{"id":69250,"date":"2020-08-27T18:01:31","date_gmt":"2020-08-27T17:01:31","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=69250"},"modified":"2023-05-11T18:52:31","modified_gmt":"2023-05-11T17:52:31","slug":"acik-hava-reklamciligi-icin-nihai-rehber","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/tr\/business-marketing\/the-ultimate-guide-to-outdoor-advertising\/","title":{"rendered":"A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 i\u00e7in nihai rehber"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>\u015eehirde her y\u00fcr\u00fcd\u00fc\u011f\u00fcn\u00fczde, i\u015fe gitti\u011finizde veya bir ma\u011fazan\u0131n \u00f6n\u00fcnden ge\u00e7ti\u011finizde, neredeyse her zaman bir t\u00fcr a\u00e7\u0131k hava reklam\u0131n\u0131 fark edeceksiniz.<\/p>\n<p>G\u00f6rece\u011finiz sadece devasa reklam panolar\u0131 ve iskele afi\u015fleri de de\u011fildir. Tabela panolar\u0131, vinil afi\u015fler ve bask\u0131l\u0131 bayraklar gibi daha k\u00fc\u00e7\u00fck \u00f6l\u00e7ekli reklamlar, i\u015fletmeler taraf\u0131ndan markalar\u0131n\u0131n reklam\u0131n\u0131 yapmak i\u00e7in her g\u00fcn kullan\u0131lmaktad\u0131r.<\/p>\n<p>D\u0131\u015f pazarlama, potansiyel m\u00fc\u015fterilerin dikkatini \u00e7ekmenin ve do\u011fru ki\u015filere ula\u015fman\u0131n harika bir yolu olabilir.<\/p>\n<p>Bu k\u0131lavuzla, mevcut farkl\u0131 reklam materyalleri ve bunlar\u0131 markan\u0131z\u0131n yarar\u0131na yarat\u0131c\u0131 bir \u015fekilde nas\u0131l kullanabilece\u011finiz hakk\u0131nda daha fazla bilgi edineceksiniz.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Bu makalede ne var?<\/strong><\/h2>\n<ul>\n<li><a href=\"#WhatIs\" rel=\"nofollow\">A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 nedir?<\/a><\/li>\n<li><a href=\"#Important\" rel=\"nofollow\">A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 neden \u00f6nemlidir?<\/a><\/li>\n<li><a href=\"#Effective\" rel=\"nofollow\">Hangi fikirler a\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131m\u0131 etkili hale getirebilir?<\/a><\/li>\n<li><a href=\"#Regulations\" rel=\"nofollow\">Farkl\u0131 a\u00e7\u0131k hava reklam y\u00f6netmelikleri nelerdir?<\/a><\/li>\n<li><a href=\"#Products\" rel=\"nofollow\">Hangi a\u00e7\u0131k hava reklam \u00fcr\u00fcnlerini kullanabilirim?<\/a><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"WhatIs\"><strong>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 nedir?<\/strong><\/h2>\n<p>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131, d\u0131\u015far\u0131da sergilenen ve yanlar\u0131ndan ge\u00e7en olas\u0131 m\u00fc\u015fterilere ula\u015fan her t\u00fcrl\u00fc tan\u0131t\u0131md\u0131r. Normalde bina duvarlar\u0131na, pencerelere, sokak mobilyalar\u0131na, toplu ta\u015f\u0131ma ara\u00e7lar\u0131na ve ba\u011f\u0131ms\u0131z reklamlar olarak as\u0131l\u0131rlar.<\/p>\n<p>Yanlar\u0131ndan ge\u00e7en insanlar\u0131n dikkatini \u00e7ekecek \u015fekilde tasarlanm\u0131\u015flard\u0131r ve ma\u011faza promosyonlar\u0131n\u0131n, etkinliklerin, \u00e7al\u0131\u015fma saatleri ve yeni \u00fcr\u00fcn lansmanlar\u0131 gibi i\u015fletme bilgilerinin reklam\u0131n\u0131 yapmak i\u00e7in kullan\u0131labilirler.<\/p>\n<p>Kayda de\u011fer \u00f6rnekler aras\u0131nda reklam panolar\u0131, \u00e7\u0131kartmalar, tabelalar, afi\u015fler ve daha fazlas\u0131 yer almaktad\u0131r.<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"Important\"><strong>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 neden \u00f6nemlidir?<\/strong><\/h2>\n<p>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131, pazarlama cephaneli\u011finizde paha bi\u00e7ilmez bir silah olabilir.<\/p>\n<p>Her g\u00fcn \u015fehir ve kasaba merkezlerinden ge\u00e7en o \u00e7ok \u00f6nemli yaya trafi\u011fine ula\u015fman\u0131za yard\u0131mc\u0131 olabilir. \u0130nsanlar\u0131n yo\u011fun oldu\u011fu yerlere reklam vermek, daha geni\u015f bir kitleyi hedeflemenizi sa\u011flar - bu da daha fazla potansiyel m\u00fc\u015fteri anlam\u0131na gelir.<\/p>\n<p>D\u0131\u015f reklamlar \u00fcretmek, bas\u0131l\u0131 reklamlar gibi di\u011fer pazarlama y\u00f6ntemlerinizi de tamamlayabilir. <a href=\"https:\/\/www.solopress.com\/blog\/tr\/posterler\/\">posterler<\/a>, <a href=\"https:\/\/www.solopress.com\/blog\/tr\/el-ilanlari-brosurler\/\">el ilanlar\u0131<\/a> veya <a href=\"https:\/\/www.solopress.com\/blog\/tr\/brosurler-kitapciklar\/\">Bro\u015f\u00fcrler<\/a>. Bunlar\u0131 yan yana kulland\u0131\u011f\u0131n\u0131zda, i\u015fletmeniz i\u00e7in maksimum say\u0131da potansiyel m\u00fc\u015fteriye yakla\u015fabilirsiniz.<\/p>\n<h3><strong>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 ne kadar etkili?<\/strong><\/h3>\n<p>A <a href=\"https:\/\/www.lamar.com\/howtoadvertise\/Research\/~\/media\/0DBE9E668BD143C99CEE47A53F050B4B.ashx\" target=\"_blank\" rel=\"noopener noreferrer\">Nielsen \u00e7al\u0131\u015fmas\u0131<\/a> A\u00e7\u0131k hava reklamlar\u0131, \u00f6zellikle de posterler konusunda yap\u0131lan ara\u015ft\u0131rmada, kat\u0131l\u0131mc\u0131lar\u0131n 51%'sinin ge\u00e7ti\u011fimiz ay, 38%'sinin ise ge\u00e7ti\u011fimiz hafta bir reklam g\u00f6rd\u00fc\u011f\u00fc tespit edilmi\u015ftir.<\/p>\n<p>Daha da etkileyici olan, ankete kat\u0131lanlar\u0131n 47%'sinin g\u00f6rd\u00fckleri bir reklam\u0131 hat\u0131rlamay\u0131 ba\u015farm\u0131\u015f olmas\u0131d\u0131r.<\/p>\n<p>Bu t\u00fcr rakamlar \u015firketiniz i\u00e7in hayati \u00f6nem ta\u015f\u0131yabilir, \u00f6zellikle de tan\u0131t\u0131m\u0131n\u0131z\u0131 her g\u00fcn bir\u00e7ok ki\u015finin ge\u00e7ece\u011fi i\u015flek bir caddeye yerle\u015ftirirseniz. \u0130nsanlar\u0131n yaln\u0131zca reklam\u0131n\u0131z\u0131 g\u00f6rme de\u011fil, ayn\u0131 zamanda mesaj\u0131 ak\u0131llar\u0131nda tutma ve muhtemelen gelecekte sizinle i\u015f yapma olas\u0131l\u0131klar\u0131 \u00e7ok daha y\u00fcksek olacakt\u0131r.<\/p>\n<h3><strong>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131n\u0131n dezavantajlar\u0131 var m\u0131?<\/strong><\/h3>\n<p>Her ne kadar avantajlar\u0131n dezavantajlardan daha a\u011f\u0131r bast\u0131\u011f\u0131n\u0131 iddia etsek de, a\u00e7\u0131k havada reklam yapman\u0131n s\u0131n\u0131rlar\u0131n\u0131 bilmek \u00f6nemlidir.<\/p>\n<p>\u0130nsanlar reklamlar\u0131n\u0131z\u0131 genellikle hareket halindeyken g\u00f6recektir, bu da mesaj\u0131n\u0131z\u0131 k\u0131sa tutarak onlar\u0131 yakalaman\u0131z gerekti\u011fi anlam\u0131na gelir. Ayr\u0131ca, a\u00e7\u0131k hava reklam afi\u015finizin \u00f6n\u00fcnden ge\u00e7en herkesin hedef pazar\u0131n\u0131z\u0131n bir par\u00e7as\u0131 olmayaca\u011f\u0131 anlam\u0131na gelen at\u0131k kapsama riski de vard\u0131r.<\/p>\n<p>Ayr\u0131ca, reklam\u0131n\u0131zla tek bir alana sabitlenirsiniz, bu nedenle onu g\u00f6r\u00fcnt\u00fclemek i\u00e7in do\u011fru konumu se\u00e7meniz gerekir - aksi takdirde, ba\u015flang\u0131\u00e7ta ama\u00e7lad\u0131\u011f\u0131n\u0131zdan daha az say\u0131da ki\u015fiye ula\u015fma riskiyle kar\u015f\u0131 kar\u015f\u0131ya kal\u0131rs\u0131n\u0131z.<\/p>\n<p>&nbsp;<\/p>\n<h2 id=\"Effective\"><strong>A\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131m\u0131 nas\u0131l etkili hale getirebilirim?<\/strong><\/h2>\n<p>A\u00e7\u0131k havada reklam yaparken, y\u00fcr\u00fcyen veya seyahat eden insanlar\u0131n dikkatini \u00e7ekmek i\u00e7in tasar\u0131m\u0131n\u0131z\u0131n m\u00fcmk\u00fcn oldu\u011funca g\u00f6z al\u0131c\u0131 olmas\u0131n\u0131 sa\u011flaman\u0131z gerekir. Elbette bu, neyi tan\u0131tt\u0131\u011f\u0131n\u0131za ba\u011fl\u0131d\u0131r.<\/p>\n<p>Kural olarak, bu tasar\u0131m ilkelerine ba\u011fl\u0131 kalmaya \u00e7al\u0131\u015f\u0131n:<\/p>\n<ul>\n<li><strong>Kutunun d\u0131\u015f\u0131nda d\u00fc\u015f\u00fcn - <\/strong>2006'da, <a href=\"https:\/\/adage.com\/creativity\/work\/sundial-billboard\/6287\" target=\"_blank\" rel=\"noopener noreferrer\">McDonalds'\u0131n g\u00fcne\u015f saati reklam panosu<\/a> hangi saatte hangi yeme\u011fin yenece\u011fini g\u00f6stererek dikkatleri \u00fczerine \u00e7ekti. Bu, alternatif d\u00fc\u015f\u00fcncenin nas\u0131l ak\u0131lda kal\u0131c\u0131 bir reklam yaratabilece\u011fini g\u00f6steren a\u00e7\u0131k hava reklam \u00f6rneklerinden sadece biri.<\/li>\n<li><strong>Tasar\u0131m\u0131n\u0131z\u0131 tan\u0131t\u0131m\u0131n\u0131za g\u00f6re uyarlay\u0131n - <\/strong>\u00c7al\u0131\u015fma saatlerinin reklam\u0131n\u0131 yap\u0131yorsan\u0131z, m\u00fc\u015fterileriniz bu bilginin sade ve basit bir \u015fekilde sunulmas\u0131n\u0131 ister. Bir sat\u0131\u015f veya \u00fcr\u00fcn lansman\u0131 s\u00f6z konusuysa, daha abart\u0131l\u0131 bir \u015fey gerekebilir.<\/li>\n<li><strong>\u00d6ne \u00e7\u0131kt\u0131\u011f\u0131ndan emin olun - <\/strong>Markal\u0131 banklar, otob\u00fcs reklamlar\u0131, b\u00fcy\u00fck boy iskele afi\u015fleri... Hepsinin ortak bir \u00f6zelli\u011fi var, an\u0131nda fark edilebilmeleri. A\u00e7\u0131k hava reklam fikriniz ne olursa olsun, g\u00f6zlerin \u00fczerinde olmas\u0131 \u00e7ok \u00f6nemlidir, bu nedenle tasar\u0131m yaparken bu ger\u00e7e\u011fi her zaman akl\u0131n\u0131zda bulundurun.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2 id=\"Regulations\"><strong>Farkl\u0131 a\u00e7\u0131k hava reklam y\u00f6netmelikleri nelerdir?<\/strong><\/h2>\n<p>Reklamlar\u0131n\u0131z\u0131 halka g\u00f6stermeden \u00f6nce, nerede ve neyi g\u00f6sterip g\u00f6steremeyece\u011finizi bilmeniz \u00f6nemlidir.<\/p>\n<p>Birle\u015fik Krall\u0131k H\u00fck\u00fcmeti bu konuda kat\u0131 kurallara sahiptir ve bir <a href=\"https:\/\/www.gov.uk\/government\/publications\/outdoor-advertisements-and-signs-a-guide-for-advertisers\" target=\"_blank\" rel=\"noopener noreferrer\">a\u00e7ikhava reklamlari rehberi\u0307<\/a>. Bu k\u0131lavuzda, reklam olarak s\u0131n\u0131fland\u0131r\u0131lan \u00f6\u011feler tan\u0131mlanm\u0131\u015ft\u0131r, buna \u015funlar dahildir:<\/p>\n<ul>\n<li>Posterler ve bildiriler<\/li>\n<li>Levhalar ve tabelalar<\/li>\n<li>Bayrak reklamlar\u0131<\/li>\n<li>Y\u00f6n i\u015faretleri<\/li>\n<li>Emlak\u00e7\u0131 panolar\u0131<\/li>\n<li>Fiyat g\u00f6stergeleri<\/li>\n<\/ul>\n<p>Reklam\u0131n\u0131z\u0131 nerede sergiledi\u011finize ba\u011fl\u0131 olarak, ilgili makamlardan izin alman\u0131z gerekebilir.<\/p>\n<p>Genel olarak, bir a\u00e7\u0131k hava reklam\u0131n\u0131 sergilerken be\u015f 'standart ko\u015fula' uyman\u0131z gerekir. Bunlar \u015funlar olmal\u0131d\u0131r:<\/p>\n<ol>\n<li>Temiz ve d\u00fczenli tutuldu.<\/li>\n<li>G\u00fcvenli bir durumda tutulur.<\/li>\n<li>Bulunduklar\u0131 sitenin sahibinin izniyle g\u00f6r\u00fcnt\u00fclenir.<\/li>\n<li>Ula\u015f\u0131mla ilgili i\u015faretlerin (karayolu, demiryolu vb.) gizlenmemesi.<\/li>\n<li>Planlama yetkilisi talep ederse dikkatlice kald\u0131r\u0131l\u0131r.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<h2 id=\"Products\"><strong>Hangi a\u00e7\u0131k hava reklam \u00fcr\u00fcnlerini kullanabilirim?<\/strong><\/h2>\n<h3><strong>Duvar \u00e7\u0131kartmalar\u0131<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/wall-stickers\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69292 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/wall-stickers.jpeg\" alt=\"Duvar \u00c7\u0131kartmalar\u0131\" width=\"354\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Duvar \u00e7\u0131kartmalar\u0131 nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/wall-stickers\/\">Duvar \u00e7\u0131kartmalar\u0131<\/a> hem d\u0131\u015f hem de i\u00e7 mekanlarda bir ma\u011faza, kafe, bar veya restoran duvar\u0131na yerle\u015ftirilebilen \u00e7\u0131kartmalard\u0131r.<\/p>\n<p>\u0130ki yoldan biri kullan\u0131larak duvara yap\u0131\u015ft\u0131r\u0131labilirler:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/wall-stickers\/clings\/\"><strong>Statik Duvar Kaplamalar\u0131<\/strong><\/a><strong> - <\/strong>Statik enerji kullanarak \u00e7\u0131kartma duvara yap\u0131\u015f\u0131r ve art\u0131k ihtiya\u00e7 duyulmad\u0131\u011f\u0131nda kolayca \u00e7\u0131kar\u0131labilir.<\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/wall-stickers\/vinyl\/\"><strong>Vinil Duvar Yap\u0131\u015ft\u0131r\u0131c\u0131s\u0131<\/strong><\/a><strong> - <\/strong>Solopress duvar \u00e7\u0131kartmalar\u0131, \u00e7\u0131kartma hareket ettirildi\u011finde geride hi\u00e7bir kal\u0131nt\u0131 b\u0131rakmayan benzersiz bir yap\u0131\u015ft\u0131r\u0131c\u0131 teknolojisi kullan\u0131r.<\/li>\n<\/ul>\n<h4><strong>Neden duvar \u00e7\u0131kartmalar\u0131 kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>Promosyonunuza uygun bask\u0131l\u0131 bir tasar\u0131mla ki\u015fiselle\u015ftirilebilir ve \u00e7e\u015fitli y\u00fczeylerde kullan\u0131labilirler. Buna plastik, tu\u011fla, metal, beton ve daha fazlas\u0131 dahildir.<\/p>\n<p>Her iki \u00e7\u0131kartma t\u00fcr\u00fcn\u00fcn de uygulamas\u0131 kolay, uzun \u00f6m\u00fcrl\u00fc ve \u00e7\u0131karmas\u0131 kolayd\u0131r. Bu, farkl\u0131 bir yerde daha iyi \u00e7al\u0131\u015faca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyorsan\u0131z, duvar \u00e7\u0131kartmalar\u0131n\u0131z\u0131 birka\u00e7 kez yeniden yerle\u015ftirebilece\u011finiz anlam\u0131na gelir.<\/p>\n<h4><strong>Duvar \u00e7\u0131kartmalar\u0131 duvarlara zarar verir mi?<\/strong><\/h4>\n<p>Son teknoloji \u00fcr\u00fcn\u00fc form\u00fcller ve yap\u0131\u015ft\u0131r\u0131c\u0131lar sayesinde duvar sticker'lar\u0131n\u0131 duvarlar\u0131n\u0131za veya boyan\u0131za zarar vermeden kullanabilir ve \u00e7\u0131karabilirsiniz.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Zemin \u00e7\u0131kartmalar\u0131<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/floor-stickers\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69289 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/floor-stickers.jpeg\" alt=\"Zemin \u00c7\u0131kartmalar\u0131\" width=\"352\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Zemin \u00e7\u0131kartmalar\u0131 nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/floor-stickers\/\">Zemin \u00e7\u0131kartmalar\u0131<\/a> m\u00fc\u015fterilerinizi ma\u011fazan\u0131z\u0131n i\u00e7inde ve d\u0131\u015f\u0131ndayken gitmelerini istedi\u011finiz yere y\u00f6nlendirmek i\u00e7in kullan\u0131lan g\u00f6z al\u0131c\u0131 \u00e7\u0131kartmalard\u0131r.<\/p>\n<p>\u0130nsanlar\u0131n takip etmesine yard\u0131mc\u0131 olmak i\u00e7in m\u00fckemmel <a href=\"https:\/\/www.solopress.com\/blog\/tr\/floor-stickers\/2m-distancing\/\">sosyal mesafe<\/a> y\u00f6nergeler, insanlar\u0131n nereye gidebilece\u011fini i\u015faretler ve hangi y\u00f6n\u00fc takip edeceklerini g\u00f6sterir - m\u00fc\u015fterileri tesisinizde tutar.<\/p>\n<p>\u00c7\u0131kartmalar ayr\u0131ca kendi \u00e7\u0131kartmalar\u0131n\u0131zla da \u00f6zelle\u015ftirilebilir. <a href=\"https:\/\/www.solopress.com\/blog\/tr\/floor-stickers\/custom\/\">\u00f6zel tasar\u0131m<\/a> ve mesajlar - talimatlar\u0131n\u0131z\u0131 marka \u00fczerinde tutmak.<\/p>\n<h4><strong>Neden zemin \u00e7\u0131kartmalar\u0131 kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>Bunlar, d\u0131\u015far\u0131da kuyrukta bekleyen ve tesisinizin i\u00e7inde y\u00fcr\u00fcyen m\u00fc\u015fterilerle ilgili h\u00fck\u00fcmet y\u00f6nergelerini koruman\u0131n sorumlu bir yoludur. \u00c7\u0131kartmalar ayr\u0131ca m\u00fc\u015fteri refah\u0131n\u0131 ciddiye ald\u0131\u011f\u0131n\u0131z\u0131 g\u00f6sterir, bu da ba\u015fl\u0131 ba\u015f\u0131na iyi bir tan\u0131t\u0131md\u0131r.<\/p>\n<p>G\u00fcvenlik ekipmanlar\u0131 bile size reklam yapma \u015fans\u0131 verir. Zemin \u00e7\u0131kartmalar\u0131, marka logonuzu \u00f6zelle\u015ftirmek ve m\u00fc\u015fterilerinizin zihninde \u00f6n planda tutmak i\u00e7in ideal bir f\u0131rsat sunar.<\/p>\n<h4><strong>Zemin \u00e7\u0131kartmalar\u0131 dayan\u0131kl\u0131 m\u0131d\u0131r?<\/strong><\/h4>\n<p>Evet. Yap\u0131m\u0131nda kullan\u0131lan sa\u011flam ve parlak malzeme sayesinde zemin \u00e7\u0131kartmalar\u0131 iki ila be\u015f y\u0131l aras\u0131nda dayan\u0131r.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Tabela panolar\u0131<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69286 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/signage-boards.jpeg\" alt=\"Tabela Panolar\u0131\" width=\"420\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Tabela panolar\u0131 nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/\">Tabela panolar\u0131<\/a> i\u015f yerlerinin d\u0131\u015f\u0131ndaki duvarlara veya nesnelere sabitlenen ve sergilenen dayan\u0131kl\u0131 d\u0131\u015f mekan tan\u0131t\u0131m ara\u00e7lar\u0131d\u0131r. Reklamlar\u0131n\u0131zda yarat\u0131c\u0131 olmak ve yayalar\u0131n dikkatini \u00e7ekmek i\u00e7in renkli grafikler ve metinler kullanmak i\u00e7in harika bir f\u0131rsatt\u0131r.<\/p>\n<p>Solopress d\u00f6rt farkl\u0131 tabela t\u00fcr\u00fc sunmaktad\u0131r:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/correx-signs\/\"><strong>Correx<\/strong><\/a><strong> -<\/strong> K\u0131sa s\u00fcreli promosyonlar i\u00e7in oluklu plastikten yap\u0131lm\u0131\u015ft\u0131r.<\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/foamex-signs\/\"><strong>Foamex<\/strong><\/a><strong> - <\/strong>y\u00fczeylere \u00e7ivilemek i\u00e7in ideal, hafif tuvaller.<\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/dibond-signs\/\"><strong>Dibond<\/strong><\/a><strong> - <\/strong>Uzun \u00f6m\u00fcrl\u00fc sa\u011flaml\u0131k i\u00e7in al\u00fcminyum ve plastikten yap\u0131lm\u0131\u015ft\u0131r.<\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/signage-boards\/bollard-covers\/\"><strong>Mantar Bariyer Kapaklar\u0131<\/strong><\/a><strong> - <\/strong>ma\u011fazan\u0131z\u0131n d\u0131\u015f\u0131ndaki direklerin \u00fczerine yerle\u015ftirin.<\/li>\n<\/ul>\n<h4><strong>Neden tabela panolar\u0131 kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>Sa\u011flam malzemelerden yap\u0131ld\u0131klar\u0131 i\u00e7in, ka\u011f\u0131t tabanl\u0131 pazarlamadan \u00e7ok daha fazla d\u0131\u015f etkenlere dayanabilirler. Bu da onlar\u0131 de\u011ferli bir yat\u0131r\u0131m haline getirir, \u00e7\u00fcnk\u00fc daha uzun s\u00fcre yerinde kalabilir ve iyi g\u00f6r\u00fcnebilirler.<\/p>\n<p>Ayr\u0131ca, resminizi olu\u015ftururken size biraz daha fazla alan sa\u011flarlar. Ekstra alan, g\u00f6z al\u0131c\u0131 bir a\u00e7\u0131k hava reklam\u0131 tasarlamak i\u00e7in daha fazla bilgi ve g\u00f6r\u00fcnt\u00fc eklenebilece\u011fi anlam\u0131na gelir.<\/p>\n<h4><strong>Tabela panolar\u0131 ne kadar etkilidir?<\/strong><\/h4>\n<p>Tabela panolar\u0131 son derece etkilidir ve istatistikler marka bilinirli\u011finin \u015fu kadar artt\u0131\u011f\u0131n\u0131 g\u00f6stermektedir <a href=\"https:\/\/www.entrepreneur.com\/article\/295082\" target=\"_blank\" rel=\"noopener noreferrer\">47.7%.<\/a> Markan\u0131z\u0131n daha fazla g\u00f6r\u00fcn\u00fcrl\u00fc\u011f\u00fc ve tan\u0131n\u0131rl\u0131\u011f\u0131, daha fazla i\u015f alman\u0131z\u0131 sa\u011flayabilir.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Vinil afi\u015fler<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/vinyl-banners\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69283 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/vinyl-banners.jpeg\" alt=\"Vinil Afi\u015fler\" width=\"354\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Vinil afi\u015fler nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/vinyl-banners\/\">Vinil afi\u015fler<\/a> d\u0131\u015far\u0131da sergilendi\u011finde sert hava ko\u015fullar\u0131na dayanacak kadar dayan\u0131kl\u0131 olan b\u00fcy\u00fck boyutlu malzeme ekranlar\u0131d\u0131r.<\/p>\n<p>Afi\u015fler yap\u0131labilir:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/vinyl-banners\/pvc\/\"><strong>PVC<\/strong><\/a><strong> - <\/strong>UV \u0131\u015f\u0131\u011f\u0131ndan kaynaklanan solmaya kar\u015f\u0131 dayan\u0131kl\u0131, hafif, deliksiz afi\u015fler.<\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/vinyl-banners\/mesh\/\"><strong>Mesh<\/strong><\/a><strong> - <\/strong>R\u00fczgar\u0131n ge\u00e7mesine izin veren k\u00fc\u00e7\u00fck deliklere sahip afi\u015fler, a\u00e7\u0131k havada hasara kar\u015f\u0131 daha az duyarl\u0131 olmas\u0131n\u0131 sa\u011flar.<\/li>\n<\/ul>\n<p>Ayn\u0131 zamanda benzersiz <a href=\"https:\/\/www.solopress.com\/blog\/tr\/vinyl-banners\/cafe-barriers\/\">kafe bariyerleri<\/a>\u0130ki al\u00fcminyum direk aras\u0131na ili\u015ftirilmi\u015f bir afi\u015fin sergilendi\u011fi bu afi\u015fler genellikle kafelerin d\u0131\u015f\u0131nda g\u00f6r\u00fcl\u00fcr.<\/p>\n<h4><strong>Neden vinil afi\u015fler kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>\u0130ster k\u0131sa s\u00fcreli bir tan\u0131t\u0131m i\u00e7in ister daha kal\u0131c\u0131 bir \u015fey i\u00e7in ihtiyac\u0131n\u0131z olsun, vinil afi\u015fleri bir sonraki ihtiyac\u0131n\u0131z i\u00e7in saklamak kolayd\u0131r. Ayr\u0131ca hafif, sa\u011flam ve uzun \u00f6m\u00fcrl\u00fc olduklar\u0131ndan ilk yat\u0131r\u0131m\u0131n\u0131zdan g\u00fc\u00e7l\u00fc bir geri d\u00f6n\u00fc\u015f elde etmenizi sa\u011flarlar.<\/p>\n<p>Ayr\u0131ca, an\u0131nda tan\u0131n\u0131rlar ve tesisinizin \u00f6n\u00fcnden ge\u00e7enlerin dikkatini \u00e7ekmek i\u00e7in harikad\u0131rlar.<\/p>\n<h4><strong>Vinil afi\u015f nas\u0131l as\u0131l\u0131r?<\/strong><\/h4>\n<p>Vinil afi\u015flerimiz ip, kablo ba\u011f\u0131 veya gergi kancalar\u0131 kullan\u0131larak bir y\u00fczeye tutturulur. Bu ip, afi\u015flerin \u00fczerindeki g\u00fc\u00e7lendirilmi\u015f metal halkalardan ge\u00e7irilerek bir pencereye veya d\u0131\u015f duvara sabitlemenizi sa\u011flar.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Cam \u00e7\u0131kartmalar\u0131<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/window-stickers\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69280 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/window-stickers.jpeg\" alt=\"Pencere \u00c7\u0131kartmalar\u0131\" width=\"354\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Cam etiketleri nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/window-stickers\/\">Cam \u00e7\u0131kartmalar\u0131<\/a> bir pencerenin i\u00e7 k\u0131sm\u0131na yap\u0131\u015ft\u0131r\u0131lmak \u00fczere tasarlanan ve d\u0131\u015far\u0131dan ge\u00e7enlere bir reklam g\u00f6steren \u00e7\u0131kartmalard\u0131r.<\/p>\n<p>M\u00fc\u015fterileriniz daha tesisinize girmeden dikkatlerini \u00e7ekmek i\u00e7in tasarlanm\u0131\u015flard\u0131r.<\/p>\n<p>Bu yap\u0131\u015fkanlar ve \u00e7\u0131kartmalar cam y\u00fczeylere kolayca uygulanabilir, hareket ettirildiklerinde herhangi bir kal\u0131nt\u0131 b\u0131rakmazlar - bu da onlar\u0131 uygulamay\u0131 ve \u00e7\u0131karmay\u0131 kolayla\u015ft\u0131r\u0131r.<\/p>\n<h4><strong>Neden cam \u00e7\u0131kartmalar\u0131 kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>\u0130\u015fletmeler bunlar\u0131 genellikle sergilemek i\u00e7in kullan\u0131r:<\/p>\n<ul>\n<li>\u00c7al\u0131\u015fma saatleri<\/li>\n<li>Yol Tarifi<\/li>\n<li>Sat\u0131\u015f ve indirim bilgileri<\/li>\n<\/ul>\n<p>Pencere \u00e7\u0131kartmalar\u0131 \u00f6zellikle kap\u0131 camlar\u0131na veya hemen yanlar\u0131na yap\u0131\u015ft\u0131r\u0131ld\u0131klar\u0131nda - i\u00e7eri giren insanlar\u0131n g\u00f6z hizas\u0131nda - etkili olurlar. Bu \u015fekilde, markan\u0131zla ilgili bilgiler tam anlam\u0131yla g\u00f6z hizalar\u0131nda olur ve mesaj\u0131n\u0131z\u0131 alma \u015fanslar\u0131 artar.<\/p>\n<h4><strong>Vinil \u00e7\u0131kartmalar cama kolayca yap\u0131\u015f\u0131r m\u0131?<\/strong><\/h4>\n<p>Y\u00fcksek parlakl\u0131ktaki p\u00fcr\u00fczs\u00fcz y\u00fczey sayesinde, \u00fcr\u00fcn\u00fcn\u00fcz\u00fc uygularken hi\u00e7 sorun ya\u015famayacaks\u0131n\u0131z. <a href=\"https:\/\/www.solopress.com\/blog\/tr\/window-stickers\/vinyl\/\">vinil pencere \u00e7\u0131kartmalar\u0131<\/a> tam bir kolayl\u0131kla.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>A-boardlar<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69334 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/a-boards.jpeg\" alt=\"A-Panolar\u0131\" width=\"354\" height=\"325\" \/><\/a><\/p>\n<h4><strong>A panolar\u0131 nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/\">A-boardlar<\/a> kald\u0131r\u0131mlarda ve d\u00fckkanlar\u0131n d\u0131\u015f\u0131nda posterleri ve di\u011fer sanat eserlerini sergilemek i\u00e7in kullan\u0131lan serbest duran, \u00e7ift tarafl\u0131 bir \u00e7er\u00e7eve bi\u00e7imidir.<\/p>\n<p>Genellikle kafe ve restoranlar\u0131n d\u0131\u015f\u0131nda men\u00fcleri sergilemek i\u00e7in bulunurlar, kelimenin tam anlam\u0131yla potansiyel m\u00fc\u015fterileri ne sunduklar\u0131n\u0131 kontrol etmek i\u00e7in yollar\u0131nda durdururlar.<\/p>\n<p>Ayr\u0131ca, genellikle bir indirimin reklam\u0131n\u0131 yapmak i\u00e7in kullan\u0131l\u0131rlar ve insanlar\u0131 ne gibi pazarl\u0131klar oldu\u011funu g\u00f6rmek i\u00e7in bir ma\u011fazaya \u00e7ekerler.<\/p>\n<h4><strong>Neden A panolar\u0131 kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>Bu hafif ve hava ko\u015fullar\u0131na dayan\u0131kl\u0131 \u00e7\u00f6z\u00fcm, gece boyunca saklanmak \u00fczere d\u00fcz bir \u015fekilde katlanabilir ve ertesi sabah hemen \u00e7\u0131kar\u0131l\u0131p kurulabilir.<\/p>\n<p>Solopress'te \u00fc\u00e7 A panosu boyutu sunuyoruz:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/a2\/\" rel=\"nofollow\">A2<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/a1\/\" rel=\"nofollow\">A1<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/a-boards\/a0\/\" rel=\"nofollow\">A0<\/a><\/li>\n<\/ul>\n<h4><strong>A panolar\u0131 ne olarak da bilinir?<\/strong><\/h4>\n<p>A-panolar\u0131 ayn\u0131 zamanda A-\u00e7er\u00e7eveleri, kald\u0131r\u0131m i\u015faretleri ve sandvi\u00e7 panolar\u0131 olarak da adland\u0131r\u0131l\u0131r. Baz\u0131 versiyonlar\u0131nda poster yerine tebe\u015firle yaz\u0131lmaya haz\u0131r bir kara tahta bulunur ve genellikle metal yerine ah\u015fap bir \u00e7er\u00e7eveye sahiptir.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7eveler<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69277 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/snap-frames.jpeg\" alt=\"\u00c7\u0131t\u00e7\u0131tl\u0131 \u00c7er\u00e7eveler\" width=\"354\" height=\"325\" \/><\/a><\/p>\n<h4><strong>\u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7eveler nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/\">\u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7eveler<\/a> bir posterin plastik bir filmin arkas\u0131na sabitlenmesi i\u00e7in klipslenebildi\u011fi al\u00fcminyum muhafazalard\u0131r - bu da onu d\u0131\u015f mekanda sergilenmeye uygun hale getirir ve hava ko\u015fullar\u0131na kar\u015f\u0131 korur.<\/p>\n<p>Genellikle d\u0131\u015f duvarlara sabitlenirler ve tipik olarak ma\u011faza a\u00e7\u0131l\u0131\u015f saatleri, etkinlik promosyonlar\u0131 veya sat\u0131\u015f ve indirim bilgileri i\u00e7in kullan\u0131l\u0131rlar.<\/p>\n<p>\u00c7er\u00e7eveler ayr\u0131ca y\u00fczeylerde daha g\u00fcvenlidir, \u00e7\u00fcnk\u00fc onlar\u0131 duvara sabitlemeniz gerekmez veya indirdikten sonra geride kalan yap\u0131\u015fkan kal\u0131nt\u0131lar\u0131 riske atmazs\u0131n\u0131z.<\/p>\n<h4><strong>Neden \u00e7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7eve kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>\u00c7er\u00e7eveler ya\u011fmura kar\u015f\u0131 dayan\u0131kl\u0131d\u0131r, bu nedenle i\u00e7indeki posterin hava ko\u015fullar\u0131ndan zarar g\u00f6rmemesini sa\u011flayacak uzun \u00f6m\u00fcrl\u00fc bir \u00e7\u00f6z\u00fcm sunarlar.<\/p>\n<p>Solopress'te d\u00f6rt \u00e7er\u00e7eve boyutu sunuyoruz:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/a4\/\">A4<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/a3\/\">A3<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/a2\/\">A2<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/snap-frames\/a1\/\">A1<\/a><\/li>\n<\/ul>\n<h4><strong>\u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7eveleri nas\u0131l kullan\u0131yorsunuz?<\/strong><\/h4>\n<p>\u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7evelerin a\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 i\u00e7in kullan\u0131m\u0131 son derece kolayd\u0131r. \u00c7\u0131t\u00e7\u0131tl\u0131 \u00e7er\u00e7evenin kenarlar\u0131, a\u015fa\u011f\u0131 itildi\u011finde yerine oturan gergin bir mente\u015fe ile birlikte gelir. \u0130\u00e7 tasar\u0131m\u0131 de\u011fi\u015ftirmeniz gerekirse, tek yapman\u0131z gereken kenarlar\u0131 parmaklar\u0131n\u0131zla kald\u0131rmakt\u0131r.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>Bask\u0131l\u0131 bayraklar<\/strong><\/h3>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-69295 size-full\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2020\/08\/printed-flags.jpeg\" alt=\"Bask\u0131l\u0131 Bayraklar\" width=\"420\" height=\"325\" \/><\/a><\/p>\n<h4><strong>Bas\u0131l\u0131 bayraklar nedir?<\/strong><\/h4>\n<p><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/\">Bask\u0131l\u0131 bayraklar<\/a> bir dire\u011fe tutturulabilen ve ma\u011fazalar\u0131n d\u0131\u015f\u0131nda veya halka a\u00e7\u0131k etkinliklerde ve sergilerde sergilenebilen d\u0131\u015f mekan kuma\u015f ekranlar\u0131d\u0131r. Sa\u011flam bir taban veya zemin \u00e7ivisi kullan\u0131larak tutturulurlar ve markan\u0131zla \u00f6zelle\u015ftirilebilirler.<\/p>\n<p>Solopress'te ve a\u015fa\u011f\u0131dakiler de dahil olmak \u00fczere birka\u00e7 farkl\u0131 \u015fekilde bas\u0131lm\u0131\u015ft\u0131r:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/feather\/\">T\u00fcy<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/teardrop\/\">G\u00f6zya\u015f\u0131 Damlas\u0131<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/edge\/\">Kenar<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/blog\/tr\/flags\/crest\/\">Crest<\/a><\/li>\n<\/ul>\n<h4><strong>Neden bask\u0131l\u0131 bayraklar kullan\u0131lmal\u0131?<\/strong><\/h4>\n<p>Genellikle etkinlikleri tan\u0131tmak i\u00e7in kullan\u0131l\u0131rlar veya tesisinizin giri\u015finde gururla dururlar. Yayalar bunlar\u0131 an\u0131nda g\u00f6recek ve \u00fczerlerine yazd\u0131rd\u0131\u011f\u0131n\u0131z herhangi bir mesaj\u0131 umar\u0131m ak\u0131llar\u0131nda tutacaklard\u0131r.<\/p>\n<p>Bask\u0131l\u0131 bayraklar ayr\u0131ca makinede y\u0131kanabilir ve kolayca \u00fct\u00fclenebilir, bu nedenle ayn\u0131 promosyonu bir s\u00fcre sergilemeyi planl\u0131yorsan\u0131z uzun vadeli bir pazarlama yat\u0131r\u0131m\u0131d\u0131r.<\/p>\n<h4><strong>Bir afi\u015f ile bas\u0131l\u0131 bir bayrak aras\u0131ndaki fark nedir?<\/strong><\/h4>\n<p>Bir a\u00e7\u0131k hava reklam afi\u015finin aksine, bask\u0131l\u0131 bir bayrak kenar\u0131ndan serbest\u00e7e sarkar, yani yoldan ge\u00e7enlerin dikkatini daha iyi \u00e7ekmek i\u00e7in r\u00fczgarda \u00e7ekici bir \u015fekilde dalgalan\u0131r.<\/p>\n<p>&nbsp;<\/p>\n<p>Reklamlar\u0131n\u0131z\u0131 a\u00e7\u0131k havaya ta\u015f\u0131maya haz\u0131r m\u0131s\u0131n\u0131z? Ba\u015flaman\u0131za yard\u0131mc\u0131 olabiliriz. Bizi ziyaret edin <a href=\"https:\/\/www.solopress.com\/blog\/tr\/\">Anasayfa<\/a> ve t\u00fcm a\u00e7\u0131k hava reklamc\u0131l\u0131\u011f\u0131 \u00fcr\u00fcnlerimize g\u00f6z at\u0131n.<\/p>\n<p>Promosyonunuza uygun olan\u0131 se\u00e7in, bask\u0131 ve s\u00fcper h\u0131zl\u0131 teslimat\u0131 biz halledelim.<\/p>","protected":false},"excerpt":{"rendered":"<p>Every time you walk through town, drive to work or pass by a shop, you\u2019ll almost always notice some form of outdoor advertising. It\u2019s not just huge billboards and scaffolding banners you\u2019ll see either. Smaller-scale adverts like signage boards, vinyl banners and printed flags are used every day by businesses to advertise their brand. Outside [&hellip;]<\/p>\n","protected":false},"author":134,"featured_media":69301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547],"tags":[],"class_list":{"0":"post-69250","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Ultimate Guide to Outdoor Advertising | Solopress UK<\/title>\n<meta name=\"description\" content=\"Learn everything you need to know about outdoor marketing products, ideas, designs and regulations in the Solopress ultimate guide to outdoor advertising.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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