{"id":63104,"date":"2019-08-19T10:16:57","date_gmt":"2019-08-19T09:16:57","guid":{"rendered":"https:\/\/www.solopress.com\/blog\/?p=63104"},"modified":"2023-02-10T20:48:01","modified_gmt":"2023-02-10T20:48:01","slug":"10-questions-about-a-boards","status":"publish","type":"post","link":"https:\/\/www.solopress.com\/blog\/business-marketing\/10-questions-about-a-boards\/","title":{"rendered":"What is an A-Board? 10 essential questions about A-boards"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><table width=\"553\">\n<tbody>\n<tr>\n<td width=\"402\">A-boards \u2013 sometimes known as sandwich boards \u2013 are one of the most effective ways to catch the eye and attract new business.<\/p>\n<p>Learn how to use A-boards as part of your marketing efforts with our guide to the most common questions.<\/p>\n<h2><strong>What is an A-board? <\/strong><\/h2>\n<p>An A-board is an outdoor sign that businesses use to promote their brands, products, offers and discounts. Designed to attract new customers, A-boards act to boost footfall by signposting your premises to people walking past.<\/p>\n<p>Sometimes they\u2019re called sandwich boards or even a pavement sign. Types of A-board include:<\/p>\n<ul>\n<li>Durable <strong>aluminium frames<\/strong> that display professionally-printed posters<\/li>\n<li><strong>Chalk or whiteboards<\/strong> that businesses can write their own messages on<\/li>\n<\/ul>\n<h2><strong>Why are they called an A-board?<\/strong><\/h2>\n<p>A-boards get their name from their \u2018letter A\u2019, which is the shape they resemble when looked at side-on. Whatever they\u2019re made from, A-boards feature two flat sides with a connecting joint in the middle.<\/p>\n<p>These flat sides provide double the advertising space of a regular sign, helping to attract people walking in either direction.<\/p>\n<p>They\u2019re also sturdy enough to stay in place in most weathers on busy town and city centre surfaces.<\/p>\n<h2><strong>What size is an A-board?<\/strong><\/h2>\n<p>A-boards come in various sizes, prices and frame types. At Solopress, we offer three A-board sizes:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.solopress.com\/a-boards\/a2\/\" rel=\"nofollow\">A2<strong> &#8211;<\/strong> 594 x 420mm<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/a-boards\/a1\/\" rel=\"nofollow\">A1<strong> &#8211;<\/strong> 841 x 594mm<\/a><\/li>\n<li><a href=\"https:\/\/www.solopress.com\/a-boards\/a0\/\" rel=\"nofollow\">A0<strong> &#8211;<\/strong> 1189 x 841 mm<\/a><\/li>\n<\/ul>\n<p>Each size relates to the dimensions of the paper you can attach to either or both sides of your board. You can find the different A-board sizes we sell <a href=\"https:\/\/www.solopress.com\/a-boards\/\">here<\/a>.<\/p>\n<h2><strong>What is the difference between A-boards and sandwich boards?<\/strong><\/h2>\n<p>Some people use the terms A-board and sandwich board interchangeably, but it\u2019s important to note they don\u2019t always refer to the same thing.<\/p>\n<p>Often, <strong>sandwich boards are wearable<\/strong>, fitting over someone\u2019s head to turn them into a walking sign for the business.<\/p>\n<p>These can be a fun and quirky way to promote fast-food restaurants, takeaways or student bars and enable those businesses to move their advert around freely (well, reasonably freely!) With a wearable sandwich board, you can go where the people are \u2013 whether that\u2019s the train station in the morning or the town centre at lunchtime.<\/p>\n<p>A-boards, on the other hand, are static signs that sit outside a shop, caf\u00e9 or barbers to point people in the right direction.<\/p>\n<p>They\u2019re more adaptable than sandwich boards, as the messages can be changed quickly by switching the poster or creating a new written message.<\/p>\n<h2><strong>Why do people use A-frame boards for advertising?<\/strong><\/h2>\n<p>The purpose of an A-boards is to get across a simple and effective message about your business to someone as they walk by. This will help to:<\/p>\n<ul>\n<li>Engage the attention of passers-by<\/li>\n<li>Attract customers if you\u2019re located off the high street<\/li>\n<li>Promote your latest offers and deals<\/li>\n<li>Announce the opening of your new store or salon<\/li>\n<\/ul>\n<h2><strong>Where should I display my A-board?<\/strong><\/h2>\n<p>A-boards are either positioned outside your shopfront or main entrance, or at a place where there is a high footfall &#8211; such as a main shopping street or busy junction.<\/p>\n<p>The latter is especially important for businesses in industrial or off-the-beaten-track locations because fewer people are passing by.<\/p>\n<h2><strong>Do you need permission to put up a sign?<\/strong><\/h2>\n<p>If you\u2019re planning on placing an A-board next to the main road, you should check with your local council authority regarding the rules &#8211; as it\u2019s likely you\u2019ll need permission to do so.<\/p>\n<p>The same applies to putting up a display on a pavement. You can find more information around this by looking at the <a href=\"https:\/\/www.gov.uk\/pavement-or-street-display-licence\">Government\u2019s pavement or street display licence<\/a> guidelines.<\/p>\n<h2><strong>Are A-boards waterproof?<\/strong><\/h2>\n<p>Yes, the lightweight aluminium A-boards sold by Solopress are all weatherproof. A plastic film over the front of your printed artwork protects your message from the elements.<\/p>\n<p>Given the famously changeable nature of the British climate, investing in a weatherproof A-board for your business is essential if you want to show your business in its best light whatever the weather.<\/p>\n<p>With a basic chalk or whiteboard, you always run the risk of a sudden downpour washing away your message, leaving a bedraggled piece of signage that reflects poorly on your business!<\/p>\n<h2><strong>What should I include on my A-Board design? <\/strong><\/h2>\n<p>A-boards are designed to grab attention and get one clear message <span style=\"font-family: inherit; font-size: inherit;\">across<\/span>. As a result, they need to be designed in a way that does this job effectively.<\/p>\n<p>When you\u2019re designing your A-board artwork, try to use:<\/p>\n<ul>\n<li><strong>Clear fonts and short sentences \u2013<\/strong> can people read and understand your message?<\/li>\n<li><strong>Bright and simple imagery \u2013<\/strong> colourful, impactful graphics don\u2019t get in the way of your text<\/li>\n<li><strong>Offbeat messages \u2013 <\/strong>jokes or poems can attract attention \u2013 passers-by may even post pictures online<\/li>\n<\/ul>\n<h2><strong>How long do A-boards take to make?<\/strong><\/h2>\n<p>The time it takes to make an A-board varies depending on your provider.<\/p>\n<p>At Solopress, we\u2019re able to offer A-frame units \u2013 along with the two printed posters you\u2019ll need \u2013 on a free next day UK delivery, provided that you meet order deadlines. Check out our <a href=\"https:\/\/www.solopress.com\/a-boards\/\">A-boards page<\/a> to explore the product and delivery options.<\/p>\n<h3><strong>Ready to get started? <\/strong><\/h3>\n<p>Order from Solopress today and you could be displaying your A-boards tomorrow \u2013 putting them to good use, driving footfall and bringing in new business with immediate effect. Shop <a href=\"https:\/\/www.solopress.com\/a-boards\/\">A-Boards<\/a> with us today.<\/p>\n<p>&nbsp;<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p>A-boards \u2013 sometimes known as sandwich boards \u2013 are one of the most effective ways to catch the eye and attract new business. Learn how to use A-boards as part of your marketing efforts with our guide to the most common questions. What is an A-board? An A-board is an outdoor sign that businesses use [&hellip;]<\/p>\n","protected":false},"author":134,"featured_media":63143,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[547],"tags":[],"class_list":{"0":"post-63104","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-marketing"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is an A-Board? 10 Essential Questions About A-Boards<\/title>\n<meta name=\"description\" content=\"Using A-boards for advertising? Get answers to important questions about so-called sandwich boards \u2013 from A-board sizes to design. 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