{"id":26842,"date":"2019-08-29T14:17:19","date_gmt":"2019-08-29T13:17:19","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=26842"},"modified":"2019-11-01T21:56:22","modified_gmt":"2019-11-01T21:56:22","slug":"table-talkers","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/print-inspiration\/table-talkers\/","title":{"rendered":"How to benefit from using table talkers"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><!--more--><\/p>\n<p>When your business has lots to shout about, from unmissable deals to exciting new products, finding the space and budget to advertise everything can be tricky.<\/p>\n<p><a href=\"https:\/\/www.solopress.com\/table-talkers\/\">Table talkers<\/a> are a cost-effective and compact way to promote \u2013 helping to get customers engaging with your brand.<\/p>\n<p>Learn how table talkers can benefit your business with this guide.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>What are table talkers?<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-26846\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/Screen-Shot-2014-11-04-at-10.37.20.png\" alt=\"solopress table talkers brand new product for bar or restaurant\" width=\"500\" height=\"330\" \/><\/p>\n<p>Table talkers are table-top advertisements mostly used in cafes and restaurants to catch customers\u2019 eyes while they\u2019re eating.<\/p>\n<p>They\u2019re a highly affordable way to showcase a deal, product or raise awareness about your brand.<\/p>\n<p>Each table talker is made with a slightly thicker paper type, ranging from 350 to 457gsm &#8211; helping them to stand freely vertically or to be laid on their side \u2013 <a href=\"https:\/\/www.solopress.com\/blog\/print-inspiration\/choosing-the-right-paper-a-guide-to-types-of-paper\/\">learn more about paper types<\/a>.<\/p>\n<p>They consist of three sides, which means several different promotions can be added to a single table talker \u2013 giving you three advertisements in one.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Benefits of table talkers<\/strong><\/h2>\n<p>Some key benefits of table talkers include\u2026<\/p>\n<ul>\n<li>Make your deals shine<\/li>\n<li>Highlight new products or offers<\/li>\n<li>Draw attention to lesser-known products<\/li>\n<li>Keep up with seasonal trends<\/li>\n<li>Promote your brand<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h2><strong>Make your deals shine<\/strong><\/h2>\n<p>Whether you\u2019ve got a one-off special or a recurring offer, table talkers help inform customers of your current deals with their unique design.<\/p>\n<p>With three panels available to advertise on, you can include a variety of offers to appeal to different types of customer.<\/p>\n<p>This could be a promotion for a specific day or time, such as 2-4-1 Thursdays, or used to showcase a specific product, like buy two coffees and get a free muffin.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Highlight new products or offers<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-26847\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/fb54cd66331ec43137c2de5bd75e0843.jpg\" alt=\"cool example of bar table talkers\" width=\"500\" height=\"501\" \/><\/p>\n<p>When it comes to introducing a new product, customers can often be hesitant to buy and slow to catch on to why they need it.<\/p>\n<p>Printing a table talker with photos and details about your new offering will entice people to try them out.<\/p>\n<p>Even if you\u2019re not advertising something you create in-house, table talkers can be printed to let everyone know about a new brand of beer you now stock, or to feature your latest coffee syrups.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Draw attention to lesser-known products<\/strong><\/h2>\n<p>The main menu of your caf\u00e9 or restaurant might be designed to focus on food, but what about your other additional offerings such as drinks and desserts?<\/p>\n<p>Table talkers are an excellent and inexpensive way to create separate, supplementary menus.<\/p>\n<p>Why pack it all into a giant menu where some items may be overlooked, when you can give them their own spotlight?<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Keep up with seasonal trends<\/strong><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-26850\" src=\"https:\/\/www.solopress.com\/blog\/wp-content\/uploads\/2014\/11\/0d923c25a8540db1297450989505b194.jpg\" alt=\"a cool example of table talkers from a ukrainian designer\" width=\"500\" height=\"393\" \/><\/p>\n<p>Instead of spending excess money re-printing a menu ready for Christmas or another seasonal event, use a table talker.<\/p>\n<p>Table talkers are a great way to introduce customers to time-sensitive offerings, such as an Easter-themed dessert or drink. They can also be used to highlight locally-sourced, in-season ingredients.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Promote your brand<\/strong><\/h2>\n<p>A table talker doesn\u2019t always have to be used to boost sales. Instead, you can use yours to raise awareness of your brand.<\/p>\n<p>This could be a special event happening in your establishment, such as an open mic night.<\/p>\n<p>Or, it could also be a great way to show off your brand\u2019s personality, through a weekly joke or recent news about new staff or a change in the business.<\/p>\n<p>&nbsp;<\/p>\n<h2><strong>Any industry can benefit from them<\/strong><\/h2>\n<p>Table talkers can be used for more than just bars, coffee shops and restaurants, for example:<\/p>\n<ul>\n<li><strong>Spas and nail salons \u2013<\/strong> print sales, product lists and menus of services, or advertise classes or personal training sessions at gyms \u2013 <a href=\"https:\/\/www.solopress.com\/blog\/business-marketing\/marketing-your-nail-salon\/\">tips on promoting a nail salon<\/a>.<\/li>\n<li><strong>Retail shops \u2013<\/strong> place a table talker in a strategic location, such as on shelves next to displays of clothing, to advertise an offer or showcase an item.<\/li>\n<li><strong>Offices \u2013<\/strong> print reminders for clients and staff on a table talker and place them in reception or meeting areas.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>Whatever you\u2019re promoting, table talkers from Solopress can draw your customers\u2019 attention \u2013 with free UK delivery and a quick turnaround. <a href=\"https:\/\/www.solopress.com\/table-talkers\/\">Shop table talkers today<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":23,"featured_media":26851,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[],"class_list":{"0":"post-26842","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Benefits of Table Talkers | Solopress UK<\/title>\n<meta name=\"description\" content=\"Compact, affordable and effective, table talkers are taking over the service industry. 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