi soruldu\u011funda Danielle \u015funlar\u0131 s\u00f6yledi: \"Solopress web sitesinin kullan\u0131m\u0131n\u0131 \u00e7ok kolay buluyorum, \u00e7izimlerimi hi\u00e7 stres ya\u015famadan y\u00fckleyebiliyorum. \u00dcr\u00fcnlerim her zaman \u00e7ok h\u0131zl\u0131 bir \u015fekilde haz\u0131r oluyor ve personel \u00e7ok yard\u0131mc\u0131 oluyor.\"<\/p>\n<p>K\u00fc\u00e7\u00fck bir i\u015fletme i\u015fleten Danielle'in ne zaman daha fazla \u00fcr\u00fcn sipari\u015f etmesi gerekti\u011fi her zaman net de\u011fildir. Ertesi g\u00fcn \u00fccretsiz teslimat ile Solopress, Danielle'e ihtiya\u00e7 duydu\u011fu esnekli\u011fi sa\u011fl\u0131yor.<\/p>\n<p>Essex'teki bir ba\u015fka yerel i\u015fletme sahibi olan Danielle, Solopress ile ilk kez sipari\u015f verdi\u011finde hizmetlerimize g\u00fcvenmi\u015fti. Ancak, bizim <a href=\"https:\/\/www.solopress.com\/blog\/tr\/our-awards\/\">\u00f6d\u00fcll\u00fc m\u00fc\u015fteri\u0307 hi\u0307zmetleri\u0307<\/a> Bu da onun 'kesinlikle ba\u015fka bir yere gitmeyece\u011finden' emin olmas\u0131n\u0131 sa\u011flad\u0131. \u00dcstelik gezinmesi kolay web sitemiz sayesinde sanat eserlerini zahmetsizce y\u00fckleyebiliyor.<\/p>\n<h2><strong>Sonu\u00e7lar<\/strong><\/h2>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/07\/IMG_4404.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-62444\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2019\/07\/IMG_4404.jpeg\" alt=\"Hartes Beauty Rulo Afi\u015f\" width=\"375\" height=\"500\" \/><\/a><\/p>\n<p>Danielle, Solopress'i kullanmaya ba\u015flad\u0131\u011f\u0131ndan beri salonuna daha fazla i\u015f getirmeye ve fark\u0131ndal\u0131\u011f\u0131 art\u0131rmaya ba\u015flad\u0131.<\/p>\n<p>\"Posterler, afi\u015fler ve el ilanlar\u0131 da dahil olmak \u00fczere tan\u0131t\u0131m materyallerim spor salonunda olmasayd\u0131, kimse salonumun burada oldu\u011funu bilemezdi ve ben de yeni m\u00fc\u015fteriler kazanamazd\u0131m\" diyor.<\/p>\n<p>\"Afi\u015fimi asmadan \u00f6nce, odam g\u00f6zlerden uzak oldu\u011fu i\u00e7in pek \u00e7ok spor salonu \u00fcyesi salonumun burada oldu\u011funu bilmiyordu,\" diye a\u00e7\u0131kl\u0131yor.<\/p>\n<p>\"Ancak bunu ana giri\u015fe ast\u0131\u011f\u0131mdan beri, Solopress'in posterlerinin bulundu\u011fu A panomun yan\u0131 s\u0131ra yeni m\u00fc\u015fterilerin ilgisini \u00e7ekmeye ger\u00e7ekten yard\u0131mc\u0131 oldu.\"<\/p>\n<p>Orada da durmay\u0131 planlam\u0131yor. Gelecekte de bizimle \u00e7al\u0131\u015fmaya devam edecek olan Danielle, i\u015fini daha da b\u00fcy\u00fctmeyi umuyor.<\/p>\n<p>Konumunuz kadar b\u00fcy\u00fck bir zorlukla kar\u015f\u0131 kar\u015f\u0131ya kald\u0131\u011f\u0131n\u0131zda, pazarlama \u00e7abalar\u0131n\u0131zda yarat\u0131c\u0131 olman\u0131z gerekir. Danielle, Solopress'in yard\u0131m\u0131yla i\u015fini geli\u015ftirdi ve konumunu bir s\u0131n\u0131rlama yerine f\u0131rsata d\u00f6n\u00fc\u015ft\u00fcrd\u00fc.<\/p>\n<p>\u0130\u015fletmenizin ayn\u0131 \u015feyi bizim ile nas\u0131l yapabilece\u011fini g\u00f6r\u00fcn <a href=\"https:\/\/www.solopress.com\/blog\/tr\/ticari-pazarlama\/cevrimdisi-pazarlamanin-10-avantaji\/\">rehber<\/a> \u00c7evrimd\u0131\u015f\u0131 pazarlamay\u0131 kullanman\u0131n avantajlar\u0131na.<\/p>","protected":false},"excerpt":{"rendered":"<p>Hidden inside a gym, Hartes Beauty was struggling to advertise its services and bring in new customers. With our help, the salon has increased brand awareness \u2013 attracting and retaining new clients. Introducing Hartes Beauty Hartes Beauty is a boutique salon in Rochford, Essex. Based inside a gym, the salon offers treatments ranging from nail [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":62438,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[557],"tags":[604,634,839,805,766],"class_list":{"0":"post-62435","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-customer-stories","8":"tag-business-cards","9":"tag-flyers-leaflets","10":"tag-loyalty-cards","11":"tag-posters","12":"tag-roller-banners"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Customer Story - Hartes Beauty | Solopress<\/title>\n<meta name=\"description\" content=\"Hartes Beauty was struggling to get noticed inside a local gym. 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