{"id":18633,"date":"2019-06-26T11:36:52","date_gmt":"2019-06-26T10:36:52","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=18633"},"modified":"2023-05-25T21:18:52","modified_gmt":"2023-05-25T20:18:52","slug":"10-cool-membership-card-designs","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/print-inspiration\/10-cool-membership-card-designs\/","title":{"rendered":"10 of the best membership and loyalty card design ideas"},"content":{"rendered":"
<\/div>

<\/p>\n

Loyalty cards<\/a> can be forgotten in the depths of your purse or wallet. That\u2019s why a well-created card can help your brand stay fresh in customers\u2019 minds. The same can be said for membership cards \u2013 the right design can transform these into advertisements for your museum, club or gallery.<\/p>\n

Be inspired by our 10 great loyalty card ideas and classic examples of membership card design.<\/p>\n

 <\/p>\n

1. Design Museum membership card <\/strong><\/h2>\n

\"A<\/p>\n

Image Source: Design Museum \/ Designspiration<\/a><\/pre>\n
 <\/p>\n
The concept of these minimalist loyalty cards is a perfect fit for the Design Museum.<\/p>\n
The museum has gone for a clever use of visuals, with different types of lightbulbs<\/strong> for different levels of membership – giving these cards a quirky edge.<\/p>\n
The monochrome colour palette<\/strong> is not only sleek and sophisticated, it also makes the designs jump off the card.<\/p>\n
It\u2019s a simple artwork, but with bags of style. Fans of the museum would be proud to keep one in their purse or wallet to use each time they visit.<\/p>\n
 <\/p>\n
2. Speakeasy membership cards<\/strong><\/h2>\n
\"Group<\/p>\n
Image Source: Pinterest<\/a><\/pre>\n
Vintage and retro styles are alluring for many people. The history and yesteryear artwork of cards from bygone eras is fascinating.<\/p>\n
It\u2019s no different with these Speakeasy membership cards \u2013 used at establishments in midtown Manhattan<\/strong> from the 1920s.<\/p>\n
Exclusivity is an interesting membership card idea. The mere suggestion there\u2019s even \u2018membership\u2019 in your business can make customers feel special<\/strong> and unique.<\/p>\n
Create something cool and exclusive, then reflect it in the design of your loyalty cards and you\u2019re onto a winner.<\/p>\n
 <\/p>\n
3. Johnsons The Cleaners membership card<\/strong><\/h2>\n
\"Quirky<\/p>\n
Image Source: Identity Designed<\/a><\/pre>\n
Johnsons the Cleaners shows us how brands have been reflecting what they do as a business in their loyalty card design for decades.<\/p>\n
Its priority club membership card uses a conceptual sleeve design <\/strong>that plays on their line of business \u2013 laundry. When the card is in the sleeve, the machine is full and when the card is removed it\u2019s empty.<\/p>\n
This is an outside-the-box take on a loyalty card, that your customers are likely keep at hand.<\/p>\n
 <\/p>\n
4. FOTA Wildlife Park membership card<\/strong><\/h2>\n
\"FOTA<\/p>\n
Image Source: Pinterest<\/a><\/pre>\n
This wildlife park in Ireland uses stunning photography to create an eye-catching membership card.<\/p>\n
Again, this sticks to the idea that your card should reflect what you do as a business. It\u2019s also a fantastic example of how impressive professional photography can be when used to its full potential.<\/p>\n
Made unique with close-up photography, the card also incorporates the logo and name of the wildlife park \u2013 as well as who it is aimed at.<\/p>\n
 <\/p>\n
5. Cadbury\u2019s Curly Wurly membership card<\/strong><\/h2>\n
\"Quirky,<\/p>\n
Image Source: Cadbury\u2019s \/ Pinterest<\/a><\/pre>\n
This Cadbury\u2019s Curly Wurly Club membership card from 1982 features the inclusion of the tongue-in-cheek \u2018club rules\u2019<\/strong> and an offbeat \u2018guarantee\u2019 that makes it memorable.<\/p>\n
Not only is it aiming for fun, which is exactly what the audience base for this card would be receptive to, but the membership card design is also on-brand.<\/p>\n
Provided your branding is strong, take opportunities to be a little different as it can help you stand out from the competition.<\/p>\n
 <\/p>\n
6. Brandon Styles eVIP membership card<\/strong><\/h2>\n
\"Inspired<\/p>\n
Playing on the style of high-end credit cards, this membership card for variety performer Brandon Styles will make anyone feel like a VIP.<\/p>\n
Using a tiered system of both black and gold<\/strong> memberships, the cards offer extra value to the recipient, making them feel part of an elite group.<\/p>\n
Introducing designs that offer different reward systems<\/strong> adds additional value to your brand and passes this onto your customers.<\/p>\n
 <\/p>\n
7. Caffe Nero loyalty card<\/strong><\/h2>\n
\"Caffe<\/a><\/p>\n
Image Source: Caffe Nero<\/a><\/pre>\n
While digital loyalty apps are perfect for smartphones, traditional stamp cards can still encourage repeat customers.<\/p>\n
In fact, the most effective method of creating a reward scheme is to incorporate both digital and print<\/strong> cards.<\/p>\n
Take Caffe Nero. Customers can still use their stamp loyalty cards in-store, then transfer the collected rewards onto the app.<\/p>\n
That way, they can stay on-brand with their company colours and coffee cups, online and offline. After all, a physical stamp of recognition<\/strong> is sometimes more satisfying to the customer.<\/p>\n
Nero uses a loyalty card design that\u2019s bold and easy to understand \u2013 making it something that has stood the test of time.<\/p>\n
 <\/p>\n
8. Caf\u00e9 loyalty card<\/strong><\/h2>\n
\"Cafe<\/a><\/p>\n
<\/div>\n
For smaller businesses, developing your own loyalty app might not be feasible. That means a well-designed stamp loyalty card is the best option.<\/p>\n
On top of creating a card that is true to your brand, it\u2019s important to give your business a competitive edge by offering incentives for your customers<\/strong> to stay loyal.<\/p>\n
In the example above, each time a customer fills out and obtains a new loyalty card, they also receive 10% off a purchase.<\/p>\n
Printed on a perforated edge, the card still retains its compact, wallet-sized shape once the discount has been applied.<\/p>\n
 <\/p>\n
9. Tate membership card<\/strong><\/h2>\n
\"Tate<\/a><\/p>\n
Image Source: Tate<\/a><\/pre>\n
If any organisation is likely to hold design at the core of its membership card artwork, it\u2019s Tate.<\/p>\n
The iconic gallery regularly changes its card artwork to reflect current exhibitions or spotlight features.<\/p>\n
The example above is abstract and totally unique<\/strong>, making it impossible to lose in the throng of cards inside a purse or wallet.<\/p>\n
While creativity is a sure-fire way of catching a loyal customer\u2019s eyes, it\u2019s important to stay true to brand values<\/strong> too. Though this card is perfect for the Tate, it would seem odd to members of the Uffizi Gallery.<\/p>\n
 <\/p>\n
10. World of Hyatt membership cards<\/strong><\/h2>\n
\"World<\/a><\/p>\n
Image Source: Hyatt<\/a><\/pre>\n
The membership cards featured above from luxury hotel company Hyatt come in four different tiers, to appeal to all kinds of travellers.<\/p>\n
Starting as a member, those who sign up are encouraged to collect rewards points<\/strong> to move up the rankings. These four designs evoke a sense of achievement each time a member reaches a new level and receives their card.<\/p>\n
Membership cards don\u2019t always have to be called just that either, the use of different nouns related to travel gives Hyatt a sense of authority and its members a sense of pride.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":60977,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[839],"class_list":{"0":"post-18633","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration","8":"tag-loyalty-cards"},"acf":[],"yoast_head":"\n10 Membership Card Design Ideas | Solopress<\/title>\n<meta name=\"description\" content=\"Looking for loyalty card design inspiration? Need some tips on membership card design? 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