{"id":44194,"date":"2018-09-11T13:55:22","date_gmt":"2018-09-11T12:55:22","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=44194"},"modified":"2023-06-30T21:54:29","modified_gmt":"2023-06-30T20:54:29","slug":"choosing-the-right-paper-a-guide-to-types-of-paper","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/print-inspiration\/choosing-the-right-paper-a-guide-to-types-of-paper\/","title":{"rendered":"A guide to choosing the right type of paper"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><span style=\"font-weight: 400;\">Whether you\u2019re printing a batch of flyers to promote an upcoming event or creating a brochure to showcase your range of products, the <\/span><span style=\"font-weight: 400;\">type of paper<\/span><span style=\"font-weight: 400;\"> you choose matters. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a wealth of choice available, we\u2019ve simplified things and collated the most popular paper types into one list. Discover why they\u2019re widely used, what their characteristics are and how they\u2019ll add to your promotional push.<\/span><\/p>\n<h2><b>Different types of paper<\/b><b> available<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To help your business decide what paper to use for your printing project, here are the most commonly used types at Solopress:<\/span><\/p>\n<h3><b>Bond paper<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Originally, this was the paper of choice for important documents such as government bonds. Now it\u2019s also used for promotions as it\u2019s a strong and durable paper. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Made from rag pulp, resulting in a high-quality feel and finish, bond paper is ideal for creating luxury printed materials. It\u2019s also good at holding ink, which is why it\u2019s frequently used for envelopes, letterheads, reports and other documents. Bear this in mind if you\u2019re looking for a robust paper which still retains its visual impact when written on.<\/span><\/p>\n<h3><b>Silk paper<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Silk paper sits between gloss and matt on the paper type spectrum. It retains gloss\u2019 smooth finish, minus the shine, and shares matt\u2019s softness but with a silkier coating. This luxury coating makes it ideal for book pages, <\/span><a href=\"https:\/\/www.solopress.com\/flyers-leaflets\/\"><span style=\"font-weight: 400;\">flyers<\/span><\/a><span style=\"font-weight: 400;\"> and magazines. It\u2019s not just a premium choice though &#8211; it\u2019s equally as popular for leaflet and <\/span><a href=\"https:\/\/www.solopress.com\/posters\/\"><span style=\"font-weight: 400;\">poster printing<\/span><\/a><span style=\"font-weight: 400;\"> as well.<\/span><\/p>\n<h3><b>Pulp paper<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">When shortlisting printing options, pulp paper is a fantastic place to start. It\u2019s rough to the touch with an uncoated finish \u2013 giving it a rustic feel.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Pulp paper is a popular choice for companies who want their printing to reflect their more traditional brand.<\/span><\/p>\n<h3><b>Brown kraft paper<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Continuing the eco-friendly theme, <a href=\"https:\/\/www.solopress.com\/brown-kraft\/\">brown kraft paper<\/a> is 100% recycled and ideal for attracting the attention of your customer base.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a natural, vintage-like quality, it\u2019s used by many businesses operating in outdoor industries for their printing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When brown kraft paper is combined with bold designs, the end results are quite stunning. The contrasts between graphics, text and the darker shade of paper can produce an impressive effect.<\/span><\/p>\n<h3><b>Gloss paper<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">If you want to produce images and text in brilliant colour and perfect sharpness, gloss paper ensures a crystal-clear end product. With a shiny finish, it\u2019s great for <\/span><a href=\"https:\/\/www.solopress.com\/brochures-booklets\/\"><span style=\"font-weight: 400;\">brochure printing<\/span><\/a><span style=\"font-weight: 400;\">, where product images will be centre stage. Alongside this, gloss paper can also be written on, meaning it\u2019s ideal for catalogues where customers will be making notes.<\/span><\/p>\n<h2><b>The <\/b><b>types of paper<\/b><b> available for different printed materials<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">There\u2019s a paper for every kind of printed promotion, but some are better suited for different purposes. The following table includes some of the most popular products available at Solopress and the perfect paper choice for each of them:<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Printing type<\/b><\/td>\n<td><b>Best paper type<\/b><\/td>\n<td><b>Ideal paper weight (gsm)<\/b><\/td>\n<\/tr>\n<tr>\n<td><b>Brochures<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Gloss<\/span><\/td>\n<td><span style=\"font-weight: 400;\">130 (inside pages)<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Business cards<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Matt<\/span><\/td>\n<td><span style=\"font-weight: 400;\">400<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Calendars<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Silk<\/span><\/td>\n<td><span style=\"font-weight: 400;\">130<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Envelopes<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Bond<\/span><\/td>\n<td><span style=\"font-weight: 400;\">80<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Flyers<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Silk<\/span><\/td>\n<td><span style=\"font-weight: 400;\">130<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Greeting cards<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Gloss<\/span><\/td>\n<td><span style=\"font-weight: 400;\">350<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>Posters<\/b><\/td>\n<td><span style=\"font-weight: 400;\">Gloss<\/span><\/td>\n<td><span style=\"font-weight: 400;\">170<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span style=\"font-weight: 400;\">The above table is a good reference to use when your business is looking to <\/span><span style=\"font-weight: 400;\">print marketing materials with Solopress<\/span><span style=\"font-weight: 400;\">. We offer a huge selection of paper types across our wide product range \u2013 so why not consider Solopress for your next printing project?<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whether you\u2019re printing a batch of flyers to promote an upcoming event or creating a brochure to showcase your range of products, the type of paper you choose matters. With a wealth of choice available, we\u2019ve simplified things and collated the most popular paper types into one list. Discover why they\u2019re widely used, what their [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":44300,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[544],"tags":[],"class_list":{"0":"post-44194","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-print-inspiration"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A Guide To Choosing The Right Type Of Paper | Solopress<\/title>\n<meta name=\"description\" content=\"When your business has a big printing project on the horizon, know your paper with Solopress\u2019 helpful guide to different paper types.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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