Magenta is one of the four primary colours used in the CMYK colour model for print.

It is a purplish-red hue that, in combination with cyan and yellow, can create a wide spectrum of other colours.

It plays a crucial role in full-colour print production, enabling the reproduction of vibrant colours, including rich purples and bright pinks.

By adjusting the amount of magenta used in a print job, it's possible to tweak the warmth and depth of the final colour.

Related terms

Four-Colour Process
Process Colours

Related blogs

How CMYK works
The importance of colours in print marketing

Related support guides

Colour Guide


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