Postcards and pancakes aren’t an obvious combination, unless you’re a new creative digital agency with some fresh ideas. SMACK director Lubna Keawpanna recounts their latest clever marketing caper…
We’re SMACK (http://smackagency.com), a digital start-up in London, specialising in website building and design, mobile and social apps and social media services. A few weeks ago, we participated in a workplace experiment which saw us borrowing the offices of UsCreates, a social change agency in London Bridge. During our time there, we engineered a novel networking idea to get to know our temporary neighbours a little better – SMACK Tuesday – our local business, free pancake eggstraganza.
With just a few days until Shrove Tuesday we set to work, planning our event. We also put in an order at Solopress.com, for some striking 100% yellow SMACK branded postcards with an introduction to ourselves and our services. We went with Solopress due to a recommendation, as well as their offer of an amazingly quick 24 hour turnaround and it’s what we got, even better with absolutely no compromise on quality.
The SMACK postcards went down a treat along with our pancakes. All in all a great day – 42 pancakes flipped, a number of new contacts and a prized set of slick marketing material. Thanks Solopress.com, your service was flippin marvellous!
Exclusive Special Offer
We’re offering a 15% discount to all Solopress customers for any order placed for web, design or social media services before 30th April 2012. Just quote SOLO-MA12
Solopress.com printed these 400gsm Extra Thick Silk A6 Postcards for SMACK
“We’re really excited to get SMACK off the ground – and of course Solopress.com’s print material is invaluable for us to get this agency going.”
Lubna Keawpanna, director of SMACK
SMACK are a new spin-off from our old friends at innovative London design studio Neon Niche, who featured in the very first Solopress Spotlight!